National Lampoon Acquires BarackObamaJokes.com
05 November 2008 - 8:00PM
Business Wire
National Lampoon, Inc. (AMEX:NLN), the most widely recognized brand
in comedy, today announced it has acquired the website
BarackObamaJokes.com (www.BarackObamaJokes.com) for an undisclosed
sum. The acquisition is part of the company�s continuing strategy
to increase the size and strength of its National Lampoon Humor
Network, currently the most trafficked humor sites on the Internet.
The National Lampoon Humor Network is part of the company�s growing
online media business. The company has built a number of niche,
targeted online advertising networks, offering advertisers targeted
online distribution platforms to reach their consumers and
demographic. National Lampoon currently has two networks in
addition to the Humor Network; the Drunk University Network,
focused strongly on the college audience; and The Zaz Network, a
female focused network of humor and celebrity websites. �As we
continue to grow National Lampoon�s presence in the online world
and beyond, we are always on the lookout for funny, compelling, and
entertaining sites and content,� said Daniel Laikin, National
Lampoon Chief Executive Officer. �We are very focused on building a
profitable comedy focused media company, and should see more
acquisitions of websites which match our demographic, strategy, and
revenue generating goals.� BarackObamaJokes.com is an online blog,
aggregating political jokes and videos, focusing on our next United
States President along with the overall political climate. The
focus and content of the site complements both the National Lampoon
brand of humor and the overall business strategy. About National
Lampoon National Lampoon, Inc. (AMEX:NLN) has been a dominant force
in the US comedy world for almost 40 years, and is currently active
in a broad array of media and entertainment segments. These include
feature films, television programming, online and interactive
entertainment, home video, audio, and book publishing. The Company
also owns interests in all major National Lampoon properties,
including National Lampoon�s Animal House, the National Lampoon
Vacation series and National Lampoon�s Van Wilder. National Lampoon
reaches nearly one in four of all 18- to 24-year-old college
students in America today. The Company has three core operating
divisions: National Lampoon Films, which includes production along
with theatrical and video distribution of feature films; College
Marketing Division; and National Lampoon Networks, providing humor
content through a number of platforms. These include its National
Lampoon College TV network, the National Lampoon Humor Network --
the most trafficked humor sites on the web, Toga TV.com -- the
company�s broadband channel, the Drunk University Network, and the
National Lampoon Video Network, which includes channels on YouTube,
AOL, Yahoo, Joost, and a number of digital video platforms across
the Internet. These are all anchored by the award-winning comedy
website www.nationallampoon.com.
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