LOS ANGELES, April 20, 2011 /PRNewswire/ -- VoxPop Worldwide,
Inc. (Pink Sheets: VOXI), a leader in the digital music and social
media space, and Future US, a subsidiary of Future plc (LSE:FUTR),
the UK's 3rd largest special-interest publisher, today announced a
joint partnership that gives VoxPop the social marketing rights for
certain Future music properties, including Hard Rock and Metal
magazines Revolver in the US and Metal Hammer in the UK and the
upcoming Golden Gods Awards shows in LA and London.
"As a provider of digital entertainment, the opportunity to work
with Future and their music properties is amazing for us," said
Josh Eikov, CEO of VoxPop Worldwide.
"The history of Revolver and Metal Hammer is incredible and
it is on that foundation that we look forward to helping those
brands socialize and monetize their online presence through a
calculated mix of content and brand building strategies…from
Internet radio to Internet video and mobile products, targeted to
their end consumer."
The deal will give VoxPop the opportunity to conduct social
marketing and branding campaigns for Future US music properties,
starting with the Golden Gods Awards, which honors the best of Hard
Rock and Metal from the last year. The program,
presented by Revolver Magazine, is scheduled for today,
April 20, at the Nokia Theater in
Los Angeles, and the UK Golden
Gods Awards, presented by Metal Hammer Magazine, is scheduled for
June 13 at the O2 in London.
VoxPop will be creating a series of digital media initiatives
around the Golden God Awards, including pay per view and mobile
events, downloadable tracks from the show and a social network to
support the Hard Rock and Metal audience of Revolver, Metal
Hammer and the Golden God Awards.
"We are very excited to be working with VoxPop Worldwide," said
Anthony Danzi, VP/Publishing
Director for Future US. "We have incredibly valuable brands
and super engaged audiences. We see the opportunity to
increase the digital reach of our properties, and VoxPop is the
perfect organization to help us in those efforts. They have
an impressive group of talented professionals that we know will
help us make a bigger splash online and off."
About VoxPop Worldwide, Inc.
VoxPop Worldwide, Inc. is an Internet and mobile media holding
company that has and is seeking to acquire additional full and/or
controlling interests in subsidiary companies and associated
Internet and mobile properties concentrated on Internet
broadcasting and on producing and developing content. The spirit of
entrepreneurship provides the engine that drives economic growth
and innovation, both in good times and bad. VoxPop aims to provide
support and service to these innovators through its broad and
comprehensive network of Internet media and platforms.
About Future US
Future US is a leading publisher of special-interest magazines
and digital media properties. With market-leading sites and titles
in the Games, Music, Technology, and men's and women's
special-interest markets, Future's targeted properties reaches a
monthly audience of 29 million young, active, affluent and highly
influential audience. Future US is a subsidiary of Future plc
(LSE:FUTR), the UK's 3rd biggest special-interest publisher.
Beginning with a single computer magazine in 1985, Future plc now
publishes more than 180 special-interest publications, websites and
events for people who are passionate about their interests in
games, film, music, technology, cycling, automotive and crafts
through wholly-owned businesses in the UK, US, and Australia. In the US, Future US reaches an
audience of over 29 million a month in our print and digital
properties; and we host annual live events that attract hundreds of
thousands of enthusiasts. In addition, Future exports,
syndicates or licenses its publications to 90 countries
internationally.
Forward Looking Statements
Statements made in this press release that are not historical
facts constitute "forward-looking statements" within the meaning of
Section 27A of the Securities Act of 1933, Section 21 of the
Securities Exchange Act of 1934 and the Private Securities
Litigation Reform Act of 1995. These forward-looking statements are
necessarily estimates reflecting the best judgment of senior
management and express the Company's opinions about trends and
factors which may impact future operating results. Such statements
rely on a number of assumptions concerning future events, many of
which are outside of the Company's control, and involve risks and
uncertainties that could cause actual results to differ materially
from opinions and expectations. Any such forward-looking statements
should be considered in context with the various disclosures made
by the Company about its businesses. The Company undertakes no duty
to update any forward-looking statement to conform the statement to
actual results or changes in the Company's expectations. For
further information regarding risks, uncertainties, and other
factors associated with VoxPop's business and copies of VoxPop's
press releases and additional information about VoxPop, please
refer to www.voxpopworldwide.com.
SOURCE VoxPop Worldwide, Inc.