- The star takes centre stage in upcoming football campaign as
Pepsi Max® continues to unlock enjoyment for fans
- Jack joins Pepsi Max's star-studded group of global brand
ambassadors, including Vini Jr., Son
Heung-min and Leah
Williamson
LONDON, April 26, 2024 /PRNewswire/ -- Pepsi Max has
today unveiled the signing of its latest global brand ambassador,
Jack Grealish, on a multi-year
deal.
Jack will take centre stage in Pepsi Max's soon-to-be-announced
global football campaign. The campaign will build on Pepsi Max's
signature approach to football by creating unexpected and
unrivalled football experiences for worldwide fans seeking to enjoy
more of the beautiful game.
Jack Grealish joins Pepsi Max's
incredible roster of globally recognised talent, which already
includes winger Vinicius Jr., Son
Heung-min, and Leah
Williamson.
All four players are set to appear in Pepsi Max's forthcoming
global advertising campaign, battling it out for street football
supremacy. Jack and Pepsi Max have many plans in store that will
bring the joy of football to fans throughout the year focused on
the pleasure he takes from playing the beautiful game.
Jack Grealish, said: "I'm
buzzing to partner with Pepsi Max as a global brand ambassador.
Pepsi Max has a great heritage working with the biggest names in
world football, and I'm excited to join their mission to unlock
enjoyment for football fans around the world and encourage everyone
to play the beautiful game!"
Eric Melis, VP of Global Brand
Marketing, Carbonated Soft Drinks at PepsiCo, said: "Jack
is renowned worldwide for his incredible football skills and the
enjoyment he takes from the game. We celebrate those who personify
our attitude on and off the pitch and can't wait for him to support
us in bringing more enjoyment to football fans around the world as
part of the Pepsi Max family."
About PepsiCo
PepsiCo products are enjoyed by consumers more than one billion
times a day in more than 200 countries and territories around the
world. PepsiCo (NASDAQ: PEP) generated more than $91 billion in net revenue in 2023, driven by a
complementary beverage and convenient foods portfolio that includes
Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew,
Quaker, and SodaStream. PepsiCo's product portfolio includes a wide
range of enjoyable foods and beverages, including many iconic
brands that generate more than $1
billion each in estimated annual retail sales.
Guiding PepsiCo is our vision to Be the Global Leader in
Beverages and Convenient Foods by Winning with pep+ (PepsiCo
Positive). pep+ is our strategic end-to-end transformation that
puts sustainability and human capital at the center of how we will
create value and growth by operating within planetary boundaries
and inspiring positive change for planet and people. For more
information, visit www.pepsico.com, and follow on X
(Twitter), Instagram, Facebook, and LinkedIn @PepsiCo.
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