- The launch of Thinkific Communities introduces an all-new,
monetizable product; creators can now build and sell collaborative
learning communities that integrate seamlessly with their courses,
or stand alone as powerful learning products.
- 86% of students say they get more value out of online
courses with learning communities attached.
- Thinkific Communities is one in a suite of online learning
products that continue to expand the company's offering and total
VANCOUVER, BC, Sept. 27,
2022 /PRNewswire/ - Thinkific Labs Inc. ("Thinkific"
or the "Company") (TSX: THNC)—the platform shaking up the knowledge
economy by empowering creators to create, market and sell online
learning products—announced today the launch of Thinkific
Communities, an all-new learning product to supercharge how
creators engage with, monetize and retain their audience.
Thinkific Communities transform a traditional one-way learning
experience into a collaborative exchange. This new Thinkific
product enables creators to own their community and foster
relationships with their brand at the forefront. With learning
communities, creators can drive engagement and generate sustainable
income with diverse selling strategies including paid community
memberships, bundles with courses, and upsells to exclusive,
"We know that creators with active communities generate more
income and offer more ways to learn than those without. Launching
Thinkific Communities is a natural way to help our customers
succeed. This is an experience that students will stay for and pay
for, and it complements our existing suite of learning products,"
said Aron Tremble, VP of Product at
Thinkific. "Communities are a powerful operating approach for the
knowledge economy. We're thrilled to give our customers ways to
build more successful and sustainable businesses," said
Did you know?
- $128.47 is the
average amount spent per month by people who pay for online
- 86% of students say they get more value out of online
courses with learning communities attached.**
- 45% said that in a course/class setting, they've
learned as much from their community of peers as they have from the
instructor teaching them.*
"For knowledge economy creators like me, the strength of our
businesses is inextricably linked to the communal learning spaces
we build for our students. For me, Thinkific Communities means a
more rounded and supportive space for each of my students. The
collaborative environment allows students of all different learning
styles to engage with and help each other, and is also a key
revenue driver for my business." said Latasha James, Thinkific creator and Founder of
Online Business Launch Lab.
Thinkific Communities addresses a new and untapped potential for
online learning businesses. Unlike with other online communities,
creators now have full ownership and control within a secure and
familiar learning environment where their audience can connect and
engage, all under their own brand. Furthermore, creators can
directly monetize their audiences by selling or bundling community
memberships. For Thinkific, this is another step to expand beyond
online courses and thus its total addressable market.
For visuals, please click here.
*Thinkific partnered with survey panel provider, Centiment, to
conduct a study of over 1,000 Americans 18+ to understand how they
use communities online for learning and education. Centiment has
completed the ESOMAR 28.
**Thinkific partnered with survey panel provider, Centiment, to
conduct a study of over 2,285 individuals who have paid for an
online course across the US and Canada to understand the benefits of learning
communities in online education today. Centiment has completed the
Thinkific (TSX:THNC) makes it simple for entrepreneurs and
established businesses of any size to scale and generate
revenue by teaching what they know. Our platform gives businesses
everything they need to build, market, and sell online learning
products like courses and communities, and to run their business
seamlessly under their own brand, on their own site. Thinkific's
50,000 active creators earn hundreds of millions of dollars in
direct course sales while teaching tens of millions of students.
Thinkific is headquartered in Vancouver,
Canada and has a distributed team.
For more information, please visit Thinkific.com.
This news release includes forward-looking statements and
forward–looking information within the meaning of applicable
securities laws ("forward-looking statements"). Often, but not
always, forward–looking information can be identified by the use of
words such as "plans", "is expected", "expects", "scheduled",
"intends", "contemplates", "anticipates", "believes", "proposes" or
variations (including negative and grammatical variations) of such
words and phrases, or state that certain actions, events or results
"may", "could", "would", "might" or "will" be taken, occur or be
achieved. Forward-looking statements in this news release include
statements regarding the Company's launch of Thinkific Communities;
the anticipated benefits of Thinkific Communities and its features
for the Company's customers including the ability to engage,
monetize and retain their audience; the Company's growth and growth
strategies; addressable markets for its solutions; capturing market
share; competitive advantage; advances in and expansion of the
Compnay's offered platform service; the development and
success of new products and services; expectations related to
increased adoption of Thinkific's platform or Thinkific Communities
as a standalone product; and expectations regarding revenue and the
revenue generation potential of Thinkific's platform and other
products, including Thinkific Payments, Thinkific App Store, and
Thinkific Communities. Such statements and information are based on
the current expectations of Thinkific's management, and are based
on assumptions and subject to risks and uncertainties. Although
Thinkific's management believes that the assumptions underlying
these statements and information are reasonable, they may prove to
be incorrect. Except as required by applicable securities laws,
forward–looking statements and information speak only as of the
date on which they are made and Thinkific undertakes no obligation
to publicly update or revise any forward–looking statement or
information, whether as a result of new information, future events
Forward-looking statements and information are not guarantees
of future performance and involve a number of risks and
uncertainties, some that are similar to other companies with online
learning products and some that are unique to Thinkific.
Thinkific's actual results may differ materially from those
expressed or implied by its forward-looking statements, so readers
are cautioned not to place undue reliance on them.
Thinkific's Annual Information Form to Shareholders dated
February 23, 2022 and other
documents it files from time to time with securities regulatory
authorities describe the risks, uncertainties, material assumptions
and other factors that could influence actual results and such
factors are incorporated herein by reference. Copies of these
documents are available on SEDAR.
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SOURCE Thinkific Labs Inc.