American Express and Break the Love Partner to Offer 10,000 Complimentary Court Reservations to All NYC Area Tennis Fans Ahead of the US Open
11 August 2022 - 3:30PM
Business Wire
Key Takeaways:
- American Express® Card Members can unlock exclusive access to
peak reservation times on the Break the Love platform
- American Express will once again provide Card Members access to
exclusive perks and on-site experiences at the US Open including
iconic radios, lounges and more
To kick off its sponsorship of the 2022 US Open Tennis
Championships, American Express (AXP: NYSE) today announced it is
partnering with Break the Love®, a social sports platform, to give
Card Members and tennis fans complimentary access to 10,000 court
reservations. Now through September 13, 2022, fans can book
complimentary playing time at more than 500 tennis and pickleball
courts in the NYC area and Card Members can unlock special access
to peak reservation times when using their Card.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20220811005057/en/
Rendering of the US Open American Express
Fan Experience On-Site at the USTA Billie Jean King National Tennis
Center (Graphic: Business Wire)
As a proud partner of the US Open for almost 30 years, this
year’s tournament will once again provide Card Members with
exclusive access and perks. This year’s offerings include the
immersive US Open American Express Fan Experience, and a new
interactive, digital game – Glow Tennis – along with other perks
that include iconic American Express Radios, complimentary bag
check, access to Card Member Lounges and an offer that Card Members
can enroll an eligible Card in ahead of and at the tournament to
spend anywhere on the grounds.
“We’re excited to welcome tennis fans from around the world to
the US Open, and to bring some of that experience to hundreds of
courts in the greater NYC area through our new partnership with
Break the Love,” said Elizabeth Rutledge, Chief Marketing Officer
at American Express. “With tennis surging in popularity, and
millions of people picking up the sport for the first time, we’re
thrilled to work with our partners to connect new fans to the
game.”
SPECIAL ACCESS TO NYC AREA TENNIS COURTS Break the Love
was founded by entrepreneur, Trisha Goyal, to help make tennis more
accessible to a younger generation of players. Goyal designed the
platform to make it easier for players to book courts and find
playing partners. Through the partnership with American Express,
Card Members and fans can go to the Break the Love website here, to
reserve a court time for free. To unlock access to peak reservation
times, Card Members need to create a Break the Love account and
save their American Express Card information in it.
“At Break the Love, we are on a mission to reinvent the tennis
club by lowering barriers for the next generation of tennis fans
& enthusiasts to access the sport. And by partnering with
American Express we are thrilled to be able to expand access
especially during the excitement of the US Open. Break the Love is
excited to be a part of an epic summer of tennis with Amex,” said
Trisha Goyal, Founder & Chief Executive Officer of Break the
Love.
EPIC ON-SITE EXPERIENCES BY AMERICAN EXPRESS Entering its
29th year of partnership with the United States Tennis Association
(USTA), American Express has created an immersive and interactive
Fan Experience at the USTA Billie Jean King National Tennis Center.
The experience is open to all fans from August 29 through September
11. Visitors can play Glow Tennis, a mixed reality interactive
game, get complimentary manicures with tennis themed nail art as
well as relax and recharge.
American Express Card Members have access to a number of
exclusive perks on-site at the US Open including a complimentary
bag check service at the East and South gates and iconic American
Express Radios so they can follow the action no matter where they
are on the grounds. A special Card Member Lounge, located on the
second level of the Fan Experience and open to all Card Members,
offers sneaker cleaning services along with frozen Honey Deuces and
exclusive merchandise for purchase. Card Members can also take
advantage of an offer to get $20 back after spending $100 or more
at participating merchants on the grounds using an eligible
enrolled Card. Before they arrive at the tournament, U.S. Card
Members can enroll an eligible Card in the offer through their
American Express account here or on-site.
EXCLUSIVE PERKS FOR PLATINUM® CARD MEMBERS Platinum Card
Members can access a special Centurion® Suite, located on the
second level of the Louis Armstrong Stadium. Learn more at Resy
here*. In the suite, they will be treated to dishes curated by
Cedric Vongerichten, Michael Solomonov and Ignacio Mattos, the
Executive Chefs of the Centurion Lounges in LaGuardia Airport,
Philadelphia International Airport and John F. Kennedy
International Airport, along with cocktails created by Centurion
Lounge Mixologist, Jim Meehan. To bring the experience full circle
for those traveling, Card Members can get a taste of the US Open at
the Centurion Lounges in John F. Kennedy International Airport and
LaGuardia Airport.
SHOP SMALL® AT THE US OPEN The American Express Shop, a
checkout free experience located on-site in the South Plaza, is
continuing its tradition of featuring products from local NYC small
businesses. This year, seven small businesses will sell goods from
the store.
Card Members and fans can find out more about all the great
on-site perks and experiences from American Express here.
*Space is limited and reservations are on a first-come,
first-served basis.
ABOUT AMERICAN EXPRESS American Express is a globally
integrated payments company, providing customers with access to
products, insights and experiences that enrich lives and build
business success. Learn more at americanexpress.com and connect
with us on facebook.com/americanexpress,
instagram.com/americanexpress,
linkedin.com/company/american-express, twitter.com/americanexpress,
and youtube.com/americanexpress.
Key links to products, services and corporate responsibility
information: personal cards, business cards, travel services, gift
cards, prepaid cards, merchant services, Accertify, Kabbage, Resy,
corporate card, business travel, diversity and inclusion, corporate
responsibility and Environmental, Social, and Governance
reports.
ABOUT BREAK THE LOVE Break the Love was founded in 2019
and has since grown into one of the most comprehensive online
resources and communities for discovering and booking group-based
tennis & racquet sport activities to learn, train, or compete.
Break the Love is powered by passionate organizers, pros, and
athletes. Visit www.breakthelove.com.
Source: American Express Company Location: U.S.
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version on businesswire.com: https://www.businesswire.com/news/home/20220811005057/en/
AMERICAN EXPRESS Curt Villarosa Curt.Villarosa@aexp.com
DAY ONE AGENCY Sophie Krieger Sophie@d1a.com
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