New Ready-to-Drink Iced Tea Options From Lipton(R) Help You Stay Cool in the Heat
21 Juni 2005 - 9:03PM
PR Newswire (US)
New Ready-to-Drink Iced Tea Options From Lipton(R) Help You Stay
Cool in the Heat Studies Show that Drinking Tea Is a Good Source of
Hydration ENGLEWOOD CLIFFS, N.J., June 21 /PRNewswire-FirstCall/ --
Just in time for summer, Lipton(R), the world's leading tea brand,
introduces new and newly reformulated ready-to-drink iced tea
beverages that are refreshing and convenient. New great tasting
options include Lipton(R) Original Iced Tea, the leading national
bottled iced tea brand made with fresh brewed tea, not from powders
or concentrate; and New Lipton(R) Iced Tea, great tasting with a
new convenient, no-break plastic packaging. Available in a variety
of thirst quenching flavors, Lipton's(R) ready-to-drink iced teas
have the classic taste of home-brewed iced tea, but can be enjoyed
anytime, anywhere. Straight from the leaf so they retain more of
tea's natural goodness, most flavors feature Lipton's(R)
proprietary AOX(TM) Seal, which indicates a significant level of
antioxidants. "The summer months are an ideal time to enjoy a
refreshing glass of iced tea," said Bauke Rouwers, Unilever Vice
President/General Manager, Lipton(R) Tea North America. "As a
leader in tea, Lipton(R) is excited to introduce these products.
New Lipton(R) Original Iced Tea and newly reformulated Lipton(R)
Iced Tea have all the goodness and great taste of iced tea in two
convenient ready-to-drink formats." When temperatures rise during
the summer months, it is normal to lose more fluids through
perspiration, and it becomes necessary to drink more to replenish
lost fluids. In addition, those who exercise in the summer need to
drink even more than their sedentary counterparts. In fact, many
studies have shown that dehydration negatively impacts physical
performance by impairing the body's ability to cool itself and by
increasing heart rate. The effects of drinking tea on hydration
status and mood were studied in nine male and four female members
of expeditions based at Mount Everest Base Camp at an altitude of
17,745 feet. The study found that even in high altitudes, where
fluid balance is stressed, there is no evidence that tea acts as a
diuretic; and that the subjects could maintain fluid balance with
tea. In addition, tea drinking had a positive effect on mood. In
fact, the tea drinkers in the Mount Everest study reported less
fatigue than the non-tea drinkers. "The results of this study
reinforce that drinking tea does not lead to dehydration," said
Douglas Balentine, Ph.D., Director Nutrition Sciences, Unilever
Health Institute. "Lipton's(R) ready-to-drink iced teas are a
convenient and great tasting way to stay hydrated during the active
summer months." About Lipton(R) Ready To Drink Iced Teas Lipton(R)
Original Iced Tea: Enjoy Lipton(R) Original Iced Tea, the leading
national bottled iced tea brand made with fresh brewed tea, not
from powders or concentrate. All sweetened Lipton(R) Original Iced
Teas have been reformulated with an eight to 12 percent reduction
in sugar and calories.* New Diet Sweet Lipton(R) Original, made
with Splenda,(R) is a no calorie, no carb and no sugar version of
Lipton's(R) number one selling Sweetened Tea. Discover the great
taste of fresh-brewed tea, with all the benefits of the leaf,
including antioxidants. Lipton(R) Original Iced Tea is made from
hand selected tea leaves and bottled for you. *Extra Sweet is the
only exception. Available in a variety of delicious flavors:
Sweetened, Unsweetened, Green Tea with Honey, Lemon, Raspberry,
Peach, Diet Sweet Tea, Diet Lemon, Extra Sweet New Lipton(R) Iced
Tea: Great-tasting, new Lipton(R) Iced Tea contains naturally
protective antioxidants. Refreshing and convenient, Lipton(R) Iced
Tea is available in 20-ounce plastic bottles. Look for 6- and
12-pack multi-packs for easy on-the-go refreshment. Available in a
variety of delicious flavors: Green Tea with Citrus, Iced Tea with
Lemon, Diet Green Tea with Citrus, Diet Iced Tea with Lemon Visit
http://www.lipton.com/ to order Lipton(R) Teas online, or use the
product locator to find a store that carries your favorite
Lipton(R) products. At Lipton.com you can learn about the health
benefits of tea and watch a demonstration of the power of the
antioxidants found in Lipton(R) Teas. About Unilever Unilever
(NYSE:ULNYSE:UN), one of the world's largest consumer products
companies, aims to add vitality to life by meeting everyday needs
for nutrition, hygiene and personal care. Each day, around the
world, consumers make 150 million decisions to purchase Unilever
products. The company has a portfolio of brands that make people
feel good, look good and get more out of life. In the United States
these brands include recognized names such as: Axe, "all," Ben
& Jerry's, Bertolli, Breyers, Caress, Country Crock, Degree,
Dove personal care products, Eternity by Calvin Klein, Hellmann's,
Lipton, Knorr, Popsicle, Promise, Q-Tips, Skippy, Slim-Fast,
Snuggle, Suave and Vaseline. All of the preceding brand names are
registered trademarks of Unilever. Dedicated to serving consumers
and the communities where we live, work and play, Unilever in the
United States employs more than 15,000 people in 74 office and
manufacturing sites in 24 states and Puerto Rico -- generating
approximately $10 billion in sales in 2004. For more information
visit http://www.unileverusa.com/ . DATASOURCE: Unilever CONTACT:
Michele Benoit, Ogilvy PR Worldwide, +1-212-880-5363 or , for
Unilever Web site: http://www.lipton.com/
http://www.unileverusa.com/
Copyright
Unilever NV (NYSE:UN)
Historical Stock Chart
Von Jun 2024 bis Jul 2024
Unilever NV (NYSE:UN)
Historical Stock Chart
Von Jul 2023 bis Jul 2024