Gamification is Dead! New Tech Startup Takes on Gamification Platforms - Rewards Members for Reviews, Check-ins and Purchases
07 Oktober 2014 - 2:00PM
Access Wire
Toronto, ON /
ACCESSWIRE/ October 7, 2014 / Is social media about to change?
MoPals.com Inc. (OTCQB: PALS) - a new social media startup - has
officially launched its Android and iOS loyalty and rewards app
across North America. The company takes on gamification platforms
such as Yelp, TripAdvisor and Foursquare by reinventing social
media engagement and brand ambassadorship.
The free app lets participating businesses issue rewards for
simple word-of-mouth advertising. Community members earn reward
points, called MoCoins - MoPals' digital currency - for taking
photos of their dining, shopping and travel experiences and sharing
them on their social media profiles, like Facebook or Instagram.
Additional MoCoins are awarded for writing reviews, checking-in or
making purchases.
Alex Haditaghi, CEO and Founder of MoPals, believes,
"Gamification has lost its appeal." He explains, "While Yelp,
TripAdvisor and Foursquare have built multi-billion dollar
businesses by collecting customer reviews, those writing them get
nothing in return - except a worthless badge." MoPals appeals to
this fragmented market by becoming the first loyalty program to
reward its members for their feedback and social media
interactions.
In addition, MoPals uses crowdsourcing to grow its community,
issuing big rewards like $500 for every business a member refers,
while providing an easy to integrate loyalty program for small,
medium and large companies. MoPals' Big Data-driven IQ Engine
allows businesses to identify key consumers and their behavior,
attract new customers and convert existing customers into loyal
customers.
"For example, take your local family run restaurant," says
Haditaghi. "With MoPals, establishments can instantly reward
customers for simply sharing their experiences, tips and photos
over social media with their network of friends and followers."
Importantly, MoPals' transparent business model seeks to bridge
the gap between traditional reward incentives and the existing
social media landscape. The evolutionary app wants to foster a
positive community - improving brand loyalty and customer
satisfaction. To learn more about MoPals and to become a member,
visit www.mopals.com.
###
Contact information:
Alex Haditaghi
Mopals, Inc. CEO
Tel: (416) 528-9999
Email: alex@mopals.com
Twitter: www.twitter.com/alexhaditaghi
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SOURCE: MoPals.com Inc.
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