Freepages Group PLC - Re Internet Partnership Agmnt
28 Mai 1998 - 5:35PM
UK Regulatory
RNS No 1366x
FREEPAGES GROUP PLC
28th May 1998
Freepages Group plc forms internet partnership with
Microsoft Network
Freepages Group plc, the UK interactive consumer information
service operating under the Scoot trading name, and The
Microsoft Network UK have formulated an internet partnership
agreement.
Under the agreement Scoot has developed a series of links
within the Microsoft Network site enabling users to move
directly to the Scoot business finder service to search for
relevant business information. On completion of the search
the Microsoft Network user will be able to, through the use of
links, return to the Microsoft Network site.
Scoot will gain from the added exposure the Microsoft Network
traffic will generate. Microsoft Network will benefit from
giving its users further added value through targeted access
to Scoots unique searchable database of 2.2 million business
records. The agreement marks the first step towards
developing a range of additional initiatives for both
businesses.
Commenting on the agreement: Oliver Roll, UK Marketing
Manager for the Microsoft Network said: "Our strategy for the
new portal msn.co.uk is to provide users with the best
starting point for their Internet experience. Working with
companies like Scoot, weve brought together the very best
content on the web and delivered it to the user in the fastest
and most efficient manner possible. Our objective is to make
the Internet invaluable and msn.co.uk, with our partners,
really does this."
Robert Bonnier , Chief Executive Officer of Freepages said:
"Integration of Web based services that make life easier for
the user will aid the development of the internet medium.
Truly profitable E-Commerce applications are on the horizon
and initiatives like this one will help pave the way."
About Scoot(UK) Ltd
Scoot is a leading provider of branded communication services
providing buyers with powerful decision making information and
connecting them directly with sellers through mass
distribution channels. Scoot also operates in the Netherlands
and Belgium.
About Microsoft Network UK
The Microsoft Network is the Internet service of Microsoft,
the worlds leading software company. It provides two key
Internet services. The first is a free web site based
service, which can be accessed at www.msn.co.uk. This free
service brings together the best of the Internet in one place,
providing customers with tools, services and information
designed to get everyday tasks done online.
MSN.CO.UK currently receives over 10 million page views per
month attracting 150,000 unique online users.
For further information please contact:
Miranda Cleverdon, Corporate Communications 0171 368 3900
OR
Richard Darby, Buchanan Communications 0171 466 5000
END
MSCPBUQPABGRGAR
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