LifeLock Announces Launch of Free Identity Theft Risk Assessment Calculator
06 Februar 2015 - 6:53PM
Business Wire
Free Online Behavioral Risk Assessment is Part
of the Company’s Ongoing Consumer Education Efforts and follows
Recent Breach, Affecting Millions
In the wake of the latest data breach news and the fact that the
personal records of more than 85 million people was exposed in 2014
alone, LifeLock, Inc. (NYSE: LOCK) released a new
identity theft risk calculator to help consumers assess their risk
and adjust their behavior accordingly. The calculator, which can be
found at http://www.lifelock.com/risk-calculator/, asks consumers
questions ranging from their habits related to changing their
online passwords to whether they take steps to safeguard their
postal mail. Based on the answers provided, the tool provides
specific follow-up steps consumers can take that may help lower
their identity theft risk.
The Online Risk Calculator is part of LifeLock’s ongoing
consumer education efforts, which also included publishing Stolen
Identity: What Anyone With a Name, Birthdate and Social Security
Number Needs to Know, a book that takes readers inside recent
identity theft schemes.
"Day-to-day behavior can have an impact on a person’s identity
theft risk,” said LifeLock President Hilary Schneider. “To help
consumers better understand how their identity theft risk may be
related to their behavior, we put together this online risk
calculator. It’s a free and easy way to help consumers try to stay
a step ahead of hackers. In a very short amount of time, consumers
can learn some basic proactive steps they can take to help protect
their identity.”
The calculator asks consumers questions like:
Do your passwords include words found in a dictionary or proper
nouns?Do you shred credit card offers received in the mail?Do you
carry your Social Security card in your purse or wallet?Is your
postal mailbox locked or otherwise protected from tampering?Do you
accept social media friend requests from strangers?
Go to http://www.lifelock.com/risk-calculator/ and take the
identity theft risk assessment to determine additional steps that
can be taken to help protect one’s identity.
For more tips and information for consumers visit our blog,
LifeLock UnLocked
About LifeLock
LifeLock, Inc. (NYSE: LOCK) is a leading provider of
proactive identity theft protection services for consumers and
risk management services for enterprises. LifeLock's threat
detection, proactive identity alerts and comprehensive
remediation services provide peace of mind for
consumers amid the growing threat of identity theft.
Leveraging unique data, science and patented technology from
ID Analytics, Inc., a wholly owned subsidiary, LifeLock offers
identity theft protection that goes beyond credit monitoring.
As part of its commitment to help fight identity theft,
LifeLock works to train law enforcement and partners with
a variety of non-profit organizations to help consumers
establish positive habits to combat this threat.
LifeLock, Inc.Becca Youngs, 415-767-7752media@lifelock.com
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