Major Beverage Brands Looking for Ways to Capture Market Share
28 September 2020 - 2:30PM
NetworkNewsAudio – The Alkaline Water Company (NASDAQ:
WTER) (CSE: WTER) announces the availability of a broadcast
titled, “New Opportunities Abound for Specialty Beverage, Water
Companies.”
To hear the AudioPressRelease, please
visit: The NetworkNewsAudio News Podcast
To view the full editorial, please
visit: https://nnw.fm/5nMwH
Soda sales over the past 15 years
have fallen significantly, leaving major beverage brands looking
for alternative ways to expand their portfolios to capture a
portion of the various new craft beverages that consumers drink
each day. Many of these large companies are opting to go the
M&A route, recognizing the significant impact that smaller
specialty brands in the space might have on their existing
offerings.
Companies such as The Alkaline Water
Company (NASDAQ: WTER) (CSE: WTER), one of the fastest-growing
enhanced water companies in the industry, could be an attractive
option. . . . Alkaline88 remains one of the top-selling brands in
the value-added water category. According to recent trade data,
Alkaline88 reported double-digit growth despite the value added
water category contracting 8.2% for the four-week period ending
April 18, 2020.
About The Alkaline Water Company
Founded in 2012, The Alkaline Water Company is headquartered in
Scottsdale, Arizona. Its flagship product, Alkaline88(R), is a
leading premier alkaline water brand available in bulk and
single-serve sizes along with eco-friendly aluminum packaging
options. With its innovative, state-of-the-art proprietary
electrolysis process, Alkaline88 delivers perfect 8.8 pH-balanced
alkaline drinking water with trace minerals and electrolytes and
boasts its trademarked label: Clean Beverage. Quickly being
recognized as a growing lifestyle brand, Alkaline88 launched A88
Infused(TM) in 2019 to meet consumer demand for flavor-infused
products. A88 Infused flavored water is available in seven unique
all-natural flavors with new flavors coming soon. Additionally, in
2020, the company launched A88 Infused Beverage Division Inc.,
which includes the company’s CBD water and flavor-infused water.
For the company’s topical and ingestible offerings, A88 Infused
Products includes both the company’s lab-tested, full-spectrum hemp
salves, balms, lotions, essential oils and bath salts, along with
broad-spectrum hemp beverage shots, powder packs, oil tinctures,
capsules and gummies. To learn more about the company,
visit www.A88CBD.com and www.TheAlkalineWaterCo.com.
NOTE TO INVESTORS: The latest news and
updates relating to WTER are available in the company’s newsroom
at http://nnw.fm/WTER
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