IBG Innovation Beverage Group Limited

 

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

 

Form 6-K

 

Report of Foreign Private Issuer

Pursuant to Rule 13a-16 or 15d-16

under the Securities Exchange Act of 1934

 

For the month of October 2024

(Report No. 1)

 

Commission file number: 001-42278

 

INNOVATION BEVERAGE GROUP LTD 

(Translation of registrant’s name into English)

 

29 Anvil Road

Seven Hills, New South Wales, Australia, 2147

(Address of principal executive offices)

 

Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F.

 

Form 20-F ☒ Form 40-F ☐

 

 

On October 29, 2024, Innovation Beverage Group Limited (the “Company”) issued a press release entitled, “Innovation Beverage Group Receives Largest Shipment of its Top-Selling Bitters to Date in the U.S. – Ready to Meet Growing Demand from Expanding Distribution Network.” On October 8, 2024, the Company issued a press release entitled, “Innovation Beverage Group to Expand its Bitters Production Line to Meet Surging Demand in $11 Billion Global Bitters Market.” On September 30, 2024, the Company issued a press release entitled, “Innovation Beverage Group Appoints Industry Leader Genevieve Jodhan, Former CEO of Angostura Holdings Limited, as Chief Sales Officer.” Copies of these press releases are furnished herewith as Exhibits 99.1, 99.2, and 99.3, respectively.

 

EXHIBIT INDEX

 

Exhibit Number		Description of Document
99.1		Press Release, dated October 29, 2024.
99.2		Press Release, dated October 8, 2024.
99.3		Press Release, dated September 30, 2024.

 

 

SIGNATURES

 

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 

	Innovation Beverage Group Limited
Date: October 30, 2024	By:	/s/ Dean Huge
		Name:	Dean Huge
		Title:	Chief Executive Officer

 

2

 

 

 

EXHIBIT 99.1

 

Innovation Beverage Group Receives Largest Shipment of its
Top-Selling Bitters to Date in the U.S.—Ready to Meet Growing
Demand from Expanding Distribution Network

 

IBG’s award-winning Australian Bitters Company brand is one of the top telling bitters brands in Australia `

 

Seven Hills, Australia, October 29, 2024—Innovation Beverage Group Ltd, (“IBG” or the “Company”) (Nasdaq:IBG), an innovative developer, manufacturer, and marketer of a growing beverage portfolio of 60 formulations across 13 alcoholic and non-alcoholic brands, announced today that through warehouses in the U.S., the Company has received its largest shipment of Australian Bitters Company and BITTERTALES brands to serve its expanding distribution network. `

 

Recently, IBG announced that its Australian Bitters Company brand is now available nationwide through Sysco and is the first bitters to be sold by the global leader in foodservice distribution. IBG’s bitters brands are produced at its state-of-the-art U.S. FDA and GMP certified facility in Australia and shipped worldwide. `

 

“We now have our U.S. warehouses stocked with ample supplies of our bitters brands to meet demand from our rapidly expanding distribution network in North America,” stated IBG’s CEO Dean Huge. “Major retail chains and additional large distributors are currently considering adding Australian Bitters Company and BITTERTALES to their offerings and we are ready to deliver.” `

 

IBG’s flagship product, Australian Bitters Company, hand crafted in small batches in Australia from the finest natural botanical herbs and spices, won the Gold Medal at the Los Angeles Spirts Awards in 2018. BITTERTALES, the Company’s premium cocktail brand, won Best in Show and a Platinum Medal at the 2020 LA Spirits Awards, and a Gold Medal at the 2018 and 2021 LA Spirits Awards. `

 

About Innovation Beverage Group`

 

Innovation Beverage Group is a developer, manufacturer, marketer, exporter, and retailer of a growing beverage portfolio of 60 formulations across 13 alcoholic and non-alcoholic brands for which it owns exclusive manufacturing rights. Focused on premium and super premium brands and market categories where it can disrupt age old brands, IBG’s brands include Australian Bitters, BITTERTALES, Drummerboy Spirits, Twisted Shaker, and more. IBG’s most successful brand to date is Australian Bitters, which disrupted a 200-year-old market leader, giving the Company a market dominating position in several territories including a partnership in Australia with Coca-Cola Europacific Partners. Established in 2018, IBG’s headquarters, distillery, innovation, and manufacturing facility are located in Sydney, Australia with a U.S. sales office is located in New Jersey. For more information visit: www.innovationbev.com. `

 

 

Forward Looking Statement`

 

This press release contains “forward-looking statements” and “forward-looking information.” This information and these statements, which can be identified by the fact that they do not relate strictly to historical or current facts, are made as of the date of this press release or as of the date of the effective date of information described in this press release, as applicable.`

 

The forward-looking statements herein relate to predictions, expectations, beliefs, plans, projections, objectives, assumptions, or future events or performance (often, but not always, using words or phrases such as “expects,” “anticipates,” “plans,” “projects,” “estimates,” “envisages,” “assumes,” “intends,” “strategy,” “goals,” “objectives” or variations thereof or stating that certain action events or results “may,” “can,” “could,” “would,” “might,” or “will” be taken, occur or be achieved, or the negative of any of these terms and similar expressions) and include, without limitation, statements with respect to projected financial targets that the Company is looking to achieve.`

 

All forward-looking statements are based on current beliefs as well as various assumptions made by and information currently available to the Company’s management team. By their very nature, forward-looking statements involve inherent risks and uncertainties, both general and specific, and risks exist that estimates, forecasts, projections, and other forward-looking statements will not be achieved or that assumptions do not reflect future experience. We caution any person reviewing this press release not to place undue reliance on these forward-looking statements as several important factors could cause the actual outcomes to differ materially from the beliefs, plans, objectives, expectations, anticipations, estimates, assumptions, and intentions expressed in such forward-looking statements. These risk factors may be generally stated as the risk that the assumptions and estimates expressed above do not occur.`

 

The Company does not undertake to update any forward-looking statement, whether written or oral, that may be made from time to time by Company or on behalf of the Company except as may be required by law.`

 

Contact:`

 

TraDigital IR
John McNamara
917-658-2602
John@tradigitalir.com```

 

 

EXHIBIT 99.2

 

Innovation Beverage Group to Expand its Bitters Production
Line to Meet Surging Demand in $11 Billion Global Bitters
Market

 

●

Global bitters market projected to grow to $14 billion by 2030

 

●

IBC’s award-winning Australian Bitters Company and BitterTales brands have 20% market share in Australia and are set for widescale distribution across the U.S., the largest bitters market in the world

 

Seven Hills, Australia, October 8, 2024—Innovation Beverage Group Ltd, (“IBG” or the “Company”) (Nasdaq:IBG), an innovative developer, manufacturer, and marketer of a growing beverage portfolio of 60 formulations across 13 alcoholic and non-alcoholic brands, announced today it is scaling up production of its bitters brands at its Australian distillery and bottling facility by 600% per shift and up to 2000% per 24 hour cycle.

 

IBG’s state-of-the-art FDA and GMP certified facility, which currently produces 4,000 bottles of bitters per 8-hour shift, will double output to 8,000 bottles per shift in the next 45 days, with further increases to 28,000 bottles per shift shortly thereafter. The facility has the capacity to run three 8-hour shifts per day, bringing the total daily output to up to 84,000 bottles.

 

“With our rapidly expanding distribution in the U.S., we are investing in the additional equipment needed to ramp production. We believe that at 84,000 bottles of bitters produced daily, we can supply global demand,” stated IBG’s CEO Dean Huge. “Major retail chains and large distributors currently considering adding Australian Bitters Company and BitterTales to their offerings want to see that we have the capacity to meet their volume needs. Following our recent U.S. IPO, we are well funded and positioned to make these investments to meet demand and support our growth.”

 

IBG’s flagship product, Australian Bitters Company, hand crafted in small batches in Australia from the finest natural botanical herbs and spices, won the Gold Medal at the Los Angeles Spirts Awards in 2018. BitterTales, the Company’s premium cocktail brand, won Best in Show and a Platinum Medal at the 2020 LA Spirits Awards, and a Gold Medal at the 2018 and 2021 LA Spirits Awards.

 

About Innovation Beverage Group

 

Innovation Beverage Group is a developer, manufacturer, marketer, exporter, and retailer of a growing beverage portfolio of 60 formulations across 13 alcoholic and non-alcoholic brands for which it owns exclusive manufacturing rights. Focused on premium and super premium brands and market categories where it can disrupt age old brands, IBG’s brands include Australian Bitters, Bitter Tales, Drummerboy Spirits, Twisted Shaker, and more. IBG’s most successful brand to date is Australian Bitters, which disrupted a 200-year-old market leader, giving the Company a market dominating position in several territories including a partnership in Australia with Coca-Cola Europacific Partners. Established in 2018, IBG’s headquarters, distillery, innovation, and manufacturing facility are located in Sydney, Australia with a U.S. sales office is located in New Jersey. For more information visit: https://www.innovationbev.com/

 

 

Forward Looking Statement

 

This press release contains “forward-looking statements” and “forward-looking information.” This information and these statements, which can be identified by the fact that they do not relate strictly to historical or current facts, are made as of the date of this press release or as of the date of the effective date of information described in this press release, as applicable.

 

The forward-looking statements herein relate to predictions, expectations, beliefs, plans, projections, objectives, assumptions, or future events or performance (often, but not always, using words or phrases such as “expects,” “anticipates,” “plans,” “projects,” “estimates,” “envisages,” “assumes,” “intends,” “strategy,” “goals,” “objectives” or variations thereof or stating that certain action events or results “may,” “can,” “could,” “would,” “might,” or “will” be taken, occur or be achieved, or the negative of any of these terms and similar expressions) and include, without limitation, statements with respect to projected financial targets that the Company is looking to achieve.

 

All forward-looking statements are based on current beliefs as well as various assumptions made by and information currently available to the Company’s management team. By their very nature, forward-looking statements involve inherent risks and uncertainties, both general and specific, and risks exist that estimates, forecasts, projections, and other forward-looking statements will not be achieved or that assumptions do not reflect future experience. We caution any person reviewing this press release not to place undue reliance on these forward-looking statements as several important factors could cause the actual outcomes to differ materially from the beliefs, plans, objectives, expectations, anticipations, estimates, assumptions, and intentions expressed in such forward-looking statements. These risk factors may be generally stated as the risk that the assumptions and estimates expressed above do not occur.

 

The Company does not undertake to update any forward-looking statement, whether written or oral, that may be made from time to time by Company or on behalf of the Company except as may be required by law.

 

Contact:

 

TraDigital IR
John McNamara
917-658-2602
John@tradigitalir.com

 

 

EXHIBIT 99.3

 

Innovation Beverage Group Appoints Industry Leader
Genevieve Jodhan, Former CEO of Angostura Holdings Limited,
as Chief Sales Officer

 

●

Genevieve served in many executive leadership roles, including as CEO at Angostura Holdings Ltd, the world’s largest cocktail bitters producer and one of the Caribbean’s largest leading rum producers.

 

●

Genevieve has the experience and track record of delivering results and has proven leadership in international business development, revenue growth, and global distribution.

 

●

The new CSO appointment comes as Innovative Beverage Group is set to pursue robust growth following its IPO and Nasdaq listing.

 

Seven Hills, Australia, September 30, 2024—Innovation Beverage Group Ltd, (“IBG” or the “Company”) (Nasdaq:IBG), an innovative developer, manufacturer, and marketer of a growing beverage portfolio of 60 formulations across 13 alcoholic and non-alcoholic brands, announced today the appointment of Genevieve Jodhan as Chief Sales Officer.

 

Genevieve is well known in the beverage industry as a senior executive with proven experience in brand building. Genevieve joined Angostura Holdings Limited, the brand owner of the global iconic cocktail bitters brand, Angostura Bitters, in 2007. During her 11+ years at Angostura, she moved through five executive appointments, from Supply Chain Operations to Export Business Development, International Sales, and Marketing and, in 2017, she became the company’s first female Chief Executive Officer. She directed the commercial team that re-engineered the distribution model for Europe, the Middle East, Africa, Asia and Australia and the marketing of Angostura’s international brands including Angostura Aromatic Bitters. In addition to her role as CEO, Genevieve continued to lead the brand building team and developed strategic brand re-positioning tools that enabled international growth in the beverage alcohol industry. Genevieve is a graduate of the University of the West Indies with a BSc in Economics, and an MSc in Logistics and Supply Chain Management from Cranfield School of Management in the U.K. Genevieve completed the Advanced Management Program at Harvard Business School, and since 2021, she has been a guest lecturer on Supply Chain Resilience for the Supply Chain Leadership development program at the University of Warwick, U.K.

 

“With Genevieve on our team, IBG is ready to capture greater market share and continue our momentum as a disruptive innovator in the beverage market. Specific to bitters, as well as the broader alcoholic beverage market, she brings a strong industry network and a wealth of know-how as the former CEO of Angostura, reported to be the world’s most widely distributed beverage alcohol brand. Genevieve coming on board with IBG is a testament to the strength of our brand’s portfolio,” stated IBG’s CEO, Dean Huge.

 

“IBG brings creativity and innovation to the market with its new products, branding, and market positioning. I’ve been very impressed with its portfolio of cocktail bitters under the Australian Bitters and Bitter Tales brands and non-alcoholic drinks under the Drummerboy brand. In a short time, Australian Bitters has built brand awareness and favorability with bartenders who are seeking to create spicier more flavorful cocktails. I’m pleased to join this progressive team and look forward to leading the growth of an expanding portfolio of new beverages,” commented IBG’s new Chief Sales Officer, Genevieve Jodhan.

 

 

About Innovation Beverage Group

 

Innovation Beverage Group is a developer, manufacturer, marketer, exporter, and retailer of a growing beverage portfolio of 60 formulations across 13 alcoholic and non-alcoholic brands for which it owns exclusive manufacturing rights. Focused on premium and super premium brands and market categories where it can disrupt age old brands, IBG’s brands include Australian Bitters, Bitter Tales, Drummerboy Spirits, Twisted Shaker, and more. IBG’s most successful brand to date is Australian Bitters, which disrupted a 200-year-old market leader, giving the Company a market dominating position in several territories, including a partnership in Australia with Coca-Cola Europacific Partners. Established in 2018, IBG’s headquarters, distillery, innovation, and manufacturing facility are located in Sydney, Australia, with a U.S. sales office located in New Jersey. For more information visit www.innovationbev.com.

 

Forward Looking Statement

 

This press release contains “forward-looking statements” and “forward-looking information.” This information and these statements, which can be identified by the fact that they do not relate strictly to historical or current facts, are made as of the date of this press release or as of the date of the effective date of information described in this press release, as applicable.

 

The forward-looking statements herein relate to predictions, expectations, beliefs, plans, projections, objectives, assumptions, or future events or performance (often, but not always, using words or phrases such as “expects,” “anticipates,” “plans,” “projects,” “estimates,” “envisages,” “assumes,” “intends,” “strategy,” “goals,” “objectives” or variations thereof or stating that certain action events or results “may,” “can,” “could,” “would,” “might,” or “will” be taken, occur or be achieved, or the negative of any of these terms and similar expressions) and include, without limitation, statements with respect to projected financial targets that the company is looking to achieve.

 

All forward-looking statements are based on current beliefs as well as various assumptions made by and information currently available to the company’s management team. By their very nature, forward-looking statements involve inherent risks and uncertainties, both general and specific, and risks exist that estimates, forecasts, projections, and other forward-looking statements will not be achieved or that assumptions do not reflect future experience. We caution any person reviewing this press release not to place undue reliance on these forward-looking statements as several important factors could cause the actual outcomes to differ materially from the beliefs, plans, objectives, expectations, anticipations, estimates, assumptions, and intentions expressed in such forward-looking statements. These risk factors may be generally stated as the risk that the assumptions and estimates expressed above do not occur.

 

The Company does not undertake to update any forward-looking statement, whether written or oral, that may be made from time to time by Company or on behalf of the Company except as may be required by law.

 

Investor Relations Contact:

 

TraDigital IR

John McNamara

917-658-2602

John@tradigitalir.com

 

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