NextNav Adds Decorated Marketing Executive, Gillian Smith, as Vice President of Marketing
28 September 2021 - 9:48PM
NextNav, a leader in next generation GPS, is adding to its
executive leadership, bringing on Gillian Smith as Vice President
of Marketing.
Smith, an award-winning marketing executive with over two
decades of experience, previously operated her own marketing
consultancy firm, working with NextNav as a primary client. In her
new role, she will be taking the helm of NextNav’s marketing
practice as the company transitions into its next stage of growth,
fueled by its merger agreement with Spartacus Acquisition
Corporation.
“We’ve worked with Gillian for some time now and she’s become an
integral part of our team. Her expertise and guidance have been
irreplaceable, especially as we continue on the path toward
becoming a public company,” said NextNav CEO, Ganesh Pattabiraman.
“As part of NextNav’s executive team, she’ll be taking on an even
more influential role in leading the company forward . Her deep
understanding of our technology and critical eye for storytelling
will prove to be invaluable for years to come.”
As Vice President of Marketing, Smith will be responsible for
the planning, development, and implementation of NextNav’s
marketing and communications efforts. She will take an immediate
leadership role at NextNav, guiding the company and increasing its
brand awareness across key verticals including public safety,
gaming, and transportation.
“NextNav will drastically change the way consumers engage with
their favorite brands and experience next-generation technologies,”
said Smith. “From location-based experiences and the future of the
metaverse, to enhancing life-saving communications in the public
safety industry with Z-axis, the applications are nearly limitless.
It’s an exciting time for NextNav and I’m eager to take up a
greater role in leading the company into the future.”
Prior to NextNav, Gillian led marketing programs with companies
and non-profit organizations including Coca-Cola, Burger King, and
served as the first chief marketing officer for both City Year, and
Teach For America. Her marketing campaigns have won awards
including Cannes Golden Lions, Effies, Association of National
Advertisers Best Multicultural Advertising, Best Viral Advertising
by the Wall Street Journal, and even Best Campaign of the Century
according to The New York Times. Smith has also earned numerous
industry accolades for her leadership and achievements, including
being named an “Online All-Star” by MediaPost, and a “Woman to
Watch” by Advertising Age. She is the founder and president of
Carambola Consulting.
In June 2021, NextNav entered into a definitive merger agreement
with Spartacus Acquisition Corporation (NASDAQ: TMTS, TMTSW, and
TMTSU) (“Spartacus”) in a transaction that would result in NextNav
being listed on the Nasdaq. The transaction is expected to close
late in the third quarter of 2021 or early in the fourth quarter of
2021, subject to satisfaction of customary closing conditions.
About NextNav
NextNav provides next generation GPS. NextNav Pinnacle uses
highly accurate vertical positioning to transform location services
so they reflect the 3D world around us. Our revolutionary
TerraPoiNT system keeps critical infrastructure resilient with
reliable Position, Navigation and Timing services in the absence of
GPS. With carrier-grade dependability and a rapidly expanding
nationwide service footprint, NextNav is driving a whole new
ecosystem for geolocation applications and services.
Contact
Chelsea HoedlLaunchSquad for NextNavNextNav@launchsquad.com
Whit Clay / Erica BartschSloane & Companywclay@sloanepr.com
/ ebartsch@sloanepr.com
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