Brightside Selects Helix by Q2 to Migrate BaaS Program
28 Oktober 2024 - 3:00PM
Business Wire
Brightside offers savings and checking
accounts, now powered by Helix, to companies to help employees
facing financial hardship
Helix by Q2 (NYSE: QTWO), an award-winning, cloud-native core
purpose-built for embedded finance, today announced its partnership
with Brightside, a Financial Care benefit provider offered to
employees by their employers. Brightside’s savings, checking and
business operations accounts, are now powered by Helix’s banking as
a service (BaaS) solution.
To help employees in need, Brightside directly offers products
like debit cards, emergency savings accounts, cash advances,
hardship programs, and other partner solutions, such as emergency
loans and credit-building products.
Brightside chose Helix’s BaaS solution to power its savings,
checking and business accounts because it was far more reliable and
scalable than their previous vendor’s solution. Additionally, Helix
enabled Brightside to have a direct relationship with their bank
partner without the need for FBO accounts or middleware and
provided the oversight, control, and tooling necessary for both
parties to collaborate efficiently and effectively.
“One of the most appealing things about Helix by Q2 was that
they’ve been at this for a long time, and we had confidence in
their technical reliability and company stability,” said Anthony
Strike, Head of Partnerships at Brightside. “When we needed to
speed up the implementation, Q2 helped cut the implementation time
down significantly so that we were able to go live with all of our
customers without any downtime.”
Brightside’s migration from their old BaaS partner to Helix took
less than two quarters to go live, and they’ve already seen a
significant reduction in the number of support tickets related to
banking products. With the program live, Brightside can go beyond
parity – evolving their offering over time to meet the growing
needs of their customers.
“We are excited to partner with Brightside to improve financial
wellness for people across the country,” said Ahon Sarkar, senior
vice president and general manager of Helix. “With financial stress
rising amongst Americans, Brightside’s human-first approach to
eliminating financial stress and helping people along every point
in their journey is needed now more than ever.”
“Brightside’s mission is to improve the financial lives of
working families by offering employer-paid financial support,
services, and products to employees to help them handle financial
emergencies, stabilize finances, and achieve financial goals,”
continued Strike. “We are grateful for our partnership with Helix,
and we are excited to continue building out Brightside’s
mission.”
To learn more about Brightside’s story, please click here.
About Helix by Q2
Helix’s award-winning Banking-as-a-Service platform gives
innovative fintechs and brands the building blocks of banking —
accounts, cards, payments, data and controls, admin tools, and
monetization solutions — to make it easy to embed personalized
financial experiences that easily integrate and scale. For more
information on Helix, visit helix.Q2.com. Follow us on LinkedIn and
X to stay up to date.
About Q2 Holdings, Inc.
Q2 is a leading provider of digital transformation solutions for
financial services, serving banks, credit unions, alternative
finance companies, and fintechs in the U.S. and internationally. Q2
enables its financial institution and fintech customers to provide
comprehensive, data-driven digital engagement solutions for
consumers, small businesses and corporate clients. Headquartered in
Austin, Texas, Q2 has offices worldwide and is publicly traded on
the NYSE under the stock symbol QTWO. To learn more, please visit
Q2.com. Follow us on LinkedIn and X to stay up to date.
About Brightside
Brightside created Financial Care, a new category in employee
benefits, to help reduce financial stress for the seven in 10
Americans who are not financially healthy. Since 2018, its
Financial Assistants, proprietary rules engine, and innovative
product platform have helped thousands of families save more than
$1,200 annually (on average) while improving emergency savings and
reducing debt, resulting in improved retention, productivity, and
workforce diversity while lowering healthcare costs. Brightside is
located in San Francisco, CA; Chandler, AZ; and Philadelphia, PA.
For more information, please visit gobrightside.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20241028707681/en/
Maria Gari Q2 Holdings, Inc. Maria.gari@q2.com
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