Hydresia® Oleosome Technology Ready for Use in Daily Wear Cosmetics
19 Januar 2012 - 3:00PM
PR Newswire (Canada)
Plant-Based Ingredient Provides Exceptional Benefits in SPF
Products QUEBEC CITY, Jan. 19, 2012 /CNW/ - Botaneco Corp.
("Botaneco" or the "Corporation") , announces the successful
development of daily wear moisturizer and chemical exfoliant
prototypes. The prototypes combine the Corporation's plant-based,
Hydresia® oleosome emulsification technology with its previously
announced SPF enhancement ability. When tested at an independent
laboratory, both formulations provide Sunscreen Protection Factor
(SPF) 30+ protection against UV light responsible for sunburns
(UVB) and UV light responsible for skin cancer and premature aging
(UVA). Most importantly, tests indicate that utilizing this
technology allows for significantly less UV absorbing chemicals to
be used in comparison to the majority of other daily wear SPF
products which use traditional petrochemical based emulsifiers.
"With the safety of long-term exposure to UV absorbing chemicals
becoming more of an issue, minimizing their use is obviously
important in sunscreens. However, we believe that the true
value of this technology is in the multibillion dollar daily wear
cosmetic market, where SPF claims are increasingly important,"
stated Dr. Jack Guth, VP Research & Development at
Botaneco. "We are ecstatic that Hydresia® demonstrated broad
spectrum UVA and UVB protection for daily wear products while using
a modest 2.5% of UV absorbing chemicals compared to the 15% to 18%
that is typically used to achieve equivalent sun protection." Dr.
Guth added, "These test results could lead to a fundamental change
in the way SPF daily wear products are manufactured. Hydresia®, a
natural plant based ingredient, could not only replace synthetic
emulsifiers, but also reduce the amount of potentially harmful UV
chemicals required to meet the FDA's requirement for broad spectrum
UV sun protection." Botaneco is currently working with a number of
cosmetic marketers to incorporate Hydresia® into their lines of
daily wear products that require UVA and UVB protection from the
sun. About Hydresia® Hydresia® (oleosomes) is a patented plant
based multifunctional emulsifying and delivery system proven to
improve the performance, versatility and/or safety of a wide
variety of personal healthcare products including sunscreens,
moisturizers, hand sanitizers, shampoos, exfoliants and daily wear
products. Hydresia® is currently used globally in over 200 marketed
products and aims to replace chemical emulsifiers in the $117
billion US personal healthcare market. Please view the video at
www.botaneco.ca/what_are_oleosomes.html to learn more about
oleosomes and their competitive advantage in the personal
healthcare market. About Botaneco Corp. Botaneco is a global
developer and marketer of innovative technologies that help
manufacturers meet the consumers growing demand for natural,
environmentally friendly, personal healthcare products. A
competitive advantage to Botaneco's patented technology over
traditional products in the 'green sector' is the ability to
significantly enhance the performance and versatility of these
products. The company has also been awarded the Canadian
Agri-Food Award of Excellence for its flaxseed technology marketed
in the natural food industry. Botaneco holds patents for its
Hydresia® Oleosome, Vegetable Oil Gel, Dermylex® Whey Protein and
Flaxseed Dehulling technology. Neither TSX Venture Exchange nor its
Regulation Services Provider (as that term is defined in the
policies of the TSX Venture Exchange) accepts responsibility for
the adequacy or accuracy of this release. Botaneco Corp. CONTACT:
Murray Bruce Hogan MullallyChief Financial Investor
RelationsOfficer (888) 442-4106Botaneco Corp.
hogan@bridge-relations.com(403) 668-4612
www.bridge-relations.combrucem@botaneco.ca
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