Health Sciences Group, Inc. (OTCBB:HESG), provider of innovative nutraceutical products and functional food ingredients derived from natural sources, announced today that it has entered into an agreement with Lori Greiner and her company, For Your Ease Only, Inc., a QVC "preferred seller", to sell Shugr Natural Sweetener on QVC. The promotional segment is expected to air in January 2006. "We are very excited about the prospects of working with Lori and selling Shugr on QVC," said Fred E. Tannous, co-Chairman and Chief Executive Officer of Health Sciences Group, Inc. "With a reach into 87 million homes, QVC offers us a fantastic opportunity to sell Shugr to millions of consumers while also increasing awareness across various other retail channels. We expect this relationship will help boost Shugr sales across the board." The promotional offering is expected to include a baker's bag of Shugr specially designed for QVC customers, 25 single-serving packets of Shugr, two dozen chocolate chip cookies baked with Shugr and recipes for baking with Shugr. The retail price for the bundled package is expected to range between $20.00 and $24.00. While the company has an agreement with Lori Greiner and For Your Ease Only, the final product offering, configuration and pricing are subject to final approval by the management of QVC. Shugr Natural Sweetener, the first zero-calorie, low glycemic sweetener that tastes and measures like table sugar, is made from sugars that occur naturally in such good-tasting, healthy foods such as fruits, vegetables, corn and dairy products. Erythritol is a naturally-occurring sugar commonly found in melon, grapes, mushrooms and soy. Tagatose comes from dairy products, but does not affect people who are lactose intolerant. Tagatose also provides an added health benefit -- prebiotic fiber that promotes intestinal health, much the way yogurt does. Maltodextrin is derived from corn sugar, which is non-GMO and gluten-free. A trace amount of sucralose is added to give Shugr its "high note." All of these ingredients carry a GRAS (Generally Recognized As Safe) designation for food safety from the US Food & Drug Administration. About For Your Ease Only, Inc. Since 1996 Lori Greiner and her company, For Your Ease Only, Inc. has featured over 60 clever and unique products and are constantly developing and promoting new and innovative products every day. Lori leads the management team, working closely with companies in the USA and abroad, to ensure the highest level of quality control. About QVC, Inc. QVC, Inc., a $5.7 billion company, is an e-commerce leader, marketing a wide variety of brand name products in such categories as home furnishings, licensed products, fashion, beauty, electronics and fine jewelry. QVC reaches over 87 million homes in the United States. Other divisions/subsidiaries include QVC.com, Q Direct, Q Records and Video, QVC @, QVC Local, QVC ProductWorks. The QVC Studio Tour is located at the company's world headquarters in West Chester, PA. About Health Sciences Group, Inc. Health Sciences Group identifies, develops and commercializes innovative nutraceutical products derived from natural sources to provide consumers and medical professionals with preventative healthcare alternatives. The company markets its own line of proprietary products based on novel technologies with clinically-supported, GRAS-certified ingredients under its Swiss Research(TM) and Swiss Diet(TM) brand names. For more information, visit www.HSciences.com and www.Shugr.com. This release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Act of 1934 that are based upon current expectations or beliefs, as well as a number of assumptions about future events. Although the Company believes that the expectations reflected in the forward-looking statements and the assumptions upon which they are based are reasonable, it can give no assurance that such expectations and assumptions will prove to have been correct. The reader is cautioned not to put undue reliance on these forward-looking statements, as these statements are subject to numerous factors and uncertainties, including without limitation, the independent authority of the special committee to act on the matters discussed, the successful negotiation of the potential acquisition and disposal of transactions described above, successful implementation of the company's business strategy and competition, any of which may cause actual results to differ materially from those described in the statements. In addition, other factors that could cause actual results to differ materially are discussed in the Company's most recent Form 10-QSB and Form 10-KSB filings with the Securities and Exchange Commission.
Health Sciences (CE) (USOTC:HESG)
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