Elida Beauty Conditions its Supply Chain for Success with Kinaxis
25 November 2024 - 1:00PM
Business Wire
Elida Beauty to strengthen collaboration with
suppliers and ensure seamless delivery of their iconic personal
care products
Elida Beauty, a renowned distributor of beauty and personal care
products, has selected Kinaxis® (TSX:KXS), a global leader in
end-to-end supply chain orchestration, to modernize their supply
chain operations with foundational planning capabilities.
As a distributor of some of the world’s best-known personal care
brands, including Q-Tips, Bedhead and Timotei. Elida Beauty was
seeking to implement new systems with a focus on improving customer
fulfillment, Elida Beauty will develop a new framework for demand
planning, supply planning, and sales and operations planning,
resulting in better decision making and collaboration with
suppliers.
Genpact, a global professional services and solutions firm and
trusted Kinaxis partner, will play a pivotal role in the successful
implementation and optimization of the Kinaxis Maestro™ platform.
Leveraging its deep expertise in supply chain transformation and
digital innovation, Genpact will tailor the platform to meet Elida
Beauty’s unique needs, driving faster time-to-value. The scaled
implementation will enable a strong foundation for demand and
supply planning incorporating industry-leading machine learning and
automation capabilities.
“We’re excited to leverage Maestro’s out-of-the-box cloud
capabilities,” said Nilendu Sarkar, chief supply chain,
R&D & IT officer at Elida Beauty. “With Maestro, we
will be able to improve collaboration with our contract
manufacturers and have total oversight across the supply chain to
ensure service levels are consistently above competitors.”
“As a rapidly evolving and highly competitive industry, beauty
and personal care brands require agility and foresight to meet
fluctuating consumer needs,” said Mark Morgan, president of
commercial operations at Kinaxis. “We’re thrilled to partner
with Elida Beauty as they navigate this exciting time of
transformation and we’re proud to support their journey in setting
new standards for operational excellence.”
To learn more about Kinaxis and its supply chain management
solutions, please visit Kinaxis.com.
About Kinaxis
Kinaxis is a global leader in modern supply chain orchestration,
powering complex global supply chains and supporting the people who
manage them, in service of humanity. Our powerful, AI-infused
supply chain orchestration platform, Maestro™ combines proprietary
technologies and techniques that provide full transparency and
agility across the entire supply chain — from multi-year strategic
planning to last-mile delivery. We are trusted by renowned global
brands to provide the agility and predictability needed to navigate
today’s volatility and disruption. For more news and information,
please visit kinaxis.com or follow us on LinkedIn.
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version on businesswire.com: https://www.businesswire.com/news/home/20241125981989/en/
Media Relations Jaime Cook | Kinaxis jcook@kinaxis.com +1
289-552-4640 Investor Relations Rick Wadsworth | Kinaxis
rwadsworth@kinaxis.com 613-907-7613
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