Nextdoor Launches Developer Site to Connect Partners with the Power of Local
08 Dezember 2023 - 12:30PM
Business Wire
Organizations of all types can now access and
integrate Nextdoor APIs to connect with the customers, content, and
communities that matter most to them
Nextdoor (NYSE: KIND) today announced the release of the
Nextdoor Developer Site, a self-service portal that provides
enterprises, developers, small businesses, and brands the ability
to explore, access, and implement the company’s range of
Application Programming Interface (API) offerings. By visiting
developer.nextdoor.com, partners can explore API capabilities and
integrations that bolster the reach and efficiency of their
advertising and grow their audiences.
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the full release here:
https://www.businesswire.com/news/home/20231208811249/en/
The Nextdoor Developer Site provides
enterprises, developers, small businesses, and brands the ability
to explore, access, and implement the company’s range of
Application Programming Interface (API) offerings. (Graphic:
Business Wire)
As the neighborhood network, Nextdoor is where millions of
verified neighbors, small businesses, and public agencies gather to
discuss local information, exchange goods and services, and build
community. Through the suite of Advertising and Content APIs on the
Developer Site, partners can harness Nextdoor’s distinct local
network to reach and activate neighbors across three pillars:
Advertising: Campaign Management and Conversion API
(CAPI)
Businesses can directly integrate with the Nextdoor CAPI to gain
full visibility into online and offline conversions, and measure
the true ROI of their Nextdoor media campaigns. With the Nextdoor
CAPI, businesses can approach campaign creation and management,
measurement, and attribution at scale with improved efficiency and
analysis. With the newly self-serve Nextdoor Ads Manager, Nextdoor
CAPI also helps automate campaign management to improve scale and
efficiency.
Sharing on Nextdoor: Share Plugin and Publish API
Organizations, public agencies, and businesses can grow their
audience, by enabling users to seamlessly share content to
Nextdoor, or publish content from their website or app to the
platform. The Share Plugin helps users of GoFundMe drive awareness
to community issues on Nextdoor with one line of code, while
Publish API partners like Orlo and ZenCity are enabling their
public agency clients to automatically schedule, share, and
geo-target posts to neighbors on Nextdoor.
Display Content from Nextdoor: Search, Trending Posts, and
Public Agency Feed APIs
To connect authentically with their customers, businesses need
to serve relevant content to their audience. From recent and top
neighborhood posts, to local conversations, events and marketplace
listings, the Display Content APIs enable organizations to access
content from Nextdoor. Partners like The Weather Channel site
weather.com and Microsoft Start use the Display Content API to
surface timely and trending Nextdoor posts with nearby users'
location, while partners including Social News Desk seamlessly
search for posts that reference keywords important to that
community.
“Nextdoor has delivered real value to partners through our
content and advertising APIs,” said Heidi Andersen, Chief Revenue
and Marketing Officer at Nextdoor. “With our APIs, partners have
the opportunity to serve locally relevant content to a highly
engaged audience, as well as measure the results of their efforts.
We’re excited to continue to expand our API solutions and connect
partners with the people, communities and customers that matter to
them.”
To learn more about Nextdoor’s APIs and to request access, visit
the Developer Site at developer.nextdoor.com.
About Nextdoor
Nextdoor (NYSE: KIND) is the neighborhood network. Neighbors,
businesses of all sizes, and public agencies in more than 315,000
neighborhoods across 11 countries turn to Nextdoor to connect to
the neighborhoods that matter to them so that they can thrive. As a
purpose-driven company, Nextdoor leverages innovative technology to
cultivate a kinder world where everyone has a neighborhood they can
rely on — both online and in the real world. Download the app or
join the neighborhood at nextdoor.com. For more information and
assets, visit nextdoor.com/newsroom.
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