Andrew Flynn Appointed Senior Vice President, Brand Strategy at SGK
04 Juni 2014 - 2:30PM
Marketwired
Andrew Flynn Appointed Senior Vice President, Brand Strategy at SGK
Former Partner at Strategic Management Consultancy Prophet
Tapped to Lead Major Strategic Engagements Across SGK Client
Base
DES PLAINES, IL--(Marketwired - Jun 4, 2014) - SGK (NYSE: SGK),
formerly marketed as Schawk, Inc., a leading global brand
development, activation and deployment company that drives brand
performance, announced today that it has appointed Andrew Flynn as
senior vice president, brand strategy.
In this new role, Flynn will focus on identifying and developing
strategic brand solutions for clients to help drive brand
performance by leveraging the services offered by Brandimage and
Anthem, part of SGK's brand development group, and Schawk, the
company's brand deployment business. Flynn, previously a partner at
Prophet, a strategic management consultancy, developed deep
expertise in helping clients create and implement transformational
growth strategies across multiple industries from CPG and retail to
technology, financial services, energy and B2B services. As a
co-leader of Prophet's Brand Strategy practice, he was responsible
for the development of the brand and marketing IP that spans the
major issue sets faced by CMOs and CGOs.
Eric Ashworth, president, SGK, said, "Andy will play a leading
role in the development and delivery of growth solutions that
create real value for our clients. He will reach across the client
bases of each of our businesses to create deeper relationships at
the executive level, identify transformational growth opportunities
and scale service offerings. He will also provide strategic points
of connection between the brands when appropriate."
Flynn noted, "This is a hugely exciting opportunity. I look
forward to working with the many talented executives at Brandimage,
Anthem and Schawk to make SGK the first choice for clients with
complex business and marketing challenges. The stakes have never
been higher for brands to perform, and their challenges have never
been greater. I look forward to uncovering unique growth
opportunities for our clients' brands while driving brand
profitability."
Flynn brings more than 20 years of experience to SGK. He spent
the previous 15 years at Prophet, the most recent eight years as
Partner. He received his Bachelor of Arts in American History at
Princeton University and an MBA in Entrepreneurship and Strategic
Marketing from the Franklin W. Olin Graduate School of Business at
Babson College.
SGK is a leading global brand development,
activation and deployment company that drives brand performance. By
creating brands, helping sell brands, producing brand assets and
protecting brand equities, we help our clients achieve higher brand
performance. SGK's global footprint spans more than 20 countries.
SGK was formerly marketed as Schawk, Inc. For more information
visit: http://www.sgkinc.com.
AT SGK: Timothy Allen Vice President, Finance Operations and
Investor Relations 847.827.9494 Email Contact
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