Pinterest and Entravision Enter Into Global Partnership Deal
06 Oktober 2023 - 3:00PM
Business Wire
Entravision will empower advertisers to capture
audiences in Europe and the U.S.
Entravision, a global advertising solutions, media and
technology company serving clients across more than 40 countries,
has entered into an international sales partnership with Pinterest,
the visual inspiration platform.
Through this partnership, Entravision will offer advertisers
outreach and campaign management in various countries across
Southeast Asia, Latin America, Africa, Europe, and the Middle East,
where Pinterest is not currently serving ads, and will enable these
advertisers to reach audiences where ads are served in Europe and
the U.S.
Each month, hundreds of millions of people use Pinterest to
discover products and services for their wardrobe, for their new
home, for a fresh beauty look and much more. Advertisers want to be
discovered during these planning moments, and there is a natural
alignment with users who seek brands to inspire their next
purchase. On Pinterest, advertisers can reach the consumers they
care about and drive them from discovery to decision to do – all in
a more positive place online.
“From awareness to consideration to conversion, we have the
ideal ad solutions for our advertisers, up and down the funnel. We
are driving more clicks, conversions, and better performance for
our advertisers than ever and are thrilled to partner with
Entravision to extend our ads offering to more brands around the
world,” said Bill Watkins, Chief Revenue Officer at Pinterest.
“We are excited and look forward to Entravision and Pinterest
uniting to deliver more value, engagement, and growth to
Pinterest’s advertisers. Our solutions serve more than 8,000 brands
every month and will enable advertisers to fully access Pinterest’s
global audience,” said Michael Christenson, CEO of Entravision.
About Entravision
Entravision (NYSE: EVC) is a global advertising solutions, media
and technology company. Over the past three decades, we have
strategically evolved into a digital powerhouse, expertly
connecting brands to consumers in the U.S., Latin America, Europe,
Asia and Africa. Our digital segment, the company’s largest by
revenue, offers a full suite of end-to-end advertising services in
40 countries. We have commercial partnerships with Meta, X Corp.
(formerly known as Twitter), TikTok, and Spotify, and marketers can
use our Smadex and other platforms to deliver targeted advertising
to audiences around the globe. In the U.S., we maintain a
diversified portfolio of television and radio stations that target
Hispanic audiences and complement our global digital services.
Entravision remains the largest affiliate group of the Univision
and UniMás television networks. Shares of Entravision Class A
Common Stock trade on the NYSE under ticker: EVC. Learn more about
our offerings at entravision.com or connect with us on LinkedIn and
Facebook.
About Pinterest
Pinterest is the visual inspiration platform where people come
to search, save, and shop the best ideas in the world for all of
life’s moments. Whether it’s planning an outfit, trying a new
beauty ritual, renovating a home, or discovering a new recipe,
Pinterest is the best place to confidently go from inspiration to
action. Headquartered in San Francisco, Pinterest launched in 2010
and has 465 million monthly active users worldwide. Available on
iOS and Android, and at pinterest.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20231006828112/en/
Press Contacts: Bertha Merikanskas, EVP Global Communication
bertha.merikanskas@entravision.com (305) 215-9652
Lei Sison, Marketing Manager, APAC lei.sison@entravision.com
+(63) 917 500 2882
Investor Relations: Addo Investor Relations evc@addo.com
310-829-5400
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