NEW
YORK, Sept. 24, 2024 /PRNewswire/ -- Squarespace
(NYSE: SQSP), the design-driven platform helping entrepreneurs
build brands and businesses online, today announced Refresh 2024,
its annual release of new products, features, and updates that
empower entrepreneurs to unlock their creativity and take their
business to the next level.
As AI becomes more prevalent, Squarespace is dedicated to
helping entrepreneurs harness this technology to enhance their
creativity and simplify their business operations so they can focus
on their passions. Squarespace is excited to introduce Design
Intelligence: a new approach to web design that combines
cutting-edge technology, including AI, with two decades of
industry-leading design expertise. Built on Squarespace's belief
that AI should unlock human creativity, not replace it, the Design
Intelligence suite of features aims to support and amplify a user's
creativity in building their personalized and unique online
presence, tailored to their specific needs.
As part of Design Intelligence, Squarespace has launched the
next evolution of Blueprint AI, the company's first AI-powered
website builder. Serving as a creative partner, Blueprint AI helps
users create elevated, fully-bespoke websites through curated
design and content recommendations that reflect their individual
brand identity. Blueprint AI supports users at every step of the
website building process, from the initial onboarding experience to
the design and functionality stages. By incorporating core elements
that make each brand unique—such as business type and preferred
color palette—Blueprint AI helps create a beautiful, custom
starting point for any entrepreneurial journey. Blueprint AI is now
available globally in all languages.
"Squarespace champions the irreplaceable value of human
creativity, and our latest platform innovations are designed to
further empower entrepreneurs to easily bring their visions,
brands, and businesses to life," said Anthony Casalena, Founder and CEO of
Squarespace. "It has been an incredible year of innovation at
Squarespace as we combine the latest technologies with our deep
rooted focus on design to deliver unmatched capabilities for
customers globally."
The latest tools and features highlighted in Refresh 2024
include:
Make your mark
The latest suite of design and content generation tools deliver a
more personalized online presence, tailored to every user's brand
profile and need.
- Design Intelligence:
- Blueprint AI: The next evolution of Squarespace's guided
website builder is enhanced with AI integrations that automatically
create a standout website populated with curated and
beautifully-designed imagery and copy, tailored to a customer's
goals and brand personality.
- Layout Switcher: An adaptive layout menu that enables
faster website design experimentation—offering a set of flexible
compositions with one's content automatically embedded, then
applied instantly to a page.
- Site Themes: One-click styling combinations that make it
easier to preview and apply a new website aesthetic—via handpicked
font pairings, color palettes, button styles, and more, with
recommendations aligned to a customer's brand personality.
- Brand Identity Management: A central hub for crafting
and storing one's unique brand identity that guides Squarespace's
AI writer to instantly generate first draft, on-brand copy
populated across key surface areas, including website text, content
descriptions, and client documents, among others.
- Usability & Expressibility Tools: New updates
to cookie banner functionality and compliance systems to enhance
website privacy and protection on a global level. Plus, new pinning
effects to create a more engaging website scrolling
experience.
Your business, your way
Built to support every type of
business with an intuitive setup, plus management, monetization,
payment, and marketing tools that help entrepreneurs establish
their business effectively.
- Client invoicing: On-brand, professional documents like
invoices, proposals, and contracts to help entrepreneurs easily
secure and manage their clients. Plus, tools to schedule document
sends help foster a positive customer experience. And now with
low-fee Automated Clearing House (ACH) direct deposits, clients can
quickly and easily pay from a US bank account.
- Squarespace Payments: An expanded native payment
solution with exclusive payment options that improve conversion,
like Klarna, now available in more countries. Squarespace Payments
is available to customers in the US, Canada and the UK, with extended European
availability coming soon. Customers can also now manage their
finances in the Squarespace app for iOS and Android, with upcoming
payout and processing summaries, payment and payout dashboards, and
detailed views of each transaction.
- Content & Memberships: New ways to monetize content,
like charging for access to blog posts or videos, allow customers
to turn their expertise into income. Entrepreneurs can provide
website visitors a preview of their content, and then charge a
one-time fee or recurring subscription for access to full blog
posts and video libraries.
- Donations: Enhanced tools to make collecting donations
more efficient, including a new dashboard, support for recurring
donations, and a streamlined donation process to help customers
reach their fundraising goals faster.
- Marketing Tools: An intuitive new experience for
building automated email flows that give users total control over
outbound marketing. Users can structure campaigns based on audience
actions and custom rules, or browse existing templates to save time
on customer communication, including thank you notes to first time
buyers or discounts to new subscribers.
- Business Guidance: New updates that make managing and
growing every kind of business easier than ever, with dynamic
dashboards, specialized analytics, custom navigation, and
step-by-step setup guides that help customers succeed with
customized guidance for their specific needs.
A platform that scales with you
An extended network of
best-in-class digital solutions help brands and businesses
grow.
- Domains by Squarespace: As one the world's largest
domains registrars, Squarespace continues to invest in new features
to support its millions of domain customers globally. The latest
innovation, Domains Dashboard, offers an improved experience for
configuring domain DNS settings, email or domain forwarding rules,
and more, all from one place. Plus, a new Reseller API allows
qualified reseller partners to earn commission on every domain
registration.
- Acuity Scheduling: A modernized appointment details page
that makes it easier than ever to manage key actions: users can
quickly contact clients, reschedule bookings, or initiate the
checkout process directly from the streamlined interface. Acuity
Scheduling also now features automated invoices generated directly
from appointment details. These invoices can be customized before
sending, ensuring a smooth and professional payment process that
saves time and reduces administrative tasks.
- Bio Sites: New features
help Bio Sites users capture all of
their content and interests in a single, social-friendly
link-in-bio. With the introduction of Product Links, Bio Sites offers a better way to turn followers
into customers. Users can connect their Bio Site to their
Squarespace store or manually import products from any digital
storefront.
"Squarespace amplifies creative potential with an unmatched
digital presence, tools to streamline business management, and
support as users grow and scale," said Paul
Gubbay, Chief Product Officer. "As we enter this new era of
entrepreneurship, we are excited to launch these tools that will
transform how entrepreneurs build, manage, and scale their
businesses."
To learn more about the latest innovations Squarespace has
introduced in 2024, visit Refresh 2024.
About Squarespace
Squarespace is a design-driven
platform helping entrepreneurs build brands and businesses online.
We empower millions in more than 200 countries and territories with
all the tools they need to create an online presence, build an
audience, monetize, and scale their business. Our suite of products
range from websites, domains, ecommerce, and marketing tools, as
well as tools for scheduling with Acuity, creating and managing
social media presence with Bio Sites
and Unfold, and hospitality business management via Tock. For more
information, visit www.squarespace.com.
Media Contact
press@squarespace.com
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SOURCE Squarespace, Inc.