0001158172false00011581722024-11-122024-11-12

UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 8-K
CURRENT REPORT
Pursuant to Section 13 or 15(d)
of the Securities Exchange Act of 1934
Date of report (Date of earliest event reported): November 12, 2024
COMSCORE, INC.
(Exact name of registrant as specified in charter) 
Delaware001-3352054-1955550
(State or other jurisdiction
of incorporation)
(Commission
File Number)
(IRS Employer
Identification No.)
11950 Democracy Drive
Suite 600
Reston, Virginia 20190
(Address of principal executive offices, including zip code)
(703) 438–2000
(Registrant’s telephone number, including area code)
N/A
(Former name or former address, if changed since last report)
Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:
Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))
Securities registered pursuant to Section 12(b) of the Act:
Title of Each ClassTrading SymbolName of Each Exchange on Which Registered
Common Stock, par value $0.001 per shareSCORNASDAQ Global Select Market
Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter).
Emerging growth company
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.
1


Item 2.02 Results of Operations and Financial Condition.
On November 12, 2024, comScore, Inc. issued a press release announcing its financial results for the period ended September 30, 2024. A copy of the press release announcing the foregoing is furnished as Exhibit 99.1 hereto and is incorporated herein by reference.
The information in this Item 2.02, including Exhibit 99.1 attached hereto, is being furnished and shall not be deemed "filed" for purposes of Section 18 of the Securities Exchange Act of 1934 (the "Exchange Act"), or otherwise subject to the liabilities of that section, nor shall it be deemed incorporated by reference in any filing under the Securities Act of 1933 or the Exchange Act, regardless of any general incorporation language in such filing.
Item 9.01 Financial Statements and Exhibits.
(d) Exhibits.
Exhibit No.Description
99.1
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SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

comScore, Inc.
By:/s/ Mary Margaret Curry
Mary Margaret Curry
Chief Financial Officer and Treasurer
Date: November 12, 2024
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image0a03a.jpg
FOR IMMEDIATE RELEASE
Comscore Reports Third Quarter 2024 Results
RESTON, Va., November 12, 2024 – Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today reported financial results for the quarter ended September 30, 2024.
Q3 2024 Financial Highlights
Revenue for the third quarter was $88.5 million compared to $91.0 million in Q3 2023
Net loss of $60.6 million compared to net income of $2.6 million in Q3 2023, primarily resulting from a non-cash goodwill impairment charge of $63.0 million in 2024
Adjusted EBITDA of $10.1 million compared to $13.4 million in Q3 2023
FX adjusted EBITDA of $12.4 million compared to $12.3 million in Q3 2023
Refining full-year revenue guidance and maintaining adjusted EBITDA guidance

"In the third quarter, we took meaningful steps forward in our cross-platform business, with our revenue in this area growing nearly 34% year-over-year and underpinning several key wins in the market," said Jon Carpenter, CEO. "We've also made steady progress embedding our cross-platform measurement and audience products into the programmatic ecosystem. This progress enables advertisers to more easily target the audiences most important to them and measure their campaign's ability to deliver incremental audiences across platforms. As we look ahead to Q4 and into 2025, I'm confident we will continue to make progress in our transformation, positioning us to become the industry's leading source for cross-platform audience planning and measurement."
Third Quarter Summary Results
Revenue in the third quarter was $88.5 million, down 2.8% from $91.0 million in Q3 2023. Content & Ad Measurement revenue was flat compared to the prior-year quarter, with lower revenue from our syndicated audience offerings (primarily related to national TV and syndicated digital products) offset by an increase in our cross-platform revenue, which grew 33.5% over Q3 2023. Research & Insight Solutions revenue declined 14.2% from Q3 2023, primarily due to lower deliveries of certain custom digital products.
Our core operating expenses, which include cost of revenues, sales and marketing, research and development and general and administrative expenses, were $82.9 million, a decrease of 3.9% compared to $86.3 million in Q3 2023, primarily due to a decline in employee compensation and lower cloud computing costs.
Due in part to a decline in our stock price and market capitalization, we performed an interim review of our goodwill at quarter-end, resulting in a non-cash goodwill impairment charge of $63.0 million as of September 30, 2024. This charge does not directly impact our liquidity, cash flows or future operations.
Primarily as a result of the goodwill impairment charge, net loss for the quarter was $60.6 million, compared to net income of $2.6 million in Q3 2023, resulting in net (loss) income margins of (68.5)% and 2.9% of revenue, respectively. After accounting for dividends on our convertible preferred stock, loss per share attributable to common shares was $(12.79) and $(0.34) for Q3 2024 and Q3 2023, respectively.
Non-GAAP adjusted EBITDA for the quarter was $10.1 million, compared to $13.4 million in Q3 2023, resulting in adjusted EBITDA margins of 11.5% and 14.7%, respectively. Excluding the impact of foreign currency transactions, FX adjusted EBITDA for the quarter was $12.4 million, compared to $12.3 million in Q3 2023. Adjusted EBITDA and adjusted EBITDA margin exclude impairment of goodwill, impairment of right-of-use and long-lived assets, amortization of cloud-computing implementation costs, restructuring costs, stock-based compensation, transformation costs, change in fair value of contingent consideration and warrants liability and other items as presented in the accompanying tables. FX adjusted EBITDA excludes these items as well as gain/loss from foreign currency transactions.



Balance Sheet and Liquidity
As of September 30, 2024, cash, cash equivalents and restricted cash totaled $20.2 million. Total debt principal, including $10.0 million in then-outstanding borrowings under our senior secured revolving credit agreement, was $20.8 million.
On November 1, 2024, we repaid the outstanding principal balance under our senior secured revolving credit agreement, and on November 5, 2024, we amended the agreement to extend the maturity date with respect to our outstanding letters of credit (totaling $3.2 million) to January 31, 2025. We continue to evaluate alternative financing options for the company, including a replacement of this facility, and have engaged outside advisors to assist in our evaluation.
2024 Outlook
Based on current trends and expectations, we are tightening our full-year 2024 revenue range, with revenue expected to be between $351 and $355 million for the year, and are reaffirming our guidance for an adjusted EBITDA margin of at least 10%. We anticipate a return to growth in 2025 as we continue to invest in and focus on our cross-platform measurement capabilities.
We do not provide GAAP net income (loss) or net income (loss) margin on a forward-looking basis because we are unable to predict with reasonable certainty our future stock-based compensation expense, fair value adjustments, variable interest expense, litigation and restructuring expense and any unusual gains or losses without unreasonable effort. These items are uncertain, depend on various factors, and could be material to results computed in accordance with GAAP. For this reason, we are unable without unreasonable effort to provide a reconciliation of adjusted EBITDA or adjusted EBITDA margin to the most directly comparable GAAP measure, GAAP net income (loss) and net income (loss) margin, on a forward-looking basis.
Conference Call Information for Today, Tuesday, November 12, 2024 at 5:00 p.m. ET
Management will host a conference call to discuss the results on Tuesday, November 12, 2024 at 5:00 p.m. ET. The live audio webcast and supplemental information will be accessible at ir.comscore.com/events-presentations. Participants may also participate via telephone at (800) 715-9871 by using passcode 3850002 or "Comscore Third Quarter 2024 Financial Results". Following the conference call, a replay will be available via webcast at ir.comscore.com/events-presentations.
About Comscore
Comscore is a global, trusted partner for planning, transacting and evaluating media across platforms. With a data footprint that combines digital, linear TV, over-the-top and theatrical viewership intelligence with advanced audience insights, Comscore empowers media buyers and sellers to quantify their multiscreen behavior and make meaningful business decisions with confidence. A proven leader in measuring digital and TV audiences and advertising at scale, Comscore is the industry's emerging, third-party source for reliable and comprehensive cross-platform measurement.
Cautionary Note Regarding Forward-Looking Statements
This press release contains forward-looking statements within the meaning of federal and state securities laws, including, without limitation, our expectations, forecasts, plans and opinions regarding expected revenue and adjusted EBITDA margin for 2024, a return to growth in 2025, revenue drivers, industry positioning, strategic plans and opportunities, market developments, transformation plans, product and technology investments, and our evaluation of alternative financing options. These statements involve risks and uncertainties that could cause actual events to differ materially from expectations, including, but not limited to, changes in our business and customer, partner and vendor relationships; external market conditions and competition; continued changes or declines in ad spending or other macroeconomic factors; evolving privacy and regulatory standards; product adoption rates; the availability of alternative financing; and our ability to achieve our expected strategic, financial and operational plans. For additional discussion of risk factors, please refer to our Annual Reports on Form 10-K, Quarterly Reports on Form 10-Q, and other filings that we make from time to time with the U.S. Securities and Exchange Commission (the "SEC"), which are available on the SEC's website (www.sec.gov).
Investors are cautioned not to place undue reliance on our forward-looking statements, which speak only as of the date such statements are made. We do not intend or undertake, and expressly disclaim, any duty or obligation to publicly update any forward-looking statements to reflect events, circumstances or new information after the date of this press release, or to reflect the occurrence of unanticipated events.



Use of Non-GAAP Financial Measures
To provide investors with additional information regarding our financial results, we are disclosing in this press release adjusted EBITDA, adjusted EBITDA margin and FX adjusted EBITDA, which are non-GAAP financial measures used by our management to understand and evaluate our core operating performance and trends. We believe that these non-GAAP financial measures provide useful information to investors and others in understanding and evaluating our operating results, as they permit our investors to view our core business performance using the same metrics that management uses to evaluate our performance. Nevertheless, our use of these non-GAAP financial measures has limitations as an analytical tool, and investors should not consider these measures in isolation or as a substitute for analysis of our results as reported under GAAP. Instead, you should consider these measures alongside GAAP-based financial performance measures, net income (loss), net income (loss) margin, various cash flow metrics, and our other GAAP financial results. Set forth below are reconciliations of these non-GAAP financial measures to their most directly comparable GAAP financial measures, net income (loss) and net income (loss) margin. These reconciliations should be carefully evaluated.

Media
Joseph Napolitano
Comscore, Inc.
631-742-9320
jnapolitano@comscore.com

Investors
John Tinker
Comscore, Inc.
212-203-2129
jtinker@comscore.com



COMSCORE, INC.
CONDENSED CONSOLIDATED BALANCE SHEETS
As ofAs of
 September 30, 2024December 31, 2023
(In thousands, except share and per share data)(Unaudited)
Assets
Current assets:
Cash and cash equivalents$19,996 $22,750 
Restricted cash189 186 
Accounts receivable, net of allowances of $445 and $614, respectively
55,165 63,826 
Prepaid expenses and other current assets9,583 11,228 
Total current assets84,933 97,990 
Property and equipment, net 48,856 41,574 
Operating right-of-use assets14,070 18,628 
Deferred tax assets 3,484 2,588 
Intangible assets, net 5,750 8,115 
Goodwill 247,460 310,360 
Other non-current assets7,909 12,040 
Total assets$412,462 $491,295 
Liabilities, Convertible Redeemable Preferred Stock and Stockholders' Equity (Deficit)
Current liabilities:
Accounts payable$34,277 $30,551 
Accrued expenses 28,501 34,422 
Contract liabilities45,500 48,912 
Revolving line of credit10,000 16,000 
Accrued dividends4,424 24,132 
Customer advances8,034 11,076 
Current operating lease liabilities8,417 7,982 
Contingent consideration1,191 4,806 
Other current liabilities3,815 4,680 
Total current liabilities144,159 182,561 
Non-current operating lease liabilities16,605 23,003 
Non-current portion of accrued data costs36,258 32,833 
Deferred tax liabilities— 1,321 
Other non-current liabilities10,706 7,589 
Total liabilities207,728 247,307 
Commitments and contingencies
Convertible redeemable preferred stock, $0.001 par value; 100,000,000 shares authorized as of September 30, 2024 and December 31, 2023; 95,784,903 shares and 82,527,609 shares issued and outstanding as of September 30, 2024 and December 31, 2023, respectively; aggregate liquidation preference of $241,194 as of September 30, 2024, and $228,132 as of December 31, 2023
207,470 187,885 
Stockholders' equity (deficit):
Preferred stock, $0.001 par value; 5,000,000 shares authorized as of September 30, 2024 and December 31, 2023; no shares issued or outstanding as of September 30, 2024 or December 31, 2023
— — 
Common stock, $0.001 par value; 13,750,000 shares authorized as of September 30, 2024 and December 31, 2023; 5,228,787 shares issued and 4,890,548 shares outstanding as of September 30, 2024, and 5,093,380 shares issued and 4,755,141 shares outstanding as of December 31, 2023
Additional paid-in capital1,713,399 1,696,612 
Accumulated other comprehensive loss(13,282)(14,110)
Accumulated deficit(1,472,874)(1,396,420)
Treasury stock, at cost, 338,239 shares as of September 30, 2024 and December 31, 2023
(229,984)(229,984)
Total stockholders' equity (deficit)(2,736)56,103 
Total liabilities, convertible redeemable preferred stock and stockholders' equity (deficit)$412,462 $491,295 




COMSCORE, INC.
CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE (LOSS) INCOME
(Unaudited)
 Three Months Ended September 30,Nine Months Ended September 30,
(In thousands, except share and per share data)2024202320242023
Revenues $88,479 $91,000 $261,111 $276,242 
Cost of revenues (1) (2)
52,005 50,473 154,025 155,360 
Selling and marketing (1) (2)
12,515 14,794 42,691 48,984 
Research and development (1) (2)
7,272 8,083 24,412 25,792 
General and administrative (1) (2)
11,116 12,928 35,663 39,776 
Amortization of intangible assets764 800 2,365 4,412 
Impairment of goodwill63,000 — 63,000 44,100 
Impairment of right-of-use and long-lived assets1,397 1,502 1,397 1,502 
Restructuring15 353 968 5,455 
Total expenses from operations148,084 88,933 324,521 325,381 
(Loss) income from operations(59,605)2,067 (63,410)(49,139)
Other income, net— 628 651 425 
(Loss) gain from foreign currency transactions(2,223)1,090 (1,508)(544)
Interest expense, net(424)(426)(1,440)(1,141)
(Loss) income before income taxes(62,252)3,359 (65,707)(50,399)
Income tax benefit (provision)1,622 (741)2,315 (563)
Net (loss) income$(60,630)$2,618 $(63,392)$(50,962)
Net loss available to common stockholders:
Net (loss) income$(60,630)$2,618 $(63,392)$(50,962)
Convertible redeemable preferred stock dividends(4,578)(4,286)(13,062)(11,983)
Total net loss available to common stockholders$(65,208)$(1,668)$(76,454)$(62,945)
Net loss per common share (3):
Basic and diluted$(12.79)$(0.34)$(15.33)$(13.15)
Weighted-average number of shares used in per share calculation - Common Stock (3):
Basic and diluted5,098,415 4,885,459 4,986,746 4,785,205 
Comprehensive (loss) income:
Net (loss) income$(60,630)$2,618 $(63,392)$(50,962)
Other comprehensive income (loss):
Foreign currency cumulative translation adjustment2,925 (2,267)828 (869)
Total comprehensive (loss) income$(57,705)$351 $(62,564)$(51,831)
(1) Excludes amortization of intangible assets, which is presented as a separate line item.
(2) Stock-based compensation (benefit) expense is included in the line items above as follows:
Three Months Ended September 30,Nine Months Ended September 30,
2024202320242023
Cost of revenues$(281)$113 $118 $435 
Selling and marketing(208)96 71 411 
Research and development(193)85 92 333 
General and administrative560 747 1,986 2,640 
Total stock-based compensation (benefit) expense$(122)$1,041 $2,267 $3,819 
(3) Adjusted retroactively for a 1-for-20 reverse split of our common stock effected on December 20, 2023.




COMSCORE, INC.
CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
(Unaudited)
 Nine Months Ended September 30,
(In thousands)20242023
Operating activities:
Net loss$(63,392)$(50,962)
Adjustments to reconcile to net cash provided by operating activities:
Impairment of goodwill63,000 44,100 
Depreciation16,194 14,613 
Non-cash operating lease expense4,031 4,196 
Amortization expense of finance leases2,691 1,268 
Amortization of intangible assets 2,365 4,412 
Stock-based compensation expense2,267 3,819 
Impairment of right-of-use and long-lived assets1,397 1,502 
Deferred tax benefit(2,182)(61)
Other 947 1,140 
Changes in operating assets and liabilities:
Accounts receivable8,399 21,899 
Prepaid expenses and other assets4,722 132 
Accounts payable, accrued expenses and other liabilities588 (2,779)
Contract liabilities and customer advances(6,172)(7,013)
Operating lease liabilities(6,715)(5,981)
Net cash provided by operating activities28,140 30,285 
Investing activities:
Capitalized internal-use software costs(18,189)(16,609)
Purchases of property and equipment(579)(1,240)
Net cash used in investing activities(18,768)(17,849)
Financing activities:
Payments of line of credit(6,000)— 
Contingent consideration payment at initial value(3,704)(1,037)
Principal payments on finance leases(2,172)(1,337)
Other(266)(276)
Net cash used in financing activities(12,142)(2,650)
Effect of exchange rate changes on cash, cash equivalents and restricted cash19 25 
Net (decrease) increase in cash, cash equivalents and restricted cash(2,751)9,811 
Cash, cash equivalents and restricted cash at beginning of period22,936 20,442 
Cash, cash equivalents and restricted cash at end of period$20,185 $30,253 
    
As of September 30,
20242023
Cash and cash equivalents$19,996 $30,067 
Restricted cash189 186 
Total cash, cash equivalents and restricted cash $20,185 $30,253 



Reconciliation of Non-GAAP Financial Measures
The following table presents a reconciliation of GAAP net (loss) income and net (loss) income margin to non-GAAP adjusted EBITDA, adjusted EBITDA margin and non-GAAP FX adjusted EBITDA for each of the periods identified:
Three Months Ended September 30,Nine Months Ended September 30,
(In thousands)
2024 (Unaudited)
2023 (Unaudited)
2024 (Unaudited)
2023 (Unaudited)
GAAP net (loss) income
$(60,630)$2,618 $(63,392)$(50,962)
Depreciation5,537 5,020 16,194 14,613 
Amortization expense of finance leases1,035 419 2,691 1,268 
Amortization of intangible assets764 800 2,365 4,412 
Interest expense, net424 426 1,440 1,141 
Income tax (benefit) provision (1,622)741 (2,315)563 
EBITDA(54,492)10,024 (43,017)(28,965)
Adjustments:
Impairment of goodwill63,000 — 63,000 44,100 
Impairment of right-of-use and long-lived assets1,397 1,502 1,397 1,502 
Amortization of cloud-computing implementation costs351 360 1,075 1,078 
Restructuring15 353 968 5,455 
Stock-based compensation (benefit) expense(122)1,041 2,267 3,819 
Transformation costs (1)
— 653 75 753 
Change in fair value of contingent consideration liability— 97 89 252 
Other income, net (2)
— (634)(663)(407)
Non-GAAP adjusted EBITDA $10,149 $13,396 $25,191 $27,587 
Net (loss) income margin (3)
(68.5)%2.9 %(24.3)%(18.4)%
Non-GAAP adjusted EBITDA margin (4)
11.5 %14.7 %9.6 %10.0 %
Adjustments:
Loss (gain) from foreign currency transactions2,223 (1,090)1,508 544 
Non-GAAP FX adjusted EBITDA$12,372 $12,306 $26,699 $28,131 
(1) Transformation costs represent expenses incurred prior to formal launch of identified strategic projects with anticipated long-term benefits to the company. These costs generally relate to third-party consulting and non-capitalizable technology costs tied directly to the identified projects.
(2) Adjustments to other income, net reflect non-cash changes in the fair value of warrants liability included in other income, net on our Condensed Consolidated Statements of Operations and Comprehensive (Loss) Income and a loss on asset disposition included in selling and marketing on our Condensed Consolidated Statements of Operations and Comprehensive (Loss) Income.
(3) Net (loss) income margin is calculated by dividing net (loss) income by revenues reported on our Condensed Consolidated Statements of Operations and Comprehensive (Loss) Income for the applicable period.
(4) Adjusted EBITDA margin is calculated by dividing adjusted EBITDA by revenues reported on our Condensed Consolidated Statements of Operations and Comprehensive (Loss) Income for the applicable period.



Revenues
Revenues from our offerings of products and services are as follows:
 Three Months Ended September 30,
(In thousands)
2024 (Unaudited)
% of Revenue
2023 (Unaudited)
% of Revenue$ Variance% Variance
Content & Ad Measurement
Syndicated Audience (1)
$65,042 73.5 %$67,946 74.7 %$(2,904)(4.3)%
Cross-Platform10,232 11.6 %7,664 8.4 %2,568 33.5 %
Total Content & Ad Measurement75,274 85.1 %75,610 83.1 %(336)(0.4)%
Research & Insight Solutions13,205 14.9 %15,390 16.9 %(2,185)(14.2)%
Total revenues$88,479 100.0 %$91,000 100.0 %$(2,521)(2.8)%
(1) Syndicated Audience revenue includes revenue from our movies business, which grew from $8.7 million in the third quarter of 2023 to $9.3 million in the third quarter of 2024.
 Nine Months Ended September 30,
(In thousands)
2024 (Unaudited)
% of Revenue
2023 (Unaudited)
% of Revenue$ Variance% Variance
Content & Ad Measurement
Syndicated Audience (1)
$193,831 74.2 %$207,551 75.1 %$(13,720)(6.6)%
Cross-Platform26,252 10.1 %22,117 8.0 %4,135 18.7 %
Total Content & Ad Measurement220,083 84.3 %229,668 83.1 %(9,585)(4.2)%
Research & Insight Solutions41,028 15.7 %46,574 16.9 %(5,546)(11.9)%
Total revenues$261,111 100.0 %$276,242 100.0 %$(15,131)(5.5)%
(1) Syndicated Audience revenue includes revenue from our movies business, which grew from $26.2 million in the nine months ended September 30, 2023 to $27.7 million in the nine months ended September 30, 2024.










v3.24.3
Cover Page
Nov. 12, 2024
Cover [Abstract]  
Document Type 8-K
Document Period End Date Nov. 12, 2024
Entity Registrant Name COMSCORE, INC.
Entity Incorporation, State or Country Code DE
Entity File Number 001-33520
Entity Tax Identification Number 54-1955550
Entity Address, Address Line One 11950 Democracy Drive
Entity Address, Address Line Two Suite 600
Entity Address, City or Town Reston
Entity Address, State or Province VA
Entity Address, Postal Zip Code 20190
City Area Code 703
Local Phone Number 438–2000
Written Communications false
Soliciting Material false
Pre-commencement Tender Offer false
Pre-commencement Issuer Tender Offer false
Title of 12(b) Security Common Stock, par value $0.001 per share
Trading Symbol SCOR
Security Exchange Name NASDAQ
Entity Emerging Growth Company false
Entity Central Index Key 0001158172
Amendment Flag false

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