Northwest and China Southern Airlines Forge Strategic Partnership
11 April 2005 - 8:12PM
PR Newswire (US)
Northwest and China Southern Airlines Forge Strategic Partnership
Carriers' Customers Will Have More Ways to Earn and Redeem Frequent
Flyer Miles, Access to More Airport Lounges MINNEAPOLIS, April 11
/PRNewswire-FirstCall/ -- Northwest Airlines (NASDAQ:NWAC), China's
longest-serving U.S. airline, and China Southern Airlines, the
largest airline in the People's Republic of China, today announced
a new partnership that will allow each of the carriers to offer
their customers new benefits. The carriers announced that beginning
April 15, 2005, members of Northwest's WorldPerks frequent flyer
program will be able to earn and redeem miles on flights operated
by China Southern and marketed with the airline's two letter "CZ"
code. At the same time, members of China Southern's Sky Pearl Club
frequent flyer program will be able to earn and redeem miles on
Northwest-operated flights that are marketed with Northwest's "NW"
code. "Our new partnership with China Southern builds on our
established presence in China and provides our customers with
seamless benefits on the most extensive domestic route network in
China," said Gary Fishman, senior vice president of alliances at
Northwest Airlines. "As the only U.S. airline serving Guangzhou,
Northwest is able to offer unmatched access to China Southern's
home airport, and we look forward to China Southern's eventual
entry into the SkyTeam alliance of airlines." Northwest and China
Southern also announced a reciprocal airport lounge program,
enabling eligible customers to access more lounges. Members of
Northwest's WorldClubs program, customers flying World Business
Class and WorldPerks members residing in Asia who have achieved
Platinum Elite or Gold Elite status will enjoy access to any of
China Southern's eight airport lounges located throughout China.
Gold and Silver members of China Southern's Sky Pearl Club, as well
as its first and business class customers, will be able to access
any of Northwest's 22 WorldClubs. "We are proud today to join hands
with Northwest in this new marketing opportunity and lend
significant new services to our customers," said Mr. Li Kun,
executive vice president, China Southern Airlines. Mr. Li added
that, "with more than 700 people joining our Sky Pearl Club every
single day, we continued to look for expanded benefits and this new
program with Northwest will meet that important need." China
Southern Airlines operates a modern, new fleet of more than 300
Airbus and Boeing aircraft -- is the largest operator of A320
aircraft in China -- and will be the first airline to operate the
Superjumbo A380 aircraft prior to the start of the 2008 Beijing
Summer Olympic Games. Additionally, China Southern is the only
operator of 747-400 freighters in China. Northwest, which first
served China in 1947, has been serving the country continuously
since 1984. Today, Northwest serves more cities in China than any
other U.S. airline including Beijing, Shanghai, Guangzhou and Hong
Kong. Northwest offers daily service to its Tokyo hub from both
Beijing and Shanghai aboard its modern Airbus A330-200 (Beijing)
and Boeing 747-400 (Shanghai) aircraft, featuring the airline's new
World Business Class seat and on-demand in-flight entertainment
system -- both of which offer comforts and features that exceed
what's offered by any other U.S. airline and many international
airlines. Northwest also offers daily service from Guangzhou to its
Tokyo hub. From Tokyo, travelers can make convenient single
connections to eight top business and leisure destinations in the
U.S., and additional connections to hundreds of destinations
throughout the world. Northwest flights are available for sale via
the Internet at http://www.nwa.com/ , by telephone with Northwest
Airlines Reservations at 1-800-447-4747 or through travel agencies.
NORTHWEST SERVES MORE OF ASIA Northwest offers more flights between
the U.S. and Japan and more flights within Asia than any other U.S.
airline. The airline operates a hub from Tokyo's Narita Airport
that connects the U.S. cities of Detroit, Honolulu, Los Angeles,
Minneapolis/St. Paul, New York (JFK), Portland, Ore., San Francisco
and Seattle to key destinations including Bangkok, Thailand;
Beijing; Busan, South Korea; Guam; Guangzhou; Hong Kong; Manila,
Philippines; Nagoya, Japan; Saipan, Northern Mariana Islands;
Seoul, South Korea; Shanghai and Singapore. Northwest also offers
nonstop service from Osaka, Japan to Detroit and Taipei, Taiwan,
and from Nagoya to Detroit, Manila and Saipan. ABOUT NORTHWEST
AIRLINES Northwest Airlines is the world's fourth largest airline
with hubs at Detroit, Minneapolis/St. Paul, Memphis, Tokyo and
Amsterdam, and approximately 1,500 daily departures. Northwest is a
member of SkyTeam, an airline alliance that offers customers one of
the world's most extensive global networks. Northwest and its
travel partners serve more than 900 cities in excess of 160
countries on six continents. ABOUT CHINA SOUTHERN The largest
airline in The People's Republic of China for the past 13 years,
China Southern Airlines -- http://www.cs-air.com/en -- connects
more than 80 cities around the globe. Major business and vacation
destinations served in China include: Beijing, Chengdu, Guangzhou,
Guilin, Hong Kong, Kunming, Shanghai, Shenzhen and Wuhan and as
well as international service, including: Amsterdam, Bangkok,
Fukuoka, Hanoi, Ho Chi Minh City, Islamabad, Kuala Lumpur, Jakarta,
Los Angeles, Manila, Melbourne, Moscow, Osaka, Paris, Penang, Phnom
Penh, Seoul, Singapore, Sydney and Tokyo. DATASOURCE: Northwest
Airlines CONTACT: Northwest Media Relations, +1-612-726-2331 Web
site: http://www.nwa.com/ http://www.cs-air.com/en
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