Versatile's Kiosk Boosts Sales for Mohawk Retailers
30 Januar 2009 - 8:00AM
UK Regulatory
TIDMVVS
Versatile's Kiosk Boosts Sales for Mohawk Retailers
VERSATILE SYSTEMS INC.
TSX VENTURE SYMBOL: VV
AIM SYMBOL: VVS
January 29, 2009
Versatile's Kiosk Boosts Sales for Mohawk Retailers
Touch Screen System Shows Customers How They May Be Able To Afford More
MECHANICSBURG, PENNSYLVANIA--(Marketwire - Jan. 29, 2009) - Versatile Systems Inc. (TSX
VENTURE:VV)(AIM:VVS) today announces that Mohawk has made it easier than ever for consumers to see
their credit availability, through an in-store credit kiosk that processes information quickly, simply
while giving customers privacy and security.
This credit information system has helped stores across the country increase the number of store
credit applications as well as increase the size of the average sales ticket.
The credit kiosk, created by Versatile Systems, features a touch screen and built-in computer that
allows the consumer, without store assistance, to connect to the lender and apply for credit. An
answer, either approved or not, is provided in seconds. The safe, secure kiosk provides credit line
information encouraging shoppers to look beyond their initial purchase intent.
The credit kiosks are available in a custom cabinet with graphics or as a table top model.
"We know that store credit is one of the most valuable selling tools for our industry," said Mike
Zoellner, Vice President of Marketing Services for Mohawk. "Studies show the average ticket sale with
a branded store credit card is $2,600, compared to $600 for a cash sale or $750 for a bank card. Also,
the initial purchase on a new private label credit card is typically higher than a store's average
ticket sale."
Store credit programs also tend to create more loyal, repeat customers, and they encourage new
customers to buy. They also let flooring dealers compete with other durable consumer goods who offer
credit programs-electronics, appliances, furniture, and other goods.
And Versatile Systems' credit kiosk has demonstrated that it can be a significant benefit to stores
wanting to promote their own credit programs.
"A tool like this-especially now-that can give our dealers ways to significantly boost the average
sale is something we want every Mohawk retailer to know about," Zoellner said.
"Self Service Technology is being rapidly adopted by many industries," said Oliver Poppenberg, EVP of
Sales for Versatile Systems. "The application of this technology for credit kiosks has been extremely
successful for our customers with over $2 Billion in approved credit, processed securely by
Versatile's credit kiosks."
One Mohawk retailer, Carpets of Dalton in Dalton, GA, has had a Versatile Kiosk in place since
October. General Manager Jerry Hennen said that it is readily used by customers, and saves the store
time and money by cutting a step out of the credit process.
"The customers do everything themselves, and especially now when we're getting more turndowns, they
really appreciate the privacy," Hennen said. "The salesperson is out of the loop, and that saves a lot
of time. It's definitely a convenience."
Hennen said that salespeople show their customers the system (Carpets of Dalton has a tabletop
version) and let the shoppers use it on their own. He also said he's noticed a number of people will
go up to the kiosk and initiate the process themselves.
"People want privacy when dealing with their money," said Zoellner. "That encourages more people to
explore their credit options. It also helps prevent the store or salesperson from being the 'bad guy'
should an individual be turned down."
Zoellner said the system is available to all Mohawk dealers paired with Mohawk's Consumer Finance
Program that is backed by GE Money, a lender that has a AAA rating and ample resources for helping
dealers get competitive financing for consumers.
About Mohawk
Mohawk is a leading supplier of flooring for both residential and commercial applications. Mohawk
offers a complete selection of broadloom carpet, ceramic tile, laminate, wood, stone, vinyl, rugs and
other home products. These products are marketed under the premier brands in the industry, which
include Mohawk, Karastan, Ralph Lauren, Lees, Bigelow, Columbia, Century, Dal-Tile, American Olean and
Quick-Step. Mohawk's unique merchandising and marketing assist our customers in creating the
consumers' dream. Mohawk provides a premium level of service with its own trucking fleet and over 250
local distribution locations.
About Versatile
Versatile provides business solutions that enable companies to improve sales, marketing and
distribution of their products. Versatile also provides information technology services for the
implementation, maintenance and security of mission-critical computer environments. Versatile has the
ability to architect solutions involving both proprietary and third party components. For more
information: www.versatile.com.
Forward-Looking Statements
This document may contain forward-looking statements relating to Versatile's operations or to the
environment in which it operates, which are based on Versatile's operations, estimates, forecasts and
projections. These statements are not guarantees of future performance and involve risks and
uncertainties that are difficult to predict or are beyond Versatile's control. A number of important
factors including those set forth in other public filings could cause actual outcomes and results to
differ materially from those expressed in these forward-looking statements. Consequently, readers
should not place any undue reliance on such forward-looking statements. In addition, these forward-
looking statements relate to the date on which they are made. Versatile disclaims any intention or
obligation to update or revise any forward-looking statements whether as a result of new information,
future events or otherwise.
All amounts are expressed in U.S. dollars.
(c) 2009 Versatile Systems Inc. All rights reserved.
-30-
FOR FURTHER INFORMATION PLEASE CONTACT:
Versatile Systems Inc.
John Hardy
Chairman and CEO
1-800-262-1633
International: 001-206-979-6760
OR
Versatile Systems Inc.
Fraser Atkinson
CFO
1-800-262-1633
Website: www.versatile.com
The TSX Venture Exchange has not reviewed and does not accept responsibility for the adequacy or
accuracy of this release.
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