NEW
YORK, May 30, 2024 /PRNewswire/ -- Today,
PARENTS announces the debut of Familia by PARENTS, its new
community created to celebrate and support Latine families and
caregivers everywhere. Familia by PARENTS launches with more than
20 stories as well as a dedicated social media presence across
multiple platforms.
"As a Latina mom, I know firsthand how important it is to
cultivate authentic connections and build a support network when
you're raising multicultural children," says Grace Bastidas, editor in chief of PARENTS.
"Familia by PARENTS is an inclusive and multigenerational community
that brings Latine caregivers closer together, bolsters cultural
pride, and encourages families to honor and celebrate their
heritage with the next generation."
Familia by PARENTS is an evolution of the former Parents Latina
brand that cultivates community through social-first content and
on-site editorial. Consumers will find stories that provide
support, inspiration, and solution-based tips around timely topics
that matter to this hugely diverse population.
For its debut, Familia by PARENTS features a new interview with
Robin Arzón, Vice President of Fitness Programming and Head
Instructor at Peloton, Founder of Swagger Society and Two-Time New
York Times Bestselling Author, where she talks about lessons she
learned from her mom, the importance of community, and more.
Familia is also collaborating with Latine parenting influencers to
create content about everything from raising bilingual children to
teaching kids to be proud of their roots, and more.
A selection of stories debuting on Familia by PARENTS today
include:
- Robin Arzón on Familia and Legacy: "I'm Standing On the
Shoulders of Giants"
- These Latina Moms Are Releasing Unrealistic Beauty Standards
This Summer
- ¡Vámonos! Bring the Vibrant Fiestas of Latin America Home
This Summer
- 12 Books That Capture the Essence of Summer for Latine
Kids
Familia by PARENTS is prioritizing its social channels for
content creation and storytelling. The brand will serve up original
social-first content and share new stories on Instagram,
Facebook and TikTok.
To learn more, visit Familia by PARENTS here.
Neutrogena Beach Defense is the presenting launch sponsor of
Familia by PARENTS. Beach Defense: Beach strength sun protection
for the whole family available in lotion, spray and stick for
adults and kids.
About PARENTS
For nearly 100 years, PARENTS has provided millions of
caregivers with trustworthy advice and a supportive community as
they raise the next generation of confident and compassionate kids.
Parents' team of editors, writers, and experts are by your side as
a current and practical source of information for the big life
decisions and memory making moments in the constantly evolving
scope of parenthood. PARENTS is part of the Dotdash Meredith
publishing family.
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SOURCE Dotdash Meredith