FIBA strategic partnership with Genius Sports to deliver next-gen AI-powered technology for Leagues and National Federations through 2035
13 Dezember 2023 - 12:00PM
Business Wire
- Genius Sports to provide pioneering AI-powered technology,
automating official data collection, live video production and
optical player tracking for Leagues and Federations
- Together, Genius Sports and FIBA have provided over 200
National Federations worldwide with leading live data and
technology solutions since 2004
- As FIBA’s designated official technology and innovation
partner, Genius Sports’ will also deliver a suite of AI-powered
tools that include automated officiating and augmented broadcast
capabilities
FIBA, the world governing body of basketball, has expanded its
long-term partnership with Genius Sports Limited (“Genius Sports”)
(NYSE:GENI) to deliver its revolutionary computer vision technology
and AI-powered capabilities to Leagues and National Federations
around the world from 2025 to 2035.
This new technology will transform the entire data and video
ecosystem of international basketball, providing a unified,
connected solution to automate and synchronise the collection of
live game statistics and video production with advanced player
tracking. Genius Sports’ optical system has been trained to read
and understand live game plays and predict outcomes in real-time,
turning raw live data and video into valuable, actionable game
insights.
For the first time ever, Leagues and National Federations will
have access to an AI-powered automated player tracking system. This
advanced technology will also provide users access to a suite of
cutting-edge coaching tools and analytics, automated officiating,
and broadcast augmentation tools.
Since 2004, Genius Sports and FIBA have provided over 200
Leagues and National Federations worldwide with both FIBA LiveStats
and FIBA Organizer, helping to collect official play-by-play
statistics and drive digital transformation at all levels. To date,
FIBA LiveStats has captured full box score data from over a million
basketball games as both products continue their availability to
the FIBA Family.
Also, under the terms of the new agreement, Genius Sports has
been selected as FIBA’s Official Data & Video Capture and
Production Partner as well as the governing body’s Official
Innovation & Technology Services Partner from 2025 for a
10-year term.
“For almost 20 years, FIBA and Genius Sports have joined forces
in developing the most innovative tools for Leagues and National
Federations across all levels of basketball,” said FIBA Secretary
General Andreas Zagklis. “Through this automated solution, our
objective is to assist National Federations and Leagues to increase
their reach and revenue and at the same time, reduce costs. We’re
delighted to expand our partnership with Genius Sports to achieve
this goal and equip the FIBA Family with first access to this
cutting-edge technology in basketball.”
“We’re thrilled to expand our landmark partnership with FIBA,
equipping Leagues and National Federations with state-of-the-art
technology to transform how their fans, coaches, officials,
broadcasters and sponsors interact with live data and video,” said
Mark Locke, CEO at Genius Sports. “Powered by our unique AI-driven
system, Leagues and National Federations at all levels of
basketball will be able to automate data and video collection and
utilise the highest quality player and team tracking data.”
About Genius Sports
Genius Sports is the official data, technology and broadcast
partner that powers the global ecosystem connecting sports, betting
and media. Our technology is used in over 150 countries worldwide,
creating highly immersive products that enrich fan experiences for
the entire sports industry.
We are the trusted partner to over 400 sports organisations,
including many of the world’s largest leagues and federations such
as the NFL, EPL, FIBA, NCAA, NASCAR, AFA and Liga MX.
Genius Sports is uniquely positioned through cutting-edge
technology, scale and global reach to support our partners. Our
innovative use of big data, computer vision, machine learning, and
augmented reality, connects the entire sports ecosystem from the
rights holder all the way through to the fan.
About FIBA
FIBA (fiba.basketball) - the world governing body for
basketball, is an independent association formed by 212 National
Basketball Federations throughout the world. It is recognized as
the sole competent authority in basketball by the International
Olympic Committee (IOC).
For further information about FIBA, visit fiba.basketball or
follow FIBA on facebook.com/fiba, twitter.com/fiba,
instagram.com/fiba and youtube.com/fiba.
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version on businesswire.com: https://www.businesswire.com/news/home/20231213143704/en/
Press: Chris Dougan, Chief Communications Officer +1
(202) 766-4430 chris.dougan@geniussports.com
FIBA Patrick Koller, Communications Director +41 22 545 00 00
communications@fiba.basketball
Investors: Brandon Bukstel, Investor Relations Manager +1
(954)-554-7932 brandon.bukstel@geniussports.com
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