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Program Helps Site Owners Drive Traffic and Revenue Via DexKnows.com CARY, N.C., Nov. 17 /PRNewswire-FirstCall/ -- Dex is making it easy for webmasters to provide site users with relevant search results - and earn a little money while doing so. Today, Dex announced that it is seeking new affiliates to join its free Dex(R) Affiliate Program, which enables websites to monetize their traffic by sending people to DexKnows.com(TM) (http://www.dexknows.com/), a leading online local search site, for relevant search results. The Dex Affiliate Program allows sites that meet Dex's criteria to offer their users the ability to search DexKnows.com for detailed information about local businesses. These participating sites feature a DexKnows.com search box that consumers can use to find businesses by type or name and location. Upon entering a search, a new browser window opens directing users to a results page on DexKnows.com. Each time a search is completed Dex supplies the originating site with a commission based upon the relevancy of the search. "The Dex Affiliate Program is a great way for website owners to get paid for providing added value for their users," said Jeff Porter, vice president and general manager, DexKnows.com. "In addition to benefitting the sites, the Program allows consumers to easily find information on local businesses and helps DexKnows.com advertisers drive customer leads across the Web." The Dex Affiliate Program is one of several solutions that Dex is offering to help advertisers drive online leads. In addition to DexKnows.com, Dex also provides search engine marketing services, including Web site optimization, paid search campaign management, and more. For more information about the Dex Affiliate Program, visit http://www.dexknows.com/Dex_Affiliate_Page.htm or email . About Dex Dex is part of R.H. Donnelley (NYSE:RHD), which connects businesses and consumers through its portfolio of print and interactive marketing solutions. Small- and medium-sized businesses look to the company's experienced team of marketing consultants to help them grow their businesses and drive sales leads. Consumers depend on the company's reliable, trusted, local business content to deliver the most relevant search results when they are seeking local goods and services. For more information, visit http://www.dexknows.com/ and http://www.rhd.com/. DATASOURCE: R.H. Donnelley Corp. CONTACT: Peter Larmey of Dex, +1-919-297-1521, Web Site: http://www.dexknows.com/ http://www.rhd.com/

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