Healthcare Open Enrollment Trends Point to Integration of AI Tools and Increased Digital Engagement
06 Dezember 2023 - 10:30PM
Business Wire
Alight’s findings underscore an increasing interest among
employers and employees alike to harness the power of AI and
technology for optimizing the enrollment process and creating a
personalized experience that allows employees to select benefits
tailored to their specific needs
Alight, Inc. (NYSE: ALIT), a leading cloud-based human capital
and technology services provider, today released an analysis from
its recently concluded annual healthcare fall open enrollment
period highlighting key trends across participants it serves
including an uptick in digital engagement for participant
enrollment, increased (Health Savings Account) contributions, the
addition of voluntary benefits, and the integration of Artificial
Intelligence (AI) tools to help participants enroll.
During the 2023 open enrollment period, Alight successfully
enrolled over 9 million users through its Alight Worklife ®
platform. Based on this subset of participants, Alight identified
key trends and shifts in this year’s annual enrollment,
including:
- Users prefer digital engagement: Over 95% of enrollees used
digital platforms for the enrollment process, including a 200%
increase in the use of the Alight mobile app.
- AI-supported enrollment is becoming the norm: 95% of employers
served by Alight offered AI tools and features, such as Alight’s
AI-powered virtual assistant, Ask Lisa, to guide their employees
through the enrollment process, to facilitate more informed
decisions and help them find the benefits to best fit their needs.
Ask Lisa streamlines the annual enrollment experience for employees
allowing them to easily re-enroll into their current benefit
programs and contributions automatically. Ask Lisa can also respond
to employee inquiries with specific, personalized information such
as spending account claim decisions to debit card status and even
benefit payment information for inactive employees.
- Health plan enrollment remains steady: Approximately 73% of
employees elected coverage in an employer-sponsored plan.
- HSA contributions are increasing: More than 60% of employees
chose to contribute to their Health Savings Account (HSA), with a
majority also benefiting from employer contributions.
- More employers are offering voluntary benefits: Employers
demonstrated a growing trend in adding voluntary benefit plans,
particularly in the Health Supplement and Whole Life with Long-Term
Care coverage space.
“The results from our open enrollment season demonstrate an
increased appetite from both employers and employees to streamline
and optimize the enrollment experience with the help of AI and
other digital tools,” said Karen Frost, vice president of health
strategy at Alight. “We are excited to see the increasing use of
digital and mobile channels through the Alight Worklife platform as
high levels of engagement both during enrollment and throughout the
year are how we help clients successfully execute their health care
strategies.”
John Compton, senior director of health at Alight, added
“Artificial Intelligence, including our Ask Lisa feature, continues
to play a vital role in the employee experience. Employees are
using these tools to find the benefits that best align with their
unique needs."
The comprehensive results of this year’s open enrollment season
and an in-depth analysis into the evolving landscape of employee
benefits and the impact of technology on the open enrollment
experience will be published in Alight’s 2024 Benefits and
Enrollment Trends Report, scheduled for release in early 2024.
For further information and to stay updated on the full open
enrollment results, please visit alight.com.
About Alight Solutions
Alight is a leading cloud-based human capital technology and
services provider that powers confident health, wealth and
wellbeing decisions for 36 million people and dependents. Our
Alight Worklife® platform combines data and analytics with a
simple, seamless user experience. Supported by our global delivery
capabilities, Alight Worklife is transforming the employee
experience for people around the world. With personalized,
data-driven health, wealth, pay and wellbeing insights, Alight
brings people the security of better outcomes and peace of mind
throughout life’s big moments and most important decisions. Learn
how Alight unlocks growth for organizations of all sizes at
alight.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20231206628156/en/
Mariana Fischbach mariana.fischbach@alight.com
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