TEAm Lipton(R), All Female Pro Cycling Team, Make First-Ever Appearance on the Daytona 500 Track
06 Februar 2006 - 4:09PM
PR Newswire (US)
Kasey Kahne Prepares for Daytona 500 by Cycling with All-Female
Cycling Squad ENGLEWOOD CLIFFS, N.J., Feb. 6 /PRNewswire-FirstCall/
-- The Daytona International Speedway has been known for creating
legends and setting record- breaking speeds. For the first time
ever, legends on two wheels, all-female professional cyclists TEAm
Lipton, will circle the Speedway on their bikes, showing how less
rubber can still bring excitement to the track and the roar of the
crowd. TEAm Lipton members Grace Fleury, Kristen LaSasso and Liza
Rachetto will be cycling the record-setting lap on February 19th,
just hours before four- wheeled chargers hit the course. Although
the cyclists won't be going at the same blistering speed as the
racecars, they will be pedaling at a rapid pace showing their pure
speed and endurance. As some of the few females on the Daytona
International Speedway, TEAm Lipton will be showing they can
maneuver and draft on each other just as well as their male
counterparts on four wheels. Earlier this year, the team helped one
of NASCAR's most popular drivers, Kasey Kahne, prepare for the
Daytona 500. Kahne and TEAm Lipton have been cycling together to
help build Kahne's endurance and sharpen his mental alertness for
the race. By training in another sport, cycling, to prepare for a
motor race Kahne has a promising edge for the race. Few athletes
take a two-sport approach to training but Kahne believes both
sports bring the level of competitiveness that helps drive athletes
to a higher level. Kahne and the TEAm are so passionate about the
importance of good preparedness for any challenge -- on two wheels
or four -- that they are ambassadors for the Lipton Live Well
Challenge, a campaign to help people get out of their cars, or off
their couches, and be active with a sport such as cycling along
with beginning a healthy diet regimen that includes drinking three
servings of Lipton tea a day. "Whether you're circling the Daytona
500 at 200 mph in a car or 20 mph on a bike, its important to have
proper health and fitness training," said Kahne. "By cycling with
the Lipton team and leading the Lipton Live Well Challenge I hope I
can inspire others to live better and feel better with a healthy
lifestyle." Key Dates at Daytona For visitors of Daytona, Kasey
Kahne will be showing his cycling strength on Wednesday, February
15 from 10 - 11 AM EST at the FanZone and training with TEAm Lipton
on Friday, February 17 from 11 - 12 PM EST in the FanZone. TEAm
Lipton's historic cycling lap will take place about two hours
before the Daytona 500 on February 19, 2006. To learn more about
TEAm Lipton and the Lipton Live Well Challenge, visit
http://www.lipton.com/. About Unilever Unilever (NYSE: UL; UN), one
of the world's largest consumer products companies, aims to add
vitality to life by meeting everyday needs for nutrition, hygiene
and personal care. Each day, around the world, consumers make 150
million decisions to purchase Unilever products. The company has a
portfolio of brands that make people feel good, look good and get
more out of life. In the United States these brands include
recognized names such as: Axe, "all," Ben & Jerry's, Bertolli,
Breyers, Caress, Country Crock, Degree, Dove personal care
products, Eternity by Calvin Klein, Hellmann's, Lipton, Knorr,
Popsicle, Promise, Q-Tips, Skippy, Slim-Fast, Snuggle, Suave and
Vaseline. All of the preceding brand names are registered
trademarks of Unilever. Dedicated to serving consumers and the
communities where we live, work and play, Unilever in the United
States employs more than 15,000 people in 74 office and
manufacturing sites in 24 states and Puerto Rico - generating
approximately $10 billion in sales in 2004. For more information
visit http://www.unilever.com/. First Call Analyst: FCMN Contact:
evin.kaseta@ogilvypr.com DATASOURCE: Unilever CONTACT: Kimberly
Eberl, +1-312-397-6050, or Cell, +1-773-771-6807, or , for Unilever
Web site: http://www.lipton.com/ http://www.unilever.com/
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