beaconsmind AG Continues Expansion in the Middle East and Wins Leading Multi-Channel Retailer as Customer
16 Dezember 2022 - 8:15AM
Business Wire
Regulatory News:
beaconsmind AG (ISIN: CH0451123589 - Ticker: MLBMD), a leading
SaaS provider in the field of Location-Based Marketing (LBM) &
Analytics, is strengthening its strong market position in the
Middle East and has gained another high-profile new customer. Kamal
Osman Jamjoom Group ("KOJ"), a leading multi-channel retailer in
the Middle East headquartered in Dubai, United Arab Emirates (UAE),
has chosen to deploy beaconsmind's innovative location-based
marketing solutions.
KOJ was founded in 1987 and today employs more than 3,000
people. The company operates as a franchise distributor and is
active in the cosmetics, health, fashion and food sectors, among
others. KOJ has a total of more than 600 stores in Saudi Arabia,
UAE, Bahrain, Kuwait, Qatar, Oman and Morocco. The LBM solutions
from beaconsmind will initially be deployed in several stores
operated by KOJ for the fast food chain Subway and the cosmetics
chain The Body Shop in Jeddah in Saudi Arabia as well as in Dubai,
UAE. The use of beaconsmind solutions is to be extended to other
stationary KOJ shops in the near future.
By linking existing data and user profiles from apps and
websites, which KOJ already has, with those of the beaconsmind
Suite software from stationary sales, KOJ can significantly improve
its profiling capabilities and obtain a comprehensive profile of
customer needs and expectations. With beaconsmind's LBM solutions,
KOJ has new communication and marketing channels to interact with
customers directly at the point of sale. Customers can be presented
with individual offers based on personal preferences and previous
shopping history. Customer feedback can be responded to directly
and cross-selling can be significantly increased. This
significantly increases customer satisfaction and loyalty and
improves the customer experience.
Max Weiland, CEO of beaconsmind: "Our company's growth is very
dynamic and we continue to experience high demand for our
innovative LBM solutions. We are very pleased to accompany KOJ as
they continue to grow their business. With our LBM solutions and a
variety of unique features, we will further enhance the shopping
experience for customers and also optimise the interaction between
online and brick-and-mortar shopping for KOJ."
Faisal Bakhsh, Head of Marketing at KOJ: "Outstanding customer
service is a crucial factor for the long-term success of businesses
today. With beaconsmind, we have the right partner on our side to
further enhance the customer shopping experience. With
beaconsmind's LBM solutions, customer service is always there,
whether online or on-site. This is how we turn visitors into loyal
customers who love our brands."
About beaconsmind
Founded in 2015 in Switzerland, beaconsmind AG is a pioneer in
the field of location-based marketing (LBM) software for retail
chains. By fitting stores with Bluetooth beacons that precisely
locate and identify customers, and by integrating its Software
Suite, beaconsmind opens a brand-new channel for retailers to
interact with their customers. Thanks to its solution, retailers
can converge digital and physical shopping and address the
convenience gaps of each. The shares of the company (ISIN:
CH0451123589 – Ticker: MLBMD) are listed on the Frankfurt Stock
Exchange with XETRA trading and on Euronext in Paris.
For more information, please visit www.beaconsmind.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20221215006108/en/
Company beaconsmind AG, Stäfa (Switzerland) Max Weiland,
Founder & CEO maxweiland@beaconsmind.com +41 44 380 73-73
Business and Finance Press edicto GmbH, Frankfurt
(Germany) Axel Mühlhaus/Doron Kaufmann beaconsmind@edicto.de +49 69
905 505-53
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