Carlos Tavares Presents PSA Peugeot Citroen's Strategy at the French National Assembly
15 April 2015 - 12:59PM
Business Wire
Regulatory News:
On 15 April, at a French National Assembly hearing before the
Economic Affairs and Sustainable Development committees, Carlos
Tavares, Chairman of the PSA Peugeot Citroën (Paris:UG) Managing
Board, took the floor to reaffirm the Group's strategy.
In so doing, he referred to the main drivers of the Group's
financial reconstruction:
- Three different, yet complementary
brands.
- A targeted product strategy.
- Profitable global growth regions.
Carlos Tavares reiterated that he aims to improve the company's
financial performance by focusing on manufacturing excellence and,
at the same time, ensure it remains a major industry player in
France.
Repeating the message he gave at an initial hearing in July
2014, he reaffirmed the Group's commitment to proposing
sustainable, clean mobility solutions, notably through:
– The development of innovative,
high-performance technologies for the vehicle of the future, such
as rechargeable hybrids and electric cars. In addition, Mr. Tavares
announced PSA Peugeot Citroën's determination to be a major player
in connected services after pioneering the first emergency call and
assistance systems over ten years ago, with more than 13,000 calls
transferred to France's rescue services to date. Lastly, he
announced that vehicles would be launched in 2018 featuring the
very first automated driving systems for use in traffic jams.
– Investments in R&D to constantly
improve existing solutions that have enabled PSA to become the
leading European carmaker in terms of CO2 emission reduction, with
average emissions of 110.3 g/km. He made the point that petrol and
Euro 6 diesel engine emission performance is converging and that
the issue of CO2 emission reduction needs to be addressed by
setting quantitative targets rather than by imposing technical
solutions. He said that the modern diesel engine is the mass-market
technology needed to meet the European Union objective of lowering
emissions to 95 g of CO2/km by 2020 in order to combat climate
change.
Mr. Tavares also pointed out that the existing vehicle fleet
needed to be upgraded in order to achieve far-reaching, long-term
change. A single Euro 1 vehicle manufactured before 1996 emits as
much particulate matter as 600 modern Euro 5/6 diesel vehicles made
after 2010 and equipped with a particulate filter.
Lastly, Mr. Tavares mentioned that road transport as a whole
accounts for 17% of fine particle emissions (less than 2.5 microns
or PM2.5) nationwide, and that regulatory requirements under each
new set of European standards combined with technological
improvements to diesel engines have helped to address the issue of
pollutant emissions.
At the same time, he re-emphasized PSA's commitment to
continuously developing technological solutions that will make cars
instruments of sustainable mobility. "The car is a precious asset
because it provides freedom and mobility, which are the very
essence of a modern, open and adaptable society," he said. "In this
regard, the car is a true product of civilization."
About PSA Peugeot CitroënWith its three world-renowned
brands, Peugeot, Citroën and DS, PSA Peugeot Citroën sold 3 million
vehicles worldwide in 2014. The second largest carmaker in Europe,
PSA Peugeot Citroën recorded sales and revenue of €54 billion in
2014. The Group confirms its position of European leader in terms
of CO2 emissions, with an average of 110.3 grams of CO2/km in
2014. PSA Peugeot Citroën has sales operations in 160 countries. It
is also involved in financing activities (Banque PSA Finance) and
automotive equipment (Faurecia).For more information, please visit
www.psa-peugeot-citroen.com
Communications Division – 75 avenue de la
Grande-Armée – 75116 Paris, France+33 1 40 66 42 00 –
psa-peugeot-citroen.com – @PSA_news
PSA Peugeot CitroënMedia ContactLaure de Servigny:
+33 1 40 66 35 42laure.deservigny@mpsa.com
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