FORM 4
[ ] Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).         
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP OF SECURITIES
                                                                                  
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Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934 or Section 30(h) of the Investment Company Act of 1940
                      

1. Name and Address of Reporting Person *

Hamel Matthew E
2. Issuer Name and Ticker or Trading Symbol

BROWN FORMAN CORP [ BFA, BFB ]
5. Relationship of Reporting Person(s) to Issuer (Check all applicable)

_____ Director                      _____ 10% Owner
__ X __ Officer (give title below)      _____ Other (specify below)
EVP, Gen Counsel and Secretary
(Last)          (First)          (Middle)

850 DIXIE HIGHWAY
3. Date of Earliest Transaction (MM/DD/YYYY)

10/31/2016
(Street)

LOUISVILLE, KY 40210
(City)        (State)        (Zip)
4. If Amendment, Date Original Filed (MM/DD/YYYY)

 
6. Individual or Joint/Group Filing (Check Applicable Line)

_ X _ Form filed by One Reporting Person
___ Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1.Title of Security
(Instr. 3)
2. Trans. Date 2A. Deemed Execution Date, if any 3. Trans. Code
(Instr. 8)
4. Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
5. Amount of Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 3 and 4)
6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class B Common   10/31/2016     M    7600   A $16.825   13702   (1) D    
Class B Common   10/31/2016     F    5197   D $46.03   (2) 8505   D    
Class A Common                  22482   (3) D    
Class A Common                  0.1378   (4) I   DRIP  
Class B Common                  65.2227   (5) I   ESPP  
Class B Common                  10847.2805   (6) I   By 401k  

Table II - Derivative Securities Beneficially Owned ( e.g. , puts, calls, warrants, options, convertible securities)
1. Title of Derivate Security
(Instr. 3)
2. Conversion or Exercise Price of Derivative Security 3. Trans. Date 3A. Deemed Execution Date, if any 4. Trans. Code
(Instr. 8)
5. Number of Derivative Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
6. Date Exercisable and Expiration Date 7. Title and Amount of Securities Underlying Derivative Security
(Instr. 3 and 4)
8. Price of Derivative Security
(Instr. 5)
9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form of Derivative Security: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Stock Appreciation Right   $16.825   (7) 10/31/2016     M         7600    5/1/2010   4/30/2017   Class B Common   7600.0   $0   15118   (7) D    
Stock Appreciation Right   $17.755   (8)                  5/1/2011   4/30/2018   Class B Common   29294.0     29294   (8) D    
Stock Appreciation Right   $13.525   (9)                  5/1/2012   4/30/2019   Class B Common   59996.0     59996   (9) D    
Stock Appreciation Right   $19.215   (10)                  5/1/2013   4/30/2020   Class B Common   50354.0     50354   (10) D    
Stock Appreciation Right   $23.2   (11)                  5/1/2014   4/30/2021   Class B Common   47884.0     47884   (11) D    
Stock Appreciation Right   $29.35   (12)                  5/1/2015   4/30/2022   Class B Common   44390.0     44390   (12) D    
Stock Appreciation Right   $36.21   (13)                  5/1/2016   4/30/2023   Class B Common   33694.0     33694   (13) D    
Stock Appreciation Right   $45.985   (14)                  5/1/2017   4/30/2024   Class B Common   26444.0     26444   (14) D    
Stock Appreciation Right   $51.125   (15)                  5/1/2018   4/30/2025   Class B Common   30168.0     30168   (15) D    
Stock Appreciation Right   $49.005   (16)                  5/1/2019   4/30/2026   Class B Common   44344.0     44344   (16) D    

Explanation of Responses:
( 1)  On August 18, 2016, the Class A and Class B common stock of Brown-Forman Corporation split 2-1, resulting in the reporting person's acquisition of 2,983 additonal shares. Total also updated to correct prior reporting error.
( 2)  The closing price of BF-B on October 28, 2016 was used to calculate the withholding obligation.
( 3)  Reflects the acquisition of 10,633 additional shares in the August 2016 stock split and the transfer of 1,216 shares on August 23, 2016, from dividend reinvestment holdings to direct holdings.
( 4)  Number of shares acquired through the issuer's dividend reinvestment plan as of October 6, 2016, including additional shares issued in the August 2016 stock split. Also updated to reflect the transfer of 1,216 shares on August 23, 2016, from dividend reinvestment holdings to direct holdings.
( 5)  Number of shares acquired through the issuer's employee stock purchase program as of October 17, 2016, including additional shares issued in the August 2016 stock split. Total also updated to correct prior reporting error.
( 6)  Number of shares acquired through the issuer's 401(k) plan as of October 31, 2016, including additional shares issued in the August 2016 stock split.
( 7)  These stock appreciation rights were previously reported as covering 11,359 shares at an exercise price of $33.65, but were adjusted to reflect the August 2016 stock split.
( 8)  These stock appreciation rights were previously reported as covering 14,647 shares at an exercise price of $35.51, but were adjusted to reflect the August 2016 stock split.
( 9)  These stock appreciation rights were previously reported as covering 29,998 shares at an exercise price of $27.05, but were adjusted to reflect the August 2016 stock split.
( 10)  These stock appreciation rights were previously reported as covering 25,177 shares at an exercise price of $38.43, but were adjusted to reflect the August 2016 stock split.
( 11)  These stock appreciation rights were previously reported as covering 23,942 shares at an exercise price of $46.40, but were adjusted to reflect the August 2016 stock split.
( 12)  These stock appreciation rights were previously reported as covering 22,195 shares at an exercise price of $58.70, but were adjusted to reflect the August 2016 stock split.
( 13)  These stock appreciation rights were previously reported as covering 16,847 shares at an exercise price of $72.42, but were adjusted to reflect the August 2016 stock split.
( 14)  These stock appreciation rights were previously reported as covering 13,222 shares at an exercise price of $91.97, but were adjusted to reflect the August 2016 stock split.
( 15)  These stock appreciation rights were previously reported as covering 15,084 shares at an exercise price of $102.25, but were adjusted to reflect the August 2016 stock split.
( 16)  These stock appreciation rights were previously reported as covering 22,172 shares at an exercise price of $98.01, but were adjusted to reflect the August 2016 stock split.

Reporting Owners
Reporting Owner Name / Address
Relationships
Director 10% Owner Officer Other
Hamel Matthew E
850 DIXIE HIGHWAY
LOUISVILLE, KY 40210


EVP, Gen Counsel and Secretary

Signatures
Michael E. Carr, Jr., Attorney in Fact for Matthew E. Hamel 11/2/2016
** Signature of Reporting Person Date


Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4(b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB control number.
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