NORTH
BETHESDA, Md., Jan. 13,
2025 /PRNewswire/ -- Choice Hotels International,
Inc. (NYSE: CHH) is announcing a new campaign benefitting the
American Red Cross relief efforts to help people impacted by the
2025 California wildfires. Choice Privileges members' donations to
the Red Cross will now be eligible for a match from Choice Hotels
of up to $25,000.
"We are committed to supporting the communities affected by the
wildfires in California. By
matching donations, we hope to amplify the impact of our members'
generosity and provide much-needed assistance to those in need,"
said Megan Brumagim, Vice President,
Upscale Brands & Chief Sustainability Officer, Choice Hotels
International.
Additional donations may come from Choice Hotels associates and
matching through Choice Gives, the company's corporate charity
donation matching program.
In November 2024, Choice Hotels,
its associates and members of the Choice Privileges rewards program
donated a total of over $160,000 toward the American Red Cross
relief efforts for communities in the Southeast impacted by
Hurricanes Helene and Milton.
To contribute to the effort by donating Choice Privileges
points, please visit:
https://www.choicehotels.com/choice-privileges/redeem-points/donations
To make monetary donations to the American Red Cross, please
visit: redcross.org/donate
For more information on Choice Hotels' social responsibility
efforts, access Choice's latest Environment, Social, and Governance
Report here:
https://investor.choicehotels.com/esg/esg-documents/default.aspx
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SOURCE Choice Hotels International, Inc.