TORONTO, Oct. 2, 2023
/PRNewswire/ - Spin Master Corp. (TSX:
TOY); www.spinmaster.com), a leading global children's
entertainment company, announced today it has been awarded the
global toy license for Paramount+ original Dora, an upcoming
all-new preschool series that marks the return of the
groundbreaking Latina heroine and the newest property in
Nickelodeon's award-winning Dora the Explorer franchise.
Spin Master's diverse toy collection, expected to launch in Fall
2024, will include figures, dolls, playsets, vehicles, plush,
roleplay, games and puzzles, inspired by Dora, her companion Boots
and other beloved characters and locales they explore.
Produced by Nickelodeon Animation, Dora is an all-new
CG-animated preschool series featuring the beloved characters from
the iconic series and set to stream exclusively on Paramount+ in
Spring 2024 in the U.S. Internationally, Dora will stream
day-and-date on Paramount+ and air on Nickelodeon channels in all
markets where available.
"We're focused on being a leader in the preschool play space,
driven by globally acclaimed entertainment series and toy lines
with deep character affinity," said Max Rangel, Spin Master's Global President and
CEO. "We are inspired by the enduring power of Paramount and
Nickelodeon's Dora the Explorer franchise and the ongoing
impact it's had on generations of preschoolers spanning more than
20 years. Our talented design teams will leverage their deep
experience of translating revered on-screen adventures into toys
that will ignite preschoolers' imaginations and inspire new play
experiences."
"We're thrilled to partner with Spin Master on this new era of
Dora the Explorer and work together to create toys that
bring Dora's world to life," said Pam
Kaufman, President and CEO, International Markets, Global
Consumer Products & Experiences, Paramount. "Dora and her
friends have been enduringly popular with children all over the
world, and we can't wait to see kids and families embrace the new
Dora at playtime."
Since launching on Nickelodeon in 2000, Dora the Explorer
has emerged as a pop culture phenomenon and can be seen in 144
markets and is translated into 23 languages. The series has
received countless awards including the Peabody, NAACP, Alma,
Imagen, Latino Spirit, Parents' Choice, the Television Critics
Association Award, and has received several Daytime Emmy
nominations. Dora the Explorer is created by Chris Gifford, Valerie
Walsh Valdes and Eric
Weiner.
About Spin Master
Spin Master Corp. (TSX:TOY) is a leading global children's
entertainment company, creating exceptional play experiences
through its three creative centres: Toys, Entertainment and Digital
Games. With distribution in over 100 countries, Spin Master is best
known for award-winning brands PAW Patrol®, Bakugan®, Kinetic
Sand®, Air Hogs®, Hatchimals®, Rubik's Cube® and GUND®, and is the
global toy licensee for other popular properties. Spin Master
Entertainment creates and produces compelling multiplatform
content, through its in-house studio and partnerships with outside
creators, including the preschool franchise PAW Patrol and
numerous other original shows, short-form series and feature films.
The Company has an established presence in digital games, anchored
by the Toca Boca® and Sago Mini® brands, offering open-ended
and creative game and educational play in digital environments.
Through Spin Master Ventures, the Company makes minority
investments globally in emerging companies and start-ups. With 26
offices in close to 20 countries, Spin Master employs more than
2,000 team members globally. For more information visit
spinmaster.com or follow-on Instagram, Facebook and Twitter
@spinmaster.
About Paramount Consumer
Products
Paramount Consumer Products oversees all licensing and
merchandising for Paramount (Nasdaq: PARA, PARAA), a leading global
media and entertainment company that creates premium content and
experiences for audiences worldwide. Driven by iconic consumer
brands, Paramount Consumer Products' portfolio includes a diverse
slate of brands and content from BET, CBS (including CBS Television
Studios and CBS Television Distribution), Comedy Central, MTV,
Nickelodeon, Paramount Pictures and SHOWTIME®. With
properties spanning animation, live-action, preschool, youth and
adult, Paramount Consumer Products is committed to creating the
highest quality product for some of the world's most beloved,
iconic franchises. To view our range of consumer products and
Paramount branded apparel, visit ParamountShop.com.
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SOURCE Spin Master