Confluent Announces Accelerate with Confluent, a Revamped and Services-Led Partner Program for System Integrators
16 April 2024 - 3:00PM
Business Wire
Reimagined partner program will better enable
SIs to drive growth and profitability, while helping customers
realize their full potential with data streaming
Confluent, Inc. (NASDAQ:CFLT), the data streaming pioneer, today
announced Accelerate with Confluent, a program for systems
integrators (SIs) that prioritizes excellence in Confluent
Professional Services to empower partners to deliver comprehensive
data streaming solutions.
Businesses hoping to thrive in today’s digital-first world need
a modern platform for data in motion, in order to provide stellar
customer experiences and seamless business operations. Apache
Kafka® has become the industry standard for data in motion and is
used by more than 150,000 organizations including over 75% of the
Fortune 500. Confluent provides a truly cloud-native experience,
completing Kafka with a holistic set of enterprise-grade features
to unleash developer productivity, operate efficiently at scale,
and meet architectural requirements. Underpinning the platform is a
99.99% uptime SLA and committer-driven expertise, providing support
and services with over five million engineering hours of technical
experience since 2018. This is coupled with the recent announcement
of the general availability of Confluent Cloud for Apache Flink®, a
fully managed service for Flink that enables customers to process
data in real time and create high-quality, reusable data streams.
Confluent Cloud for Apache Flink® enables users to build streaming
data pipelines and Confluent integrates with leading vector
database vendors to simplify and accelerate the development of
critical generative AI initiatives. Confluent allows customers to
experience Kafka and Flink as a unified, enterprise-grade platform
to connect and process data in real time, wherever it is
needed.
With Confluent, customers can accelerate their real-time data
streaming journey across any industry and use case, helping teams
be more efficient and focus more on productivity. However,
Confluent SI partners don’t always have the resources they need to
bring data streaming to their applications and end users without
direct support from Confluent. Business and technology leads at
these companies encounter a wide range of challenges with building
and bringing to market new data streaming capabilities that offer
their customers the best experience for working with real-time
data.
“Creating a real-time central nervous system has become an
imperative for every organization in order to compete and offer
differentiated experiences,” said Paul Mac Farland, SVP of Partner
and Innovation Ecosystem, Confluent. “Accelerate with Confluent
reimagines our SI partner program, enabling our mutual customers to
get to their business outcomes faster. Now, partners can more
easily expedite repeatability, profitability, go-to-market efforts,
and new service offerings, meeting customer demands.”
To help more organizations harness the power of data streaming,
Accelerate with Confluent redefines the dynamics of Confluent’s
partnership model. Accelerate with Confluent is designed to meet
the ever increasing requirements of customers by building,
expanding, and innovating through the support of SIs. Partners will
be able to choose from multiple avenues for Partner engagement with
Professional Services. These paths include:
- Co-Delivery - Enables customers to harness the
collective expertise of both Confluent and certified partners. By
integrating specific and complementary skills, this collaborative
approach ensures the delivery of holistic solutions.
- Strategic Staffing - Further enhances the customer
experience by incorporating subject matter experts from Confluent
partners into ongoing engagements. This not only expands the
delivery team, but also has the potential to significantly increase
sprint velocity, driving accelerated project timelines.
- Crafting Long-Term Data Strategies - Partner Led -
Understanding a customer's overall data tech stack is crucial for
devising long-term data strategies. Confluent partners don’t just
provide a service. They help businesses establish a robust
framework for data streaming maturity, ensuring sustained success
in the ever-evolving data landscape.
To address this ongoing challenge, Accelerate with Confluent
includes new capabilities to drive higher efficiency with
Confluent’s SI ecosystem.
SI service offerings embedded into Confluent’s GTM
SIs that join Accelerate with Confluent will get access to a
wide variety of opportunities that will allow them to showcase
their Confluent expertise. Recent examples include the Confluent
Migration Accelerator and recent GA announcement of Confluent Cloud
for Apache Flink. This will align joint GTM engines to better
tackle the $60B market opportunity associated with data
streaming.
Variety of new tools to form a strong partnership
The Confluent Partner Portal has also been updated to improve
partner collaboration, drive sales, boost marketing efforts and
optimize technical activities. Confluent will also accelerate joint
GTM strategy and empower partners to lead the opportunity with the
appropriate sales and enablement tools on hand. Confluent
enablement is dedicated to developing, delivering and measuring
results-driven product and sales enablements to drive growth
through consumption and new opportunities.
Build a partnership to engage early in sales cycle
Confluent's vision extends to the creation of a robust partner
ecosystem, emphasizing recruitment, onboarding, and continuous
training based on established methodologies. Confluent goes beyond
conventional support by facilitating early-stage involvement. This
includes availability of technical resources to ensure readiness to
build and deliver the right solutions for customers.
By leveraging Confluent's industry-leading data streaming
platform alongside Confluent partner solutions, companies can
develop modern, real-time generative AI applications. With
Confluent’s Data Streaming for AI initiative and several
partnerships with technology providers, public cloud partners and
services partners, scaling next-generation AI applications with a
shared source of real-time operational and analytical data has
never been easier.
Confluent Partner Testimonials
- “Confluent's partner program is leading to substantial growth
as we grow EY's Data in Motion Practice,” said Doyle Leabch, North
America Head of Integration, EY. ”The partner program's new
offerings, focusing on advanced training and increased access to
sales and executive resources, are poised to elevate our joint
go-to-market strategies. Aligned with our commitment to a robust
Data in Motion practice, these innovations promise cutting-edge
service offerings, reinforcing our differentiation in the
market.”
- “SVA is a proud partner of Confluent,” said Stefanos Katsios,
Division Manager Big Data & Analytics, System Vertrieb
Alexander GmbH. “Through a lens of shared visions, our partnership
has become the driving force behind an accelerated journey toward
new horizons. Partnering with Confluent enables us to present a
distinctive value proposition in the market. This collaboration not
only positions us to secure new business but also leverages the
strong alignment between Confluent’s products with our own,
enhancing our competitive edge.”
- “Accelerate with Confluent empowers success and amplifies
growth through partnership: where our professional services
capabilities can truly enhance customer experience and ROI while
delivering transformational results,” said Siriwat Vongjaukorn,
CEO, MFEC Public Company Limited. “With Confluent’s partner first
approach, we are ready to scale our Confluent practice and joint
go-to-market engagement with a differentiated value proposition of
industry specific use cases and relentless innovation for maximum
customer impact. We believe our partnership with Confluent is
poised for rapid growth and this program is well timed to ensure we
are both successful in driving customer adoption.”
Additional resources
- For more information on Accelerate with Confluent and Confluent
Partners, click here.
- Read this blog post for more information about Accelerate with
Confluent
- Read the blog for details on Confluent’s placement in The
Forrester Wave™: Streaming Data Platforms, Q4 2023.
About Confluent
Confluent is the data streaming platform that is pioneering a
fundamentally new category of data infrastructure that sets data in
motion. Confluent’s cloud-native offering is the foundational
platform for data in motion – designed to be the intelligent
connective tissue enabling real-time data, from multiple sources,
to constantly stream across the organization. With Confluent,
organizations can meet the new business imperative of delivering
rich, digital front-end customer experiences and transitioning to
sophisticated, real-time, software-driven backend operations. To
learn more, please visit www.confluent.io.
Confluent and associated marks are trademarks or registered
trademarks of Confluent, Inc.
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version on businesswire.com: https://www.businesswire.com/news/home/20240416911977/en/
Natalie Mangan pr@confluent.io
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