Panasonic DVD Multi-Drives Strengthen Market Presence with DVD Authoring and Video Editing Support From Ulead Digital Media Software Developers Continue to Rely on DVD-RAM for Consumer and Professional Video Editing and Authoring Needs SAN JOSE, Calif., March 8 /PRNewswire/ -- Panasonic Industrial Company announced today that support of its OEM DVD MULTI Drives for video editing and DVD authoring continues to grow with the addition of Ulead Systems, Inc. Ulead, a provider of digital media software, offers extensive support for Panasonic's OEM DVD MULTI Drives with a suite of video editing and DVD authoring software that can read, edit and write video to DVD-RAM media. Ulead software provides features that include "on disc" editing, "direct to disc," and complete support for video recorded on DVD-RAM set-top DVD recorders. Ulead joins a fast growing list of top technology companies that have chosen to rely on Panasonic's OEM DVD MULTI Drive technology for their customers' video and DVD authoring needs. For Ulead Systems, the benefits and flexibility of Panasonic OEM DVD MULTI Drives play an important role in enhancing its customers' digital media experience. Three of Ulead's top video and DVD/CD software solutions offer extensive support for the DVD-RAM format. These include Ulead VideoStudio 7 for intuitive video editing with professional real-time technology and DVD MovieFactory 3 Disc Creator for quickly editing and authoring movies and photo slide shows to DVDs and CDs, as well as burning music and data. MediaStudio Pro provides professional-level video editing with integrated DVD authoring to produce high-quality video productions on DVD and CD. All three products provide "on disc" editing to save time and hard disk space by enabling users to edit video projects directly on DVD-RAM media without using the hard drive. At the same time, DVD MovieFactory 3 Disc Creator offers "direct to disc," the fastest way to transfer video from a camcorder directly to DVD-RAM media bypassing the hard drive. Furthermore, DVD MovieFactory 3 Disc Creator gives consumers who own set-top DVD-RAM recorders a way to transfer, edit, re-edit and share video using their Panasonic OEM DVD MULTI Drive. "By supporting Panasonic OEM DVD MULTI Drives across our most popular video editing and authoring software products, we are able to deliver a complement of our easy-to-use Ulead software tools that work with the power and performance of DVD-RAM," said Travis White, Video and DVD product manager at Ulead. "We realize that with the tremendous growth of DVD-RAM among our entire customer base that supporting this format, as well as those formats approved by the DVD Forum (DVD-RAM/-R/-RW), is a must." The demands for easy-to-use, flexible and fast video and DVD authoring solutions have become a requirement of both professional and home users. In addition, companies large and small are seeking the most efficient ways to edit and store a wide range of content such as DVD audio and video, still graphics and images, and more. Because of this increasing need within both market segments, a rising number of users have come to rely on DVD-RAM for their authoring and storing needs. DVD-RAM also offers excellent picture quality and interoperability between camcorder, PC, and Set-top Units -- making it a preferred format for many users. Panasonic's latest DVD MULTI Drives continue to extend Panasonic's drive lineup and capabilities in three ways. The new high-speed DVD MULTI models - both OEM and branded - now provide users 3X DVD-RAM and 4X DVD-R write speeds. Additionally, the new Panasonic lineup also features an OEM Slim and Super Slim drive, as well as two branded MULTI Drives - providing users with internal and external solutions for DVD recordability. The OEM Slim and Super Slim measure less than one-half inch high and weigh less than 7.5 oz. The new drives include read/write support for all Recordable DVD formats approved by the DVD Forum and read/write support for CD-R/RW discs. "The continued widespread adoption of our OEM DVD MULTI Drives for both professional and home users demonstrates why leading software developers such as Ulead are supporting this fast growing format. The OEM DVD MULTI formats - specifically DVD-RAM - providethe highest-quality storage solution that offers users approximately 100,000 cycles of rewriteability on a 9.4GB drive, several times more storage capacity than the CD-R and CD-RW formats," said Dana Berzin, product manager for Panasonic's OEM computerdevices. Ulead Systems, Inc. is not a part of or in any way legally affiliated with Panasonic Industrial Company. Panasonic Industrial Company assumes no responsibility for the performance of or customer satisfaction with their products. All company and/or product names are trademarks and/or registered trademarks of their respective manufacturers. Features, pricing, availability and specifications are subject to change without notice. About Panasonic Industrial Company Panasonic Industrial Company, a division of Matsushita Electric Corporation of America, is one of the world's leading producers of electronic and electric products for consumer, business and industrial use. Based in Secaucus, N.J., Matsushita Electric Corporation of America is theprincipal North American subsidiary of Matsushita Electric Industrial Co. Ltd. (NYSE: MC) and the hub of Panasonic's U.S. marketing, sales, service and R&D operations. Additional information on Panasonic and Matsushita is available at http://www.panasonic.com/. Additional information on the Panasonic DVD MULTI OEM drive and DVD media is available at http://www.panasonic.com/industrial/computer/storage/dvdram/index.html. About Ulead Systems Ulead Systems, Inc. is a leading developer of innovative video, imaging and DVD authoring software for desktop, server, mobile and Internet platforms. As more people use digital technologies at home, school and the workplace, Ulead software empowers users of all levels with the tools to easily and affordably personalize, manage and share digital content. The company's award-winning desktop products include Ulead(R) PhotoImpact(R), Ulead(R) VideoStudio(R), Ulead(R) DVD MovieFactory(TM), Ulead (R) DVD PictureShow(TM), and Ulead(R) GIF Animator(TM). For more information on the company, its products and services, please visit Ulead's Web site at http://www.ulead.com/or call 800-85-ULEAD (800-858-5323). DATASOURCE: Panasonic CONTACT: Maggie O'Neill of Peppercom, +1-415-438-9823, or ; or Will Safer of Panasonic, +1-201-392-6124, or Web site: http://www.panasonic.com/ http://www.ulead.com/

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