Asana Intelligence, powered by the Work Graph®, drives greater
clarity, impact, and scale for executives, departments, and entire
organizations
Today Asana, Inc. (NYSE: ASAN) (LTSE: ASAN), a leading
enterprise work management solution, announced new artificial
intelligence (AI) capabilities that drive greater clarity, impact,
and scale for executives, departments, and entire organizations.
Through Asana’s Work Graph®, these new enterprise-grade AI
capabilities empower leaders to steer their organizations toward
reaching goals and driving outcomes faster.
“We stand at the precipice of a new golden age of innovation,
where humans and AI together can achieve more than ever,” says
Dustin Moskovitz, Asana CEO. “Yet, so many leaders still find
themselves without the right tools to save time and resources,
drive impact, and hit their goals. With our new AI capabilities –
powered by Asana’s Work Graph – our customers can now harness AI at
work to drive greater clarity and accountability, and maximize
impact at scale. Asana brings AI and human innovation together to
help leaders understand how work gets done within their
organizations in real-time and find ways to work more
efficiently.”
Asana’s latest AI innovations offer leaders:
A smarter way to maximize impact
- (Starting today) Smart fields: Organize projects to
support cross-functional collaboration with auto-generated custom
fields.
- (Starting today) Smart editor: Write clearer, more
compelling drafts that strike the appropriate tone (for example,
polite vs. direct or concise vs. detailed).
- (Starting today) Smart summaries: Surface highlights
from task descriptions and comments, along with key action items.
In the future, make video calls actionable by turning meeting
transcripts from calls into summaries and action items.
- (What’s ahead) Smart workflows: Create workflows with
simple, natural language instructions that are optimized over time
to match specific goals and best practices.
- (What’s ahead) Smart digests: See project updates with a
feed that tracks recent changes or what may require priority
attention.
A smarter way to drive clarity and accountability
- (Winter 2023) Smart status: Create more comprehensive
status updates faster with AI, pulling from real-time work data to
identify risks, open questions, and roadblocks standing in the way
of hitting goals.
- (Winter 2023) Smart answers: Use natural language to ask
Asana questions, and get timely answers and insights about
projects, identify blockers, and determine next steps.
- (Summer 2024) Smart goals: Write more effective goals by
starting with a plain description of what to achieve and let AI
draft it based on previous goals and performance.
- (What’s ahead) Smart planning: Visualize potential
outcomes with scenario planning based on timelines, resource
allocations, and approved budgets.
- (What’s ahead) Smart workload: Monitor and adjust team
resourcing based on historical and future capacity to meet changing
goals.
A smarter way to scale
- (What’s ahead) Smart search: Use natural language to
search and pull relevant information from Asana’s Work Graph data
(for example, “show tasks assigned to me in the last month”).
- Asana AI Technology Partner network: Leverage
leading foundation models from OpenAI and Anthropic, tailored for
the enterprise in a trusted, secure, and ethical way. Asana also
integrates with services like Amazon Web Services (AWS) AppFabric
to improve collaboration at scale.
- Asana AI Channel Partner network: Support
customers at scale in AI implementation through leading global
solutions and systems integrator experts, like Slalom, CPrime, and
West Monroe.
- Enterprise security & control: Keep data safe,
secure, and compliant with enterprise-grade security and
permissions, while providing admins with controls over the role of
AI at work.
Asana’s new AI capabilities are designed to help entire
organizations – individuals, departments, and leaders – work
smarter and drive outcomes faster. From marketing executives
wanting to drive clarity around annual planning and goals; to
operations leaders looking to maximize impact by scaling strategic
initiatives across departments; and IT executives eager to
standardize work management on one enterprise-grade platform that
is trusted, secure, and uses AI in a transparent way, Asana’s new
AI capabilities help enterprises around the world work smarter.
“At IPG Mediabrands, we use technology to empower all 18,000 of
our employees across more than 130 countries. Asana has been
instrumental in helping our teams work smarter,” says Jarrod
Martin, CEO at KINESSO (IPG Mediabrands’ global performance
marketing agency). “It has freed up time for employees to focus on
innovation and strategic thinking, helped us understand where our
processes can be improved, and reduced the amount of joyless work
we do – the work that impacts our bottom line and the happiness of
our people and clients. We are excited by the potential of AI to
further reduce joyless work and enhance productivity.”
Asana’s Work Innovation Score
Asana also launched The Work Innovation Score, a proprietary,
first-of-its-kind AI-driven benchmark developed by its Work
Innovation Lab. The Work Innovation Score, which is now available
to Asana’s enterprise customers, enables companies to benchmark
their performance against industry peers across four key metrics:
cohesion (how well employees work together), velocity (how quickly
work moves forward), resilience (stability during employee
turnover), and capacity (employee bandwidth). The Work Innovation
Score shows how effectively teams are working together within an
organization and suggests ways to improve collaboration, accelerate
productivity, maximize employee impact, and increase competitive
advantage. Developed by industry-leading experts on the science of
work, the score is powered by Asana’s Work Graph®, state-of-the-art
neural networks, and predictive AI. Because the Work Graph connects
data across the whole enterprise – work, functions, teams, and
people – Asana’s Work Innovation Score is uniquely able to assess
innovation potential.
“Asana’s Work Innovation Score provides a lens into how teams
work together, predicting challenges in how employees are
collaborating in order to proactively address them. At AWS and
through our joint research with Asana’s Work Innovation Lab, we’ve
seen that employees are struggling with ‘collaboration overload,’
which comes at the cost of productivity,” says Federico Torreti,
head of product for AWS AppFabric at AWS. “With The Work Innovation
Score and services like AWS AppFabric—which connects multiple
software-as-a-service (SaaS) applications for better security,
management, and productivity—companies have new visibility into how
to streamline collaboration and productivity to drive employee
impact and gain a competitive advantage.”
Learn about Asana’s latest AI solution and Work Innovation
Score.
More updates will be shared at Asana’s Work Innovation Summit –
watch the event replay here.
About Asana
Asana empowers organizations to work smarter. Headquartered in
San Francisco, CA, Asana has 139K+ paying customers, and millions
of users in 200+ countries and territories. Global customers such
as Amazon, Accenture, Roche, and T-Mobile rely on Asana to manage
everything from goal setting and tracking to capacity planning,
product launches, and employee onboarding. For more information,
visit www.asana.com.
Forward-Looking Statements
This press release contains “forward-looking” statements within
the meaning of the Private Securities Litigation Reform Act of 1995
that are based on management’s beliefs and assumptions and on
information currently available to management. Forward-looking
statements include, but are not limited to, statements about our
ability to execute on our current strategies, our technology and
brand position, expected benefits of our offerings, Asana’s market
position, and potential market opportunities. Forward-looking
statements generally relate to future events or Asana’s future
financial or operating performance. Forward-looking statements
include all statements that are not historical facts and in some
cases can be identified by terms such as “anticipate,” “expect,”
“intend,” “plan,” “believe,” “continue,” “could,” “potential,”
“may,” “will,” “goal,” or similar expressions and the negatives of
those terms. However, not all forward-looking statements contain
these identifying words. Forward-looking statements involve known
and unknown risks, uncertainties and other factors, including
factors beyond Asana’s control, that may cause Asana’s actual
results, performance or achievements to be materially different
from any future results, performance or achievements expressed or
implied by the forward-looking statements. These risks include, but
are not limited to, risks and uncertainties related to: Asana’s
ability to achieve future growth and sustain its growth rate,
Asana’s ability to attract and retain customers and increase sales
to its customers, Asana’s ability to develop and release new
products and services and to scale its platform, including the
successful integration of artificial intelligence, Asana’s ability
to increase adoption of its platform through Asana’s self-service
model, Asana’s ability to maintain and grow its relationships with
strategic partners, the highly competitive and rapidly evolving
market in which Asana participates, Asana’s international expansion
strategies, and the impact of the COVID-19 pandemic and broader
macroeconomic conditions.
Further information on risks that could cause actual results to
differ materially from forecasted results or anticipated impact are
included in Asana’s filings with the SEC, including Asana’s
Quarterly Report on Form 10-Q for the quarter ended July 31, 2023
and subsequent filings with the SEC. Any forward-looking statements
contained in this press release are based on assumptions that Asana
believes to be reasonable as of this date. Except as required by
law, Asana assumes no obligation to update these forward-looking
statements, or to update the reasons if actual results differ
materially from those anticipated in the forward-looking
statement.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20231003563507/en/
Asana Communications Marianne Ridgeway press@asana.com
Asana (NYSE:ASAN)
Historical Stock Chart
Von Apr 2024 bis Mai 2024
Asana (NYSE:ASAN)
Historical Stock Chart
Von Mai 2023 bis Mai 2024