TAIPEI-- Hewlett-Packard Co. and the world's largest electronics contract manufacturer Foxconn are launching a joint venture to make servers aimed at major service providers, as both look to make inroads in a server market in flux after moves by Asian competitors.

The rise of big data is driving demand for servers to store large amounts of information. Research firm IDC predicts that the market for big data infrastructure and services will rise to $16.1 billion this year, growing six times faster than the broader IT market.

While H-P is the world's top server vendor with a 28% share of the market in the fourth quarter of 2013, according to IDC, it has kept an eye on new Asian competitors. International Business Machines Corp. sold its low-end server business to China's Lenovo Group Ltd . this year for $2.3 billion. Meanwhile, Taiwan contract manufacturer Quanta Computer Inc. has started to compete with its Western clients by selling servers under its own brand, offering competitive prices.

Taiwan's Foxconn, which manufactures the majority of the world's iPhones and iPads, has been looking for a way into the server market to help it expand beyond low-margin contract manufacturing. Foxconn, officially named Hon Hai Precision Industry Co., announced a partnership earlier this month with China's 21Vianet Group, an Internet data center operator, to provide equipment and services in China and overseas.

For H-P, the move comes as it is doubling down on its hardware business, in a bet to turn around the company. H-P's Chief Executive Meg Whitman told The Wall Street Journal in February that she saw the server sale by IBM, H-P's largest rival, as an opportunity to gain market share.

The co-developed line of servers will specifically address computing requirements of both H-P and Foxconn, the companies said in a joint statement Wednesday without disclosing financial terms. H-P will also continue to make its own servers.

The two companies said they are specifically targeting major service providers. The move may be to counter Taiwan's Quanta, which has won server contracts in recent years from the likes of Facebook, Amazon and Rackspace.

"Cloud computing is radically changing the entire supply chain for the server market as customers place new demands on the breadth of design capability, value-oriented solutions and large-scale and global manufacturing capabilities," said Terry Gou, Foxconn's chairman in the statement.

Foxconn has invested in a number of fields in the past year in an effort to diversify its business from contract manufacturing. The company said last month it is investing $30 million in a software development unit and another $42 million to set up a new components unit in China. It has also invested in a plant in the U.S. to make automotive components and is making a push into the telecom industry.

Write to Eva Dou at eva.dou@wsj.com

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