Discover the world of Nuna at Nordstrom NYC with
exclusive access to experts and products
NEW
YORK, Jan. 16, 2025 /PRNewswire/ -- Nordstrom
invites customers to celebrate their growing families and the love,
joy and special moments of this time in their lives with the launch
of Nuna at The Corner, a limited-time pop-up shop offering
market-leading service and Nuna's beautifully designed,
timeless pieces. The pop-up will also feature the product line-up
of impact-tested pet car seats from Tavo Pets. The shop is part of
an ongoing series of pop-ups and brand takeovers at the Nordstrom
NYC Flagship in a dedicated space on the corner of 57th and
Broadway.
"We're very excited to launch Nuna at The Corner in our
Nordstrom NYC Flagship, offering thoughtfully engineered strollers,
car seats, pet accessories and more, to make commuting and
traveling with kids a little easier for New Yorkers, parents and
caregivers," says Olivia Kim, SVP of
Creative Merchandising at Nordstrom. "We will have exclusive access
to product experts, community talks and educational classes for
parents to gather and connect. We know how intimidating shopping
for baby gear can be and we want to create an experience that makes
it fun and easy."
Nuna at The Corner will showcase a curated selection of baby
gear, including the introduction of the Nuna SWIV + PIPA urbn
Travel System. The Nuna SWIV features 360° swivel wheels,
allowing for side-to-side motion and instant pivot navigation,
making it easy to maneuver through crowded spaces and navigate
tight corners. Customers will be able to put the carbon
fiber-reinforced stroller frame to the ultimate test on an
experiential stroller track in-store. Nuna at The Corner will also
exclusively offer the innovative PIPA urbn car seat to be purchased
as a stand-alone item – it is typically sold as a part of a travel
system. The PIPA urbn is a one-of-a-kind baseless infant car seat
with pipaFIX™ rigid latch that can install in seconds and is
ultralight at just 7 lbs. From stroller to taxi, car or ride share,
PIPA urbn makes busy life on the go with a little one that much
easier. Customers will also get a sneak peek into Nuna's
upcoming new product line.
Education and community will be at the forefront of the Nuna at
The Corner experience, featuring access to baby gear experts who
will be available to match customers with the best products for
their needs. The pop-up will also offer community talks and
experiences focusing on parents of both kids and pets, including
"Mommy & Me" classes on Mondays; passenger safety education on
Thursdays; an onsite sleep specialist available on Saturdays; and
pre- and post-natal yoga sessions on Sundays.
"New York stands as the
ultimate trendsetter in the world of iconic retail, embodying
innovation and style. Nordstrom, renowned as the pinnacle of retail
excellence, offers an unparalleled shopping experience. Together
with Nuna, the industry-leading premium baby brand, this
collaboration marks the perfect union of sophistication, quality,
and trendsetting brilliance," says Austin
Hodges, Chief Marketing Officer at Nuna.
Nuna at The Corner will be open at Nordstrom NYC through
March 2nd, with products
available to shop in-store and online at Nordstrom.com.
ABOUT NORDSTROM:
At Nordstrom, Inc. (NYSE: JWN),
we exist to help our customers feel good and look their best. Since
starting as a shoe store in 1901, how to best serve customers has
been at the center of every decision we make. This heritage of
service is the foundation we're building on as we provide
convenience and true connection for our customers. Our
interconnected model enables us to serve customers when, where and
how they want to shop – whether that's in-store at more than 350
Nordstrom, Nordstrom Local and Nordstrom
Rack locations or digitally through our Nordstrom and Rack
apps and websites. Through it all, we remain committed to leaving
the world better than we found it.
ABOUT NUNA®:
Nuna, the global brand with Dutch roots, has been focusing on
creating smart, helpful and bold baby gear since 2007. First-hand
experiences in parenthood show that practicality and beauty is the
perfect balance when it comes to Nuna's clever solutions that span
across car seat, stroller, and in-home categories. Inspired by the
clean lines and ingenuity of Dutch design, the collection is as
easy, safe, and as flexible as new parents need it to be. With
thoughtful design put into every detail, Nuna designs around your
life. Learn more about Nuna at https://nunababy.com/usa.
PRESS CONTACT
NORDSTROM | Meliz DuBose
Meliz.Andiroglu@Nordstrom.com
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SOURCE Nordstrom, Inc.