Bourbon Brothers Plans 40 Stores in 60 Months
11 Februar 2014 - 3:30PM
Bourbon Brothers Holding Corp. (OTCBB:RIBS) will look to accomplish
the first stage of its long term growth plan during 2014. Over the
course of the next 60 months, Bourbon Brothers will target 40 new
locations, with four of them opening during 2014, in addition to
Southern Hospitality which opened in February of 2013. Today,
Bourbon Brothers released an investor snapshot, which is being
distributed to investment banking firms and market makers (to view
the company's Investor Snapshot follow this link
http://www.bourbonbrothers.com/ribs-investor-snapshot/).
Additionally, the company will begin to ramp up its marketing
efforts through major media buys and other alternative marketing
programs designed to drive revenue and build brand awareness.
Bourbon Brothers will continue to build alongside anchor tenant
retailers, Bass Pro Shops and Cabela's, and has identified numerous
potential site locations where new Bourbon Brothers Southern
Kitchen restaurants are being considered. The company is currently
in the beginning stages of analyzing multiple locations throughout
the Denver metropolitan area and Fort Collins where Bass Pro Shops
or Cabela's stores have recently opened or are scheduled to open in
the next 12 months. As part of this expansion model, the company
has begun interviewing potential real estate development partners
throughout the United States that will be able to assist in
construction management and infrastructure financing for new
Southern Kitchen restaurants. These developers represent expertise
in local markets throughout the country and will become an
invaluable asset to the company as it expands into the Midwest and
other regions of the country. Furthermore, partnering with these
companies will allow Bourbon Brothers to continue to operate with a
lean capacity, while leveraging the proficiency of full time
developers in the areas of location analysis and construction
management. Furthermore, Bourbon Brothers has begun the process of
interviewing investment bankers who will play a fundamental role in
the company's access to capital markets. The company will be
partnering with investment banking partners in order to garner
their expertise in accessing capital to facilitate the growth of
the company over the long term, as well as aiding in the management
of the company's capital structure.
While Bourbon Brothers is in the early stages of its growth plan
to add more locations, the company is also focused on growing and
sustaining revenues for its current stores. Bourbon Brothers is
announcing the addition of a new team member, Hall of Fame baseball
player and New York Yankees legend Goose Gossage, who will play an
integral role in promoting all of Bourbon Brothers' brands. Current
plans call for "Goose" to promote these restaurants through mass
media including television and radio, as well as print advertising
and in-store appearances. Mr. Gossage will represent the Bourbon
Brothers Southern Kitchen brand through national marketing
campaigns and locally in Colorado Springs. Mr. Gossage is a
Colorado Springs resident, and is excited to join the Bourbon
Brothers team.
The company will also ramp up its marketing efforts for Southern
Hospitality, which was combined with Bourbon Brothers Holding
Corporation on January 22, 2014. The restaurant represents an ideal
location in Lower Downtown Denver, only blocks from Denver's main
mass transit location, Union Station, as well as Coors Field, home
of the Colorado Rockies. Co-Creator of the restaurant and Grammy
Award winning singer/songwriter Ryan Tedder, lead singer of One
Republic, along with Justin Timberlake, Co-Creator of the original
Southern Hospitality in New York City, bring a national audience to
the Southern Hospitality brand and add a level of effectiveness and
authenticity to the Southern Hospitality brand.
More information about Bourbon Brothers Holding Corporation can
be found on the company's new website, www.BourbonBrothers.com.
Forward-Looking Statements
The information in this news release contains forward-looking
statements within the meaning of Section 27A of the Securities Act
of 1933, as amended, and Section 21E of the Securities Exchange Act
of 1934, as amended. These forward-looking statements involve risks
and uncertainties, including statements regarding the company's
business strategy and expectations. Any statements contained herein
that are not statements of historical facts may be deemed to be
forward-looking statements. In some cases, forward-looking
statements can be identified by terminology such as "may," "will,"
"should," "expect," "plan," "intend," "anticipate," "believe,"
"estimate," "predict," "potential," or "continue," the negative of
such terms or other comparable terminology. Actual events or
results may differ materially. The company disclaims any obligation
to publicly update these statements, or disclose any difference
between its actual results and those reflected in these statements.
The information constitutes forward-looking statements within the
meaning of the Private Securities Litigation Reform Act of
1995.
CONTACT: IR Contact: Mitchell Roth
Email: mroth@bourbonbrothers.com
Phone: (719) 265-5821
PR Contact: Brandy Fugate
Email: brandy@bourbonbrothers.com
Phone: (719) 265-5821
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