SINGAPORE, May 30, 2024 /PRNewswire/ -- AliExpress, an
international online retail marketplace under Alibaba International
Digital Commerce Group, will give away over 1,000 UEFA EURO 2024™
match tickets along with attractive discounts during its
promotional campaigns around the UEFA EURO 2024™ tournament –
including its Choice Day and Summer
Sales – infusing its shoppers' experience with a vibrant
cascade of excitement and summer festivities.
This announcement comes on the back of a series of important
announcements by AliExpress, including its recent naming as the
exclusive global e-commerce sponsor of UEFA EURO 2024™. AliExpress
is investing millions of Euros in discounts, deals and engagement
to delight shoppers and sports fans during the tournament, while
elevating the user experience for its global consumer base.
Key highlights of AliExpress' promotional campaigns around UEFA
EURO 2024™ include:
- Choice Day and Summer Sales
– AliExpress will host a Choice Day from June 1 to June 7 with the theme 'Summer
Carnival,' followed by a Summer Sale
from June 17 to June 23, offering up
to 70% off on a wide range of products.
- 'Shake & Win' game for time-limited prizes – During
the UEFA EURO 2024™ games from June 14
to July 14, all eligible AliExpress users just need to log
on to the AliExpress app and shake their smartphone within 10
minutes after a goal is scored, for the chance to win discounts of
up to 50% on selected products. They will also stand a chance to
win match tickets and discount coupons worth up to €500 each, and
purchase selected items at €0.01 only.
- Fun quiz – From now to 23:59:59 PST on June
12, AliExpress users can take part in an engaging quiz,
featuring over 100 questions covering UEFA EURO, football knowledge
and AliExpress trivia. Participants who successfully answer a
minimum of three questions will qualify to earn points and gain
entry into lucky draws. Prizes up for grabs include match tickets,
official merchandise and T-shirts. Further activities, such as a
game for users to support their favorite team, are set to commence
on June 13. Additional lucky draws
are scheduled to take place on June
1-2 and June 17-18, with two
more planned for July.
AliExpress Choice, the platform's premium shopping
service, provides free shipping for orders over €10, with shipping
times ranging from 5 to 12 days for most European countries,
including France, Germany, Italy, Spain
and the UK. Customers from most European countries will also enjoy
free returns on Choice products.
"As the exclusive global e-commerce sponsor of UEFA EURO 2024™,
we are thrilled to deliver an exceptional shopping experience to
our customers, particularly those with a passion for football,"
said Gary Topp, European
Commercial Director, AliExpress. "The Choice Day and
Summer Sales extend beyond fantastic
discounts to include engaging with our community through
entertaining, football-themed activities, all in anticipation of
the upcoming exciting UEFA EURO 2024™ tournament."
About AliExpress
Launched in 2010, AliExpress is a
business-to-consumer (B2C) e-commerce platform enabling global
consumers to buy directly from manufacturers and distributors in
China and around the world. In
addition to the global English-language version, the AliExpress
platform is also available in 15 other languages. AliExpress is
part of Alibaba International Digital Commerce Group.
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