MONTVALE, N.J. and ROCHESTER, Mich., May
29, 2013 /PRNewswire/ -- PDR Network®, the
leading distributor of FDA-approved patient drug safety and
support services for electronic health record (EHR) and
e-prescribing (e-Rx) platforms, today announced a strategic
partnership with OPTIMIZERx Corp. (OTCBB: OPRX), the industry
innovator in developing and delivering digital patient financial
support technology within the e-prescribing workflow. Under the
agreement PDR will bring to market OPTIMIZERx's patent solution for
e-Coupons in EHR workflow to the parties' extensive combined EHR
network.
"Today's healthcare providers view the EHR as their 'desktop' –
the center of their workflow – relying on them to provide
convenient access to critical information throughout their day,"
said Andrew Gelman, senior vice
president, EHR vendor relations, PDR Network. "By partnering with
OPTIMIZERx, we will become a hub for that information, offering the
most comprehensive patient financial support solution to
manufacturers and thus helping healthcare providers bring dramatic
savings to their patients on their medications."
OPTIMIZERx's SampleMD patented technology has been the leader in
integrating electronic vouchers, co-pay and other targeted patient
support directly within the e-prescribing workflow providing
solutions for many of the top drug manufacturers.
"By integrating into the PDR Network platforms, we will open new
opportunities for our bio/pharmaceutical clients to reach
healthcare providers with product information and financial support
programs that will help their patients begin and adhere to therapy,
improving health outcomes," said Shad
Stastney, chief executive officer, OPTIMIZERx. "Through this
relationship, our companies will lead the industry in delivering
innovative services within EHR workflow to benefit healthcare
professionals and their patients, while meeting the business needs
of our bio/pharmaceutical clients and EHR partners."
About OPTIMIZERx Corp.
OPTIMIZERx Corp. provides unique consumer and physician platforms
to help patients better afford and comply with their medicines and
healthcare products, while offering pharmaceutical and healthcare
companies effective ways to expand patient awareness, access and
adherence to their medications. For more information, please go to
www.optimizerxcorp.com or www.samplemd.com.
About PDR Network
PDR Network, LLC is the leading distributor of FDA-approved drug
labeling, safety and REMS information, as well as medication
adherence and product support programs, through the Physicians'
Desk Reference® suite of digital and print services.
PDR Network's innovative products deliver industry-leading content
to prescribers and patients across channels, including via its
growing "PDR Certified" EHR vendor network. PDR Network's
comprehensive offering of interactive drug information services are
designed to be easily integrated with any EHR or ePrescribing
system and enhancing the EHR, provider and patient experience.
For more information about PDR's EHR partnership program, please
visit http://www.PDRNetwork.com/PDR-in-EHR.
This press release contains forward-looking statements
within the definition of Section 27A of the Securities Act of 1933,
as amended and such section 21E of the Securities Act of 1934,
amended. These forward-looking statements should not be used to
make an investment decision. The words 'estimate,' 'possible' and
'seeking' and similar expressions identify forward-looking
statements, which speak only as to the date the statement was made.
The company undertakes no obligation to publicly update or revise
any forward-looking statements, whether because of new information,
future events, or otherwise. Forward-looking statements are
inherently subject to risks and uncertainties, some of which cannot
be predicted, or quantified. Future events and actual results could
differ materially from those set forth in, contemplated by, or
underlying the forward-looking statements. The risks and
uncertainties to which forward-looking statements are subject
include, but are not limited to, the effect of government
regulation, competition and other material risks.
SOURCE PDR Network