LOS ANGELES, Aug. 4, 2020 /PRNewswire-PRWeb/ --
MarketingProfs, a leader in B2B marketing education and training,
announced today that it's transforming its flagship B2B Forum
in-person event this November into a virtual event and year-long
learning and membership program.
The event itself will move from in-person to virtual with two
days of inspiration, strategy, and tactical hands-on advice and
insight. In addition, ticket holders will become part of the
MarketingProfs PRO membership community, offering year-round access
to education, workshops, community networking, and other
resources.
"This year has allowed us to take a step back and rethink how we
can best serve our B2B marketing community," said MarketingProfs
Chief Content Officer Ann Handley.
"We've reimagined a two-day event into a virtual event plus a
year-long experience."
"The biggest challenge for Marketers going to an in-person event
is coming back to an inbox full of emails, a long to-do list, and
business as usual," said MarketingProfs CEO Joe Terry. "With the bundled virtual B2B Forum
and the MarketingProfs exclusive PRO membership, marketers will
carry forward inspiration from the event they love and the learning
they need to help drive growth in their organizations. They'll get
it when they need it—not just once a year, but all year long."
At the virtual event, the two days of learning will feature
keynotes from visionaries like David
Meerman Scott, April Dunford,
and Kevin Carroll. The B2B Forum
will feature an additional 41+ sessions covering the most relevant
topics to B2B marketers today. Plus, the B2B Forum promises the
signature MarketingProfs B2B experience of incredible networking
and fun shenanigans.
There are two ways to attend this exclusive event: 1) Be a
MarketingProfs PRO subscriber and get in free, or 2) buy a ticket
to MarketingProfs B2B Forum.
Either way, the experience doesn't end in November. Every paid
ticket to B2B Forum comes with a subscription to MarketingProfs
PRO. PRO subscribers have year-round access to premium resources,
including B2B Backstage events (spotlighting the smartest minds in
business), a private Facebook group for paid members only, and all
MarketingProfs on-demand and live training programs, including our
signature Marketing Writing Bootcamp and Storytelling Summit. Plus,
PRO subscribers will have unlimited access to our brand-new
MarketingProfs Master Classes coming this fall.
The virtual B2B Forum will take place from the comfort of your
couch November 4 & 5, 2020. To
learn more about the event and MarketingProfs PRO community, please
visit http://mpb2b.marketingprofs.com.
About MarketingProfs
MarketingProfs is a training and education provider dedicated to
helping B2B marketers drive tangible business results.
MarketingProfs produces training programs, online events,
conferences (including MarketingProfs B2B Forum), and supplementary
free resources. Companies like Infosys, Penn Mutual, Guidehouse
(formerly Navigant), and Kaplan rely on MarketingProfs to provide
learning programs for their in-house marketing teams and more than
550,000 marketers worldwide trust MarketingProfs as their top
marketing resource.
SOURCE MarketingProfs