Acxiom� Corporation (Nasdaq: ACXM), a global leader in interactive marketing services, today announced it has created the industry�s first disaster recovery (DR) hosted solution for Netezza appliances, made possible by the inclusion of EMC� CLARiiON� storage arrays inside Netezza�s data warehouse. Netezza appliances are fast becoming critical assets for companies that need large amounts of data to run their business. Organizations cannot afford to have their mission-critical data unavailable for several days or, even more financially devastating, lost forever. Acxiom and Netezza have mitigated these risks through a cost-competitive solution developed as part of the strategic Acxiom-Netezza alliance. The solution, called Acxiom Recovery-X� for Netezza, will provide options for customers to receive a documented recovery process that ensures availability of their business-critical data assets in a secure, off-site location. The site is staffed by trained recovery experts who also have expertise in Netezza administration and operations. With a hosted services model, there is no capital investment ? customers are responsible only for the capacity needed to secure critical data assets and specific recovery requirements in the event of a disaster. �Customers with regulatory requirements will continue to put Netezza DR appliances on site, but many customers will find the flexibility of having an offsite DR system more cost effective, easier to manage and with a superior level of data protection,� said Shawn Armbrister, Acxiom product manager. �This product provides a DR service offering that will fit existing budgets.� �We are thrilled to announce this service offering,� said Marty Sunde, senior vice president of Acxiom�s IT Services division. �A long-time cornerstone of Acxiom�s strategic competency is protecting and processing extremely data-intensive workloads. In creating this first-of-a-kind disaster recovery solution, we extend the combined expertise of Acxiom, EMC and Netezza into the market for the benefit of the growing list of companies that are placing emphasis in this area.� �As a longtime customer and partner of Netezza�s, Acxiom has first-hand experience with the Netezza appliance�s high performance, low cost and ease of use,� said Jim Baum, president and COO, Netezza. �With this disaster recovery solution, Acxiom is leveraging their expertise as a Tier 1 service provider to offer customers a fast, low-cost DR option.� About Acxiom The global leader in interactive marketing services, Acxiom helps clients connect with their customers through deep consumer insight that enables effective and profitable marketing initiatives and business decisions. Our consultative approach spans multiple industries and incorporates decades of experience in consumer data and analytics, information technology, data integration, and consulting solutions for effective marketing across digital, Internet, email, mobile and direct mail channels. Founded in 1969, Acxiom is headquartered in Little Rock, Ark., and serves clients around the world from locations in the United States, Europe, and Asia-Pacific. For more information about Acxiom, visit www.acxiom.com. Acxiom and Acxiom Recovery-X are trademarks of Acxiom Corporation. About Acxiom IT Services Information-intensive companies rely on Acxiom to provide business-critical IT infrastructure services and business intelligence solutions that enable our clients� growth and profitability. Mission-critical systems are delivered through Acxiom�s agile, highly secure and cost-effective services ranging from fully managed solutions like mainframe, server and BI technology platforms to point solutions like online backup and e-mail archiving. Because we process more consumer data than anyone in the world, companies that place high value on information depend on our comprehensive IT infrastructure, data management and marketing services competencies to provide true competitive advantage. For more information about Acxiom�s IT services, visit www.acxiom.com/itservices. About Netezza Netezza is the global data warehouse and analytic appliance leader, dramatically simplifying high-performance analytics for business users across the extended enterprise, delivering significant competitive and operational advantage in today's information-intensive marketplaces. The Netezza Performance Server� (NPS�) family of streaming analytic� appliances brings appliance simplicity to a broad range of complex data warehouse and analytic challenges. Customers who have realized the benefits of Netezza appliances include Ahold, Amazon.com, CNET Networks, Debenhams, Department of Veterans Affairs, Epsilon, Nationwide, Neiman Marcus, Orange UK, Premier, Inc., Ross Stores, Ryder System, Inc., The Carphone Warehouse and Virgin Media. Based in Marlborough, Mass., Netezza has offices in Washington, DC, the United Kingdom and Asia Pacific. For more information about Netezza, please visit www.netezza.com.
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