LECTRA: Lectra appoints Celine Choussy Bedouet as Marketing Director for Automotive, Furniture, Technical Textiles and Compos...
06 März 2014 - 5:59PM
Her goal is to accelerate Lectra's
development in these markets, by capitalizing on
its position as leader
Lectra, the world leader in integrated technology solutions
dedicated to industries using soft materials-fabrics, leather,
technical textiles and composite materials-is pleased to announce
the appointment of Céline Choussy Bedouet as Marketing Director for
Automotive, Furniture, Technical Textiles and Composite Materials.
Based in Bordeaux-Cestas (France), she reports directly to Daniel
Harari, Lectra CEO. "In five years, Lectra's market share has risen
from 15% to 60% in the automatic fabrics cutting for automobile
interiors. Céline has two priorities: the first is to promote the
automatic cutting of leather interiors to strengthen our leading
position in the automotive market, the second is to increase
Lectra's presence in the furniture, technical textiles and
composite materials markets where we now have an enhanced offer,"
said Daniel Harari. "Céline's experience, her marketing skills and
her knowledge of our markets will enable her to provide support to
our teams throughout the world." "Lectra today has many assets:
consulting expertise based on lean manufacturing fundamentals,
intelligent industrial equipment, integrated software suites
covering the entire chain, from design to production, as well as
outstanding customer care. Lectra's offer has no equivalent on the
market, which provides a major competitive advantage," said Céline
Choussy Bedouet. "Our goal is to help our clients boost their
margins by allowing them to capitalize on value creation and
control their costs." Céline Choussy Bedouet has a rich and diverse
marketing experience, including strategic, operational marketing,
field, channel and partner marketing. She started her career in
2000 at Dassault Systèmes where she held several senior positions
over 8 years, including marketing project manager, strategic
partnership supervisor and channel development manager. In 2005,
she went to Charlotte, North Carolina in the United States to head
up Dassault Systèmes' strategic partnership with Microsoft. In
2008, Céline Choussy Bedouet joined Autodesk as marketing manager
for Europe. Later on, she was in charge of global manufacturing
marketing campaigns before joining Lectra. Céline Choussy Bedouet
has a master's in management from ESC Bordeaux (Bordeaux Management
School), France.
About Lectra
Lectra is the world leader in integrated technology solutions
that automate, streamline and accelerate product design,
development and manufacturing processes for industries using soft
materials. Lectra develops the most advanced specialized software
and cutting systems and provides associated services to a broad
array of markets including fashion (apparel, accessories,
footwear), automotive (car seats and interiors, airbags),
furniture, as well as a wide variety of other market sectors, such
as aeronautical and marine industries, wind power, and personal
protective equipment. Lectra serves 23,000 customers in more than
100 countries with 1,400 employees and $270 million in 2013
revenues. The company is listed on NYSE Euronext.
For more information, please visit www.lectra.com
Contact - Lectra Headquarters / Press Dept.:
Nathalie Fournier-Christol E-mail:
n.fournier-christol@lectra.comTel.: +33 (0)1 53 64 42 37 - Fax: +33
(0)1 53 64 43 40
Lectra_Céline Choussy Bedouet_ press release
http://hugin.info/143494/R/1766044/600097.pdf
HUG#1766044
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