RNS No 4320c
FREESERVE PLC
2 August 1999

                                FREESERVE

Freeserve has established a sponsored ADR programme with The Bank of New York.
Freeserve is a leading U.K. Internet portal that delivers both free Internet
access and a integrated offering of U.K. - focused content, e-commerce and
community.  Freeserve has the largest registered Internet user base, with
approximately 1.32 active accounts.  Freeserve was launched in September of
1998 as part of Dixon Group, the leading consumer electronics retailer.
Freeserve is distributed through Dixons Group's network of 983 stores, including
PC World, Dixons, The Links, Currys and @jakarta.  Freeserve offers a variety of
services; a free and sample Internet connection, without a fee; a variety of
Internet resources, including enhanced e-mail, Web home page housing and online
customer support; a comprehensive selection of UK content, including channels
covering such areas as news and information.  The following are the pertinent
details:-

Country of Incorporation:                    United Kingdom
Company's Market Capitalization:             $5 Billion
Type of ADR Programme:                       Level III
U.S. Exchange:                               NASDAQ
ADR Ticker Symbol:                           FREE
Ratio (ADR: ORDINARY):                       1:10
CUSIP Number:                                356872 10 1
ISIN Number:                                 US3568721019
Underlying Share Description                 Ordinary shares
Par Value:                                   0.01 GBP
Local Custodian:                             The Bank of New York, London
Underwriter:                                 CS First Boston
ADR Pricing Date:                            July 26, 1999
ADR Closing Date:                            August 2, 1999
Other ADR Exchange:                          London Stock Exchange
Issue Price:                                 $23.87
Amount Raised in ADRs (U.S.):                $36,473,551
Amount Raised in ADRs (non-U.S.):            $364,735,510
Total ADR Amt Raised Globally:               $401,209,061
Number of ADRs Placed (U.S.):                1,528,008
Number of ADRs Placed (non-U.S.):            15,280,080
Total Number of ADRs Placed:                 16,808,088
Issuance Fee:                                $1-$5 per 100 ADRs or part thereof
Cancellation Fee:                            $3-$5 per 100 ADRs or part thereof

If you require any additional information on ADRs please access our free
Internet Website at www.adrbny.com or contact:

Michael C. McAuliffe        Eugene Baliga                 James T. Green
Vice President              Assistant Vice President      Vice President
Tel: (020) 7893 6336        Tel: (020) 7893 6181          Tel: (020) 7893 6080
Fax: (020) 7893 6427        Fax: (020) 7893 6024          Fax: (020) 7893 6427
mmcauliffe@bankofny.com     ebaliga@bankofny.com          jgreen@bankofny.com

END

MSCNFFPDELANEFN


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