BZ Boise Inc.

Offering expands Boise distribution across East Coast BENSENVILLE, Ill., May 5 /PRNewswire/ -- Boise Inc. and W.B. Mason Co. announced that W.B. Mason will now offer Boise(R)-branded paper products. W.B. Mason is the largest privately-held office supply dealer in the United States. This relationship expands the distribution of Boise-branded products in the Eastern United States. (Logo: http://www.newscom.com/cgi-bin/prnh/20070924/AQM057LOGO) W.B. Mason has numerous locations throughout New England and in New York, New Jersey and Pennsylvania. W.B Mason specializes in serving the office supply, coffee service, furniture and printing needs of small- to medium-sized offices. Boise Inc. brands now being offered to customers of W.B. Mason: -- BOISE(R) ASPEN(TM) - A premium line of recycled-content papers; -- BOISE(R) FIREWORX(TM) - A vibrant color line that offers Paper With Pop(TM); -- BOISE(R) SPLOX(R) - An advanced paper-handling system that combines ergonomics and efficiency; and, -- BOISE(R) X-9(TM) - A proven, top-selling multi-use paper formulated for premium performance in printers, copiers and fax machines. Boise's continued expansion and development of communication papers product lines reflects the company's commitment to leadership in premium and specialty markets. The expansion of distribution through W.B. Mason will give customers greater access to the Boise brand while strengthening Boise Inc.'s presence in offices in the Northeastern United States. "We are excited about our new relationship with W.B. Mason," says Christy Zukowski, Boise Inc. marketing manager. "We reinvented our imaging paper lines last year, and our aggressive and strategic branding efforts are being well- received in the market. Matching our innovative product line with a successful and growing distributor like W.B. Mason assures that we will satisfy and delight our shared end-use customers." Dan Orr, Vice President of Marketing for W.B. Mason, shares in Christy's enthusiasm. "While we at W.B. Mason welcome the opportunity to distribute all of the Boise-branded papers, we are most excited to finally have a full recycled line to offer our customers. Since we first made the announcement of our relationship with Boise Inc., our sales force has been buzzing about the ASPEN line and how proud they are to present it to their customers." To find out more about Boise(R) ASPEN(TM), visit the Boise Inc. website at http://www.boiseaspen.com/. About Boise Inc. Headquartered in Boise, Idaho, Boise Inc. (NYSE:BZ) manufactures packaging products and papers including corrugated containers, containerboard, label and release and flexible packaging papers, imaging papers for the office and home, printing and converting papers, newsprint, and market pulp. Our entire team of more than 4,600 employees is committed to delivering excellent value while managing our businesses to sustain environmental resources for future generations. Visit our website at http://www.boiseinc.com/. About WB Mason W.B. Mason Co., Inc., founded in Brockton, MA in 1898, is the largest privately-held office supply dealer in the United States. W.B. Mason serves its customers' office supply, coffee, furniture and printing needs through personalized services and customized solutions. More information about W.B. Mason can be found on the company website: http://www.wbmason.com/. http://www.newscom.com/cgi-bin/prnh/20070924/AQM057LOGO http://photoarchive.ap.org/ DATASOURCE: Boise Inc. CONTACT: Media, David Zapata, Office +1-312-943-0333, Cell +1-312-771-1271, for Boise Inc.; Lisa Vail of Boise Inc., Office +1-630-227-3433 Web site: http://www.boiseinc.com/ http://www.boiseaspen.com/ http://www.wbmason.com/

Copyright