FRE Freeplay

RNS No 6906t
FREESERVE PLC
20 September 1999


        FREESERVE TO TRIAL HIGH SPEED INTERNET ACCESS
                              

Freeserve plc ("Freeserve"), the leading UK internet service
provider, today announces that it will begin a trial of high
speed internet access via BT's Asymmetric Digital Subscriber
Line ("ADSL") platform, on 22 November 1999.

ADSL  technology  will allow Freeserve  users  to  send  and
receive data over existing copper wires at speeds of  up  to
20  times faster than a normal phone connection, and  enable
Freeserve to introduce new internet services using  enhanced
video and audio functionality.

The new service will offer permanent connection to the
Internet at a fixed cost, with no call charges or dial-up
delays, and permits simultaneous use of the telephone.
Trial information, including pricing will be announced
shortly on the Freeserve web-site at www.freeserve.net.

Commenting on the development, Freeserve chief executive,
John Pluthero said:

"The trial of ADSL reinforces Freeserve's position at the
forefront of Internet service provision.  ADSL will form an
essential element of our broadband proposition and will
enable us to extend and further develop services we offer
our users in the future."


For further information, please contact:
Freeserve           01442 353543
Justine Moon        justine.moon@freeserve.net

Citigate Dewe Rogerson 0171 638 9571
Julian Walker       julian.walker@citigatedr.co.uk
                              
Notes to Editors:

Freeserve
Freeserve is the leading UK Internet service that delivers
free internet access and, as a portal to the internet, an
integrated offering of UK-focused content, e-commerce and
services.  At 26 June 1999, Freeserve had 1.32 million
active registered accounts.
 
Freeserve was launched in September 1998 as a part of
Dixons, the UK's leading consumer electronics retailer.
Freeserve distributes its access software through Dixons'
network of around 1000 Dixons, Currys, PC World, The Link
and @jakarta stores.

Freeserve offers:

*    a free and simple subscription free Internet
     connection, including e-mail, personal Web space and
     online customer support;
*    a variety of Internet tools and services, including
     search, chat and domain name registration;
*    a comprehensive selection of UK content, including
     news, information and content channels; and
*    a wide selection of UK-focused e-commerce offerings.


END

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