Vodafone and Google Team to Create Innovative Mobile Search Experience for Mobile Phone Users
14 Februar 2006 - 2:57PM
PR Newswire (US)
LONDON, Feb. 14 /PRNewswire-FirstCall/ -- Vodafone today announced
that it is collaborating with Google to develop innovative mobile
search services for its customers. Vodafone will integrate Google's
search capability into its consumer service, Vodafone live!,
providing customers with the most relevant information, wherever
they are and whatever time of day it is. Google's search results
will be delivered through Vodafone's high speed data networks.
Combining Vodafone's mobile expertise with Google's search
capability will ensure that customers can quickly and easily find
what's relevant to them. The new service will offer simultaneous
search both on Vodafone live! and the wider Web. Vodafone's
integration of Google search will take the mobile internet to a new
level. Vodafone live! was the first mobile service to make data
services easily accessible to mobile customers. Whether checking
the weather, looking for a restaurant or getting the most
up-to-date news, consumers want search services that meet their
everyday needs. Alan Harper, Group Strategy Director, Vodafone,
said: "Innovative mobile search will become increasingly important
as fast and easy access to information and services are
increasingly demanded by customers on the move. Together, Vodafone
and Google will focus on creating the best mobile search service in
the market, helping to bring the mobile internet to life. Our
customers will be able to find relevant information and services
faster, making the Vodafone live! customer experience even better.
Our intention is to develop our relationship with Google to ensure
Vodafone customers continue to have the very best in mobile
services." Nikesh Arora, Vice President, European Operations,
Google Inc., said: "As people become more mobile, it's increasingly
important that we can provide them with access to information when
on-the-go. Google understands that mobile phone users are looking
for more than a desktop replacement -- they want directly relevant
content, quickly. Vodafone has long been a pioneer in providing
mobile data services to its customers and we believe that by
working together we will ensure a user friendly experience for
mobile users." Vodafone and Google will be holding a joint press
conference at 1400 to 1500 CET at the GSMA Seminar Theatre, Hall 5,
Level 2. The press conference will be presented by Alan Harper,
Group Strategy Director, Vodafone Group and Nikesh Arora, Vice
President, European Operations, Google Inc. About Vodafone Vodafone
provides a full range of mobile telecommunications services,
including voice and data communications. Vodafone has equity
interests in 27 countries and Partner Networks in a further 31
countries, with a proportionate customer base of over 179 million.
For more information, please visit http://www.vodafone.com/ About
Google Inc. Google's innovative search technologies connect
millions of people around the world with information every day.
Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey
Brin, Google today is a top web property in all major global
markets. Google's targeted advertising program provides businesses
of all sizes with measurable results, while enhancing the overall
web experience for users. Google is headquartered in Silicon Valley
with offices throughout the Americas, Europe, and Asia. For more
information, visit http://www.google.com/ Vodafone Group 2006.
VODAFONE, Vodafone live! and the Vodafone logos are trade marks of
the Vodafone Group. Other product and company names mentioned
herein may be the trade marks of their respective owners. First
Call Analyst: FCMN Contact: krs@abmac.com DATASOURCE: Vodafone
CONTACT: Vodafone, Media Relations, +44-(0)1635-664444; Rachel
Whetstone, Google Inc., +44-(0)20-7031-3130, Web site:
http://www.vodafone.com/ http://www.google.com/
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