FORM 4
[ ] Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).         
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP OF SECURITIES
                                                                                  
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Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934 or Section 30(h) of the Investment Company Act of 1940
                      

1. Name and Address of Reporting Person *

PATRICK JOHN R 		2. Issuer Name and Ticker or Trading Symbol

WEBMEDIABRANDS INC. [ WEBM ] 		5. Relationship of Reporting Person(s) to Issuer (Check all applicable)

__ X __ Director                      _____ 10% Owner
_____ Officer (give title below)      _____ Other (specify below)
(Last)          (First)          (Middle)

117 WHIPSTICK ROAD 		3. Date of Earliest Transaction (MM/DD/YYYY)

12/5/2012
(Street)

RIDGEFIELD, CT 06877
(City)        (State)        (Zip)
4. If Amendment, Date Original Filed (MM/DD/YYYY)

 
6. Individual or Joint/Group Filing (Check Applicable Line)

_ X _ Form filed by One Reporting Person
___ Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1.Title of Security
(Instr. 3) 		2. Trans. Date 2A. Deemed Execution Date, if any 3. Trans. Code
(Instr. 8) 		4. Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5) 		5. Amount of Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 3 and 4) 		6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock   12/12/2012     P    4054   A $1.76   (1) 25768   D    
Common Stock   12/13/2012     P    5000   A $1.83   (2) 30768   D    

Table II - Derivative Securities Beneficially Owned ( e.g. , puts, calls, warrants, options, convertible securities)
1. Title of Derivate Security
(Instr. 3) 		2. Conversion or Exercise Price of Derivative Security 3. Trans. Date 3A. Deemed Execution Date, if any 4. Trans. Code
(Instr. 8) 		5. Number of Derivative Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5) 		6. Date Exercisable and Expiration Date 7. Title and Amount of Securities Underlying Derivative Security
(Instr. 3 and 4) 		8. Price of Derivative Security
(Instr. 5) 		9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form of Derivative Security: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Director Stock Option (right to buy)   $2.29   12/5/2012     M      3000         (3) 12/4/2022   Common Stock   3000   $0.00   3000   D    
Director Stock Option (right to buy)   $1.82                      (4) 1/7/2013   Common Stock   2143     2143   D    
Director Stock Option (right to buy)   $1.82                      (4) 2/6/2013   Common Stock   714     714   D    
Director Stock Option (right to buy)   $1.82                      (4) 3/27/2013   Common Stock   724     724   D    
Director Stock Option (right to buy)   $1.82                      (4) 9/17/2013   Common Stock   2857     2857   D    
Director Stock Option (right to buy)   $1.82                      (4) 9/17/2013   Common Stock   1429     1429   D    
Director Stock Option (right to buy)   $3.08                      (4) 3/4/2014   Common Stock   3714     3714   D    
Director Stock Option (right to buy)   $1.82                      (4) 3/30/2014   Common Stock   143     143   D    
Director Stock Option (right to buy)   $1.82                      (4) 9/15/2014   Common Stock   179     179   D    
Director Stock Option (right to buy)   $1.82                      (4) 9/15/2014   Common Stock   1429     1429   D    
Director Stock Option (right to buy)   $1.82                      (4) 9/15/2014   Common Stock   2679     2679   D    
Director Stock Option (right to buy)   $4.90                      (4) 12/9/2014   Common Stock   3714     3714   D    
Director Stock Option (right to buy)   $1.82                      (4) 2/11/2015   Common Stock   143     143   D    
Director Stock Option (right to buy)   $1.82                      (4) 6/9/2015   Common Stock   1071     1071   D    
Director Stock Option (right to buy)   $1.82                      (4) 6/9/2015   Common Stock   1571     1571   D    
Director Stock Option (right to buy)   $1.82                      (4) 7/7/2015   Common Stock   143     143   D    
Director Stock Option (right to buy)   $1.82                      (4) 6/7/2016   Common Stock   3715     3715   D    
Director Stock Option (right to buy)   $5.60                      (5) 9/27/2020   Common Stock   3714     3714   D    
Director Stock Option (right to buy)   $6.44                      (6) 9/8/2021   Common Stock   3714     3714   D    

Explanation of Responses:
( 1)  The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1.675 to $1.81, inclusive. The reporting person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnote (1) to this Form 4.
( 2)  The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $1.81 to $1.85, inclusive. The reporting person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnote (2) to this Form 4.
( 3)  Option vests 33.33% ratably over a three-year period on 12/05/2013, 12/05/2014 and 12/05/2015.
( 4)  Options are 100% vested.
( 5)  The options were awarded on 09/27/2010 and vest over three years, with one-third vesting on each of the first, second and third anniversaries of the date of grant.
( 6)  The options were awarded on 09/08/2011 and vest over three years, with one-third vesting on each of the first, second and third anniversaries of the date of grant.

Remarks:
Share numbers and exercise prices have been amended to reflect the one-for-seven reverse stock split effected on August 16, 2012.

Reporting Owners
Reporting Owner Name / Address
Relationships
Director 10% Owner Officer Other
PATRICK JOHN R
117 WHIPSTICK ROAD
RIDGEFIELD, CT 06877 		X



Signatures
/s/ David P. Creekman, Attorney-in-Fact 12/14/2012
** Signature of Reporting Person Date


Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4(b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
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