Memecoin Mayhem: ‘Hawk Tuah’ Girl Hailey Welch Faces Lawsuit After 95% Crash
20 Dezember 2024 - 9:30AM
NEWSBTC
Hailey Welch, popularly known as the “Hawk Tuah Girl,” has been
absent from public view for two weeks, igniting a wave of
controversy surrounding her cryptocurrency project, the Hawk Tuah
(HAWK) memecoin. Welch, who gained fame through her podcast
“Talk Tuah,” last communicated with her audience by stating she was
“going to sleep,” shortly before the value of her memecoin
plummeted by a staggering 95%. Investors Sue Hailey Welch Over
Alleged Memecoin Fraud The fallout from the rapid decline in the
Hawk Tuah token has been swift, with disappointed investors taking
legal action against Welch and several associated entities.
The lawsuit, filed on behalf of affected investors, accuses Welch,
the Tuah The Moon Foundation, OverHere Ltd., its executive Clinton
So, and coin promoter Alex Larson Schultz of orchestrating a
fraudulent “rug pull.” Related Reading: Interest Rate Cut
Impact: Bitcoin Price Reaction Unraveled With Future Projections
According to court documents obtained by Newsweek, the complaint
alleges that the “unlawful promotion and sale” of the Hawk Tuah
memecoin resulted in significant financial losses, particularly
impacting those new to cryptocurrency investing. The lawsuit
emphasizes that many investors were attracted to the Hawk Tuah
project due to Welch’s public endorsement and her influential role
in its development roadmap. It states, “The rapid decline in the
token’s value caused substantial damages to investors who relied on
Welch’s participation and the project’s stated roadmap.” Initially,
the Hawk Tuah token captured attention as part of a wave of
community-driven memecoins, buoyed by Welch’s “aggressive
promotion” across social media platforms and her podcast.
However, allegations of mismanagement and deceptive practices soon
surfaced after the token’s value collapsed almost overnight,
erasing millions of dollars in investor funds. Insider Trading
Allegations Bitcoinist reported two weeks ago that on-chain
investigator Coffeezilla accused Hailey Welch and the Hawk Tuah
team of scamming investors following the token’s launch. On
November 26, Welch had announced her partnership with the Web3
platform OverHere to launch the Hawk Tuah memecoin, claiming it
would “set to redefine the crypto space.” Upon its launch on
December 4, the token’s market capitalization skyrocketed to $500
million, only to plummet 88% within minutes as major holders
rapidly sold off their assets. As the token’s value collapsed,
investors and market analysts raised alarms about potential insider
trading and a coordinated rug pull orchestrated by the project’s
creators. Many of the affected investors were Welch’s fans, many of
whom were new to the crypto landscape. Related Reading: Ethereum To
Outpace Solana In 2025, Bitwise CIO Asserts In the wake of the
backlash, Welch revealed the token’s “Hawkanomics,” which indicated
that only 2% of the total supply was allocated for public
distribution, while 17% was designated for a “strategic allocation”
that was fully unlocked at launch and allegedly funneled to insider
wallets. During an X Space discussion, Coffeezilla confronted
the Hawk Tuah team about over $1 million in fees generated from the
token and questioned their handling of the situation. He suggested
that the sell-off was not merely the result of market snipers but
rather linked to insider trading related to the creators’ accounts.
Despite the team’s denials, Coffeezilla criticized the launch as
one of the worst he has reviewed, labeling the tokenomics as
“horrible” and calling for accountability regarding the presale
funds, which amounted to approximately $16.69 million. Featured
image from Yahoo, chart from TradingView.com
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